51 Trending Fashion Businesses [2024]

Updated: July 23rd, 2023
Start A Fashion Business

In 2022, the fashion industry was valued at $473.42B, with a growth rate of 8.3% over last year. To become successful in this highly competitive & ever-growing industry, you must have passion, perseverance, and the ability to take risks.

With platforms like TikTok and Instagram, the way that fashion products are marketed online has completely changed, so it’s essential to keep up with these trends.

Looking for some examples of a fashion business?

Interested in case studies of a successful fashion business? Check out our full list of success stories.

1. Farfetch

We have over 2,000 designers to choose from, all with fast delivery and an easy checkout. Shop designer clothes, shoes, bags & accessories for Men & Women from all over the world.

Where they're located: Kannavia, Cyprus


2. Zumiez

Zumiez is a leading teen-focused specialty retailer that offers action sports-inspired apparel, footwear, and accessories. The company was founded in 1978 and currently has over 700 stores in the United States and Canada. With annual revenues of approximately $1.03 billion in 2020, Zumiez primarily targets male customers aged 12 to 24. The company's niche lies in catering to the skateboarding, snowboarding, and other action sports communities. Zumiez was founded by Tom Campion and Gary Haakenson, who started the business by selling snowboards out of a garage.

Where they're located: Indianapolis, Indiana, USA


Learn more about starting a fashion business:

Where to start?

-> How to start a fashion business?
-> How much does it cost to start a fashion business?
-> Pros and cons of a fashion business

Need inspiration?

-> Other fashion business success stories
-> Marketing ideas for a fashion business
-> Fashion business slogans
-> Fashion business names
-> Fashion business Instagram bios
-> Fashion business Instagram captions

Other resources

-> Fashion business tips
-> Blog post ideas for a fashion business
-> Fashion business quotes

4. Vestiaire Collective

Vestiaire Collective is a high-end online fashion marketplace founded by 6 co-founders in Paris. It caters to a niche market of luxury fashion customers, with reported revenues of over €150 million in 2020. The platform has a global presence and employs over 350 people. They have a strong focus on sustainability and authenticity in the resale market.

Where they're located: Hong Kong Island, Hong Kong, China
Website traffic: 5.78M/month


5. Allbirds

The world’s most comfortable shoes, made with natural materials like merino wool, eucalyptus tree fiber, and sugar cane, Allbirds has created the comfiest shoes on the planet.

Where they're located: San Francisco, California, USA


6. The Business of Fashion

Fashion News, Analysis and Business Intelligence from the leading digital authority on the global fashion industry.

Where they're located: Manhattan Community Board 1, New York, USA
Website traffic: 1M/month


7. Undefeated

Established in 2002, UNDEFEATED is the original authentic sneaker store and apparel brand offering the best curated products and exclusive collaborations.

Where they're located: San Francisco, California, USA


8. Alphalete Athletics

Premium. Fitness. Apparel. Fitted. Leggings. High quality. Men’s. Women’s. Joggers. Performance. Lifestyle. Tailored. Custom. Limited. Seamless. Bikers Shorts. Bras. Edition. Free shipping over $150.

Where they're located: Fort Worth, Texas, USA


9. Afends

Afends is a surfing and streetwear brand founded in Australia. They cater to a niche market of young, edgy consumers. The company was founded by two friends in Byron Bay. The business has seen significant growth, with reported revenue of over $10 million.

Where they're located: South Australia, Australia


10. Monki

Discover a different world of fashion. Explore the latest #monkistyle and get your hands on the fashion pieces you’ll love. Shop online.



Where they're located: Port St. Lucie, Florida, USA


12. Weekday

Weekday is a Swedish denim and fashion brand influenced by youth culture and street style. Founded in 2002, Weekday currently ships to 18 markets and has stores in 9 countries, offering a unique retail experience and a curated mix of women's and men's assortments as well as a small selection of selected brands.

Where they're located: Ninove, Flanders, Belgium


13. Fucking Awesome

As we make war against our drug lust, the people of Mexico suffer and die for our sins


14. SapphireOnline Store

Discover the latest in women’s fashion. Shop new unstitched collections, ready-to-wear kurtas and pants, shoes, jewelry and more. Free delivery nationwide


15. Ross Dress For Less

Ross Stores, Inc. website.

Where they're located: El Paso, Texas, USA
Website traffic: 1.47M/month


16. Alyxstudio

1017 ALYX 9SM a foundation built on the undercurrent. Designed by Matthew Williams, the brand is built on the concept of high quality materials mixed with subversive culture and modern craftsmanship.

Where they're located: Wagrain, Salzburg, Austria
Website traffic: 80K/month


17. DÔEN

Discover the world of Dôen. A nostalgic step into palettes inspired by California sunsets, effortless silhouettes & feminine energy.


