2 Lawn Care Business Success Stories [2024]

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Updated: February 9th, 2024

Start A Lawn Care Business

Here are some real life success stories of starting a lawn care business:

1. GreenPal ($4.5M/year)

After running a successful landscaping company for 15 years, Bryan Clayton realized the difficulty homeowners faced in finding reliable lawnmowing services. Inspired by Airbnb, he saw an opportunity to create a platform that connected homeowners with local lawn care professionals. Eight years after launching GreenPal, the platform is now live in all 50 states and has over 200,000 weekly users, while generating over $30 million in annual revenue.

How much they make: $4.5M/year
How much did it cost to start: $250K
Current team size: 47

Uber For Lawn Care: How I Built A $30M Software

GreenPal has bootstrapped their business to over $30 million a year in revenue, after securing an unsecured line of credit for $85,000, and have built the operating system and platform for small lawncare companies to run their entire business through, becoming live in all 50 US states and having 1.2 million homeowners using the platform.

About

Bryan started GreenPal almost 12 years ago

Revenue

Bryan grew the business to $375K/month

Costs

It cost Bryan $250000 to start the business

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2. GreenPal

“Finally, an easy way to get the lawn cut by someone near me” – Satisfied GreenPal customer. Sign up for free to see lawn mowing providers around you – instantly! No telephone or credit card requir...

How much they make: $4.5M/year
Where they're located: Nashville, Tennessee, USA
How much did it cost to start: $250K
Current team size: 47