7 Skateboard Company Success Stories [2024]

Pat Walls

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Updated: November 19th, 2023

Start A Skateboard Company

Skateboarding has become a global industry, attracting thousands of brands to venture into the competitive industry. According to experts, the skateboarding industry will reach approximately $166 million in the next few years.

Therefore, skateboard companies will have a very bright future ahead.

Starting a skate company is not as simple as it may seem. Just like other businesses, a plan is the cornerstone of your success. Thus, you must ensure proper planning and decision making, register, and apply for a business license to start trading.

Here are some real life success stories of starting a skateboard company:

1. Shark Wheel ($12M/year)

proven to be effective in raising funds and generating buzz for our products. Through strategic marketing and advertising campaigns, we were able to attract a large number of backers and customers to our crowdfunding campaigns.

Media Exposure Appearances on popular TV shows like Shark Tank and features in major publications helped us gain widespread exposure and reach a larger audience. The credibility and visibility that came from these media appearances played a significant role in attracting and retaining customers.

Partnerships and Collaborations By partnering with well-known brands and influencers in the skateboarding and outdoor industries, we were able to tap into their existing customer base and leverage their influence to promote our products. Collaborations helped us reach new customers and build brand awareness.

Quality and Unique Product The unique and scientifically proven advantages of Shark Wheel gave us a competitive edge in the market. We focused on producing high-quality products that exceeded customer expectations. By consistently delivering a superior product, we were able to retain customers and build a loyal customer base.

Customer Service and Engagement We prioritized customer satisfaction and provided exceptional customer service. Responding promptly to inquiries, addressing concerns, and going above and beyond to meet customer needs helped us foster strong relationships with our customers and retain their loyalty.

Overall, a combination of effective marketing strategies, media exposure, partnerships, and a quality product with excellent customer service contributed to attracting and retaining customers for Shark Wheel.

How much they make: $12M/year
How much did it cost to start: $100K
Current team size: 4

How We Literally Reinvented The Wheel And Built A $1M Company

Shark Wheel reinvented the wheel, starting in the skateboard industry with a highly successful Kickstarter campaign and going on to secure issued patents in over 33 countries, with plans to expand into the industrial market.

About

Zack started Shark Wheel over 11 years ago

Revenue

Zack grew the business to $1M/month

Costs

It cost Zack $100000 to start the business

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Starting A Skateboard Company: Everything You Need To Know

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So... can you actually make money with a skateboard company?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

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4. CCS

Where they're located: Columbus, Ohio, USA
Website traffic: 1.09M/month

5. Skate Warehouse

Where they're located: Fresno, California, USA
Website traffic: 540K/month

So... can you actually make money with a skateboard company?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

7. FTC

FTC, established in 1986, humbly began as a small collection of skate gear buried in the back of a ski and tennis shop. Over the past three decades FTC has earned the reputation as one of the true epicenters of real skate culture.

Where they're located: San Francisco, California, USA