18. Hallyu Mart

Hallyu Mart is a KPOP Brand Street Fashion online store. | BTS clothes |KPOP Idol Fashion | BTS merch store |BT21 merch store Kpop merch |BTS Worldwide Shipping from South Korea


19. Tuner Cult

Automotive Apparel And Accessories For Car Enthusiasts Tuners And More. It Doesn't Matter If Your Euro, JDM or American Muscle We Have Something For Everyone.


20. ShirtMax

Shop top-brand wholesale t-shirts, blank hoodies, and polos at ShirtMax, the leader in bulk printable apparel. Find sweatshirts, jackets, and more at low prices!


21. Lakers Store

Let everyone know where your allegiance lies. Get authentic Los Angeles Lakers gear here. We have the best selection of Los Angeles Lakers jersey, t-shirts, hats and gifts for men, women and kids. Shop Now!


22. Legend London

Legend London is a clothing brand that specializes in denim jeans for men and women. The company was founded by two entrepreneurs who sought to create high-quality, fashionable jeans at an affordable price. The website offers a wide range of denim styles and fits, attracting customers in the fashion-conscious niche. While information about revenue and number of employees is not available, Legend London has gained a significant following on social media, particularly on Instagram, where they showcase their products and engage with customers.


23. Prestarrs

Where they're located: Kannavia, Cyprus
Website traffic: 120K/month



NOT JUST A LABEL (NJAL) is the world’s leading designer platform for showcasing and nurturing today’s pioneers in contemporary fashion.


25. Yummie

Unfortunately, as an AI language model, I do not have real-time access to current information or the ability to browse the internet. Therefore, I cannot provide specific details about the website yummie.com or its revenue, size, type of customer, niche, founders, employees, or any interesting facts or stories. My responses are based on pre-existing knowledge. It is recommended to visit the website or conduct an online search to gather accurate and up-to-date information about the business.


26. AmericasMart Atlanta

AmericasMart Atlanta is a leading wholesale marketplace housing the nation’s largest gift product mix complemented by a broad selection of home accents, décor, tabletop, gourmet, area rug and fashion apparel merchandise.

Where they're located: Atlanta, Georgia, USA


27. Stylekhoj

How much they make:
Where they're located: Chennai, Tamil Nadu, India
How much did it cost to start: $100
Current team size: 2

28. Touch of Modern

Touchofmodern.com is a popular e-commerce site offering unique, high-end products for men. Co-founded by Dennis Liu, the site has revenues of over $100 million and serves a niche market of affluent male shoppers. With a team of over 100 employees, the site has seen significant growth since its founding in 2012.

Website traffic: 3.28M/month


29. Chris Heria

Chris Heria Apparel, Hoodies, T-shirts, Pants, Sweatshirts, Calisthenics Equipment


30. Orseund Iris

Fashion Apparel and Womenswear


31. Imperial Commerce (Menke & Rytkönen GbR)

We are Lianox, your partner in K-Pop! merch We make it our job to provide you with the best and newest K-Pop merchandise from BTS, EXO, BLACKPINK, TWICE, RED VELVET, NCT, MONSTA X, SEVENTEEN, and many more! Get hoodies, shirts, photocards, jewelry, and much more. Best K-Pop Merchandise + Korean clothing. <3

How much they make:
Where they're located: Oldenburg, Lower Saxony, Germany
Current team size: 1


32. Dikhawa Fashion

diKHAWA Online Shopping in PAKISTAN. Women Clothing & Accessories, Pakistani Dresses, Designer Dresses, Bridal & Wedding Dresses, Lingerie, Bra Panty Sets, Nighty, Replica Suits, Lawn Suits, Chiffon Dresses Collection. Branded Master Replica, Kurtis, Handbags. Men Fashion Clothing & Accessories, Shirts, Jeans, Watches.




34. Ketnipz

Shop the official KETNIPZ merch store, for all things KETNIPZ related.


35. Fighters Market

Train on with Fighters Market, your online experts for Jiu-Jitsu gear & clothing. Shop our collections of top-brand Jiu-Jitsu gis, nogi apparel, & more. Oss.

Where they're located: San Diego, California, USA


36. Province of Canada

Province of Canada. The made in Canada lifestyle brand. Made in Canada Toques, T-Shirts, Sweaters, Crewnecks, Hoodies, Sweatpants. Province of Canada

Where they're located: Providence, Rhode Island, USA
Website traffic: 30K/month


37. Flag Nor Fail

Limited Hand Printed Apparel. I Shall Not Flag Nor Fail.


38. Nimble Made

A size inclusive brand, founded by Asian American entrepreneurs, striving for diversity and representation in fashion.

How much they make: $60K/year
Where they're located: Los Angeles, California, USA
How much did it cost to start: $5K
Current team size: 0


How We Started A $5K/Month Actually Slim Dress Shirts Brand

A year-old D2C menswear brand that sells "actually slim" dress shirts, uses grassroots marketing, SEO, and Facebook/Instagram ads as their top customer acquisition channels with $40k in sales and plans to expand their product selection to pants, accessories, and more.

Tanya started Nimble Made over 5 years ago
Tanya grew the business to $5K/month
It cost Tanya $5000 to start the business
Read by 5,684 founders

39. Global Experiences

With Global Experiences, young professionals & university students can participate in international internships for an unforgettable adventure! Apply now

Where they're located: Dulce Nombre de Jesús, Provincia San José, Costa Rica
Website traffic: 130K/month


40. Tokyo Fashion News

Fashion news from Tokyo, Japan


41. Horizon Supply Co.

Shop Bring Me The Horizon's official merchandise. Discover exclusive t-shirts, hoodies, accessories & more. Worldwide Shipping.


42. Nykaa Fashion

Nykaa Fashion is an online e-commerce website focused on fashion and lifestyle products. It is a subsidiary of the larger beauty retailer Nykaa. They cater to a niche market of fashion-forward customers in India. The website was founded by Falguni Nayar, who started as an investment banker before entering the beauty industry. The company has seen tremendous growth in revenue and has a significant presence in the online fashion market in India.

Where they're located: Batha, Chad
Website traffic: 8.24M/month


43. Nykaa

Nykaa is an Indian online beauty retailer founded in 2012 by Falguni Nayar. It has quickly become a leading player in the beauty and cosmetics industry, catering to a niche market of beauty enthusiasts. The company generates over 100 million in revenue and has a team of over 2000 employees. The business has expanded beyond just selling products to include their own private label brand.

How much they make:
Where they're located: Mumbai, Maharashtra, India
Current team size: 1311


44. I Love Ugly

New Items. The most recent additions to the I Love Ugly Online Store. New items are added throughout the year and will appear in this section.

How much they make: $3.6M/year
Where they're located: Auckland, Auckland, New Zealand
Current team size: 20
Website traffic: 70K/month


How I Started $3.6M New Zealand Fashion Brand I Love Ugly

This case study showcases how Valentin Ozich built an online menswear brand, I Love Ugly, from scratch with a clear vision of creating premium streetwear catered to men that's affordable and sold primarily online, with some products selling upwards of 50,000 units/pieces globally and still remain some of the strongest sellers today.

Valentin started I Love Ugly over 15 years ago
Valentin grew the business to $300K/month
Read by 19,722 founders

45. AGood Company

We exist to create thoughtful, sustainable and elegant everyday products without compromising design. We refuse to take shortcuts, and we obsess over every single step in the journey of our products – from how they are made to how they end up on your doorstep. We are a B-Corp certified and a carbon-negative company.

How much they make: $2.64M/year
Where they're located: Stockholm, Stockholm County, Sweden
Current team size: 12
Website traffic: 140K/month


How I Started A $220K/Month Brand Of Sustainable Everyday Products

A sustainable and social impact startup founded in Stockholm, Sweden, Agood Company sells elegant, everyday products in sustainable materials, and has achieved a global customer base of about thirty thousand customers and average monthly revenue of $220,000 in just over a year, with a mission to inspire people to transform from mindless consumerism towards making more conscious decisions.

Anders started AGood Company about 5 years ago
Anders grew the business to $220K/month
Read by 7,692 founders

46. Depop

Designer. Preloved. Vintage. Streetwear. Sneakers. Whatever your style. Find it on Depop.

How much they make:


47. Love Bonito

48. The Modest Man

The Modest Man helps short men dress better and feel more confident by finding and wearing clothes that fit and flatter their body type.

How much they make: $48K/year
Where they're located: Tucson, Arizona, USA
Current team size: 8
Website traffic: 870K/month


Starting A Men's Style Publication Reaching A Million People Per Month

Learn how one entrepreneur built a million-person audience across various digital channels while generating $10-15k in monthly revenue through advertising brand partnerships, digital products, and affiliate programs with his digital media brand focused on helping shorter men dress better.

Brock started The Modest Man almost 12 years ago
Brock grew the business to $4K/month
Read by 7,590 founders

50. Michael Kors

Michael Kors is a luxury fashion brand known for its handbags, accessories, and ready-to-wear clothing. The company was founded by Michael Kors in 1981 and has grown to become a global powerhouse in the fashion industry. With revenues of over $4 billion and a diverse customer base, Michael Kors caters to a niche of high-end fashion enthusiasts. The brand employs over 11,000 individuals and continues to innovate and expand its product offerings.

Website traffic: 6.77M/month



Constructed by us, activated by you. Designed to flatter, sculpt and lift.

Where they're located: Vicuña, Coquimbo Region, Chile
Website traffic: 270K/month