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15 businesses

100% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$50K /mo

Middle half earn $5K – $500K/mo

How they grow

Business models

Showing 15 of 15 case studies

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Personalized home organizing service

"Online personal and home organization service worldwide."

goorganizer.com

$2K /mo Reported

Clean air purification systems

Cleanroom-grade air purification for homes and public spaces.

airtulip.co

$20K /mo Reported

All-natural bedding products

Eco-friendly bedding for health-conscious sleepers.

turmerry.com

$200K /mo Reported

Home organizing service

Home organizing services for overwhelmed families.

lessismoreorganizers.com

$20K /mo Reported

Unique kitchen and bath products

"Online retailer for unique high-end kitchen and bath products."

magnushomeproducts.com

$500K /mo Reported

Diy solar power kits

DIY solar kits for off-grid living.

renogy.com

$3M /mo Reported

Turkish towel e-commerce store

Turkish towel e-commerce store for coastal living enthusiasts.

thebalimarket.us

$10K /mo Reported

Complete sleep solutions brand

Comprehensive sleep solutions for modern Indian consumers.

winknod.com

$100K /mo Reported

Custom abstract art creator

"Custom abstract paintings tailored for personal home decor."

innerglowart.com

$4K /mo Reported

Ornamental camellia nursery

"Online store for ornamental camellias and tea plants."

blackcreeknursery.com

$5K /mo Reported

Attic access insulation cover

Attic insulation covers to prevent energy loss.

batticdoor.com

$100K /mo Reported

Eco-friendly fabric protectant

Eco-friendly fabric protector using advanced nanotechnology.

detrapel.com

$2M /mo Reported

Decorative pillow cover shop

Online store for vintage fabric pillow covers.

danielleoakeyshop.com

$50K /mo Reported

Perfect garden hole tool

Gardening drill attachment for perfect planting holes.

themaxbit.com

$1K /mo Reported

Virtual golf simulator store

Affordable golf simulators for personal and commercial use.

24-7.golf

$500K /mo Reported

Idea	Revenue	Built With	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Personalized home organizing service goorganizer.com "Online personal and home organization service worldwide."	$2K /mo Reported	Wix Shoutouts	Consulting +1	Word of mouth Advertising on social media +1	Homeowners +3		Founded 2015 · Solo founder · Sussex, WI, USA, United States	48	Build this
Clean air purification systems airtulip.co Cleanroom-grade air purification for homes and public spaces.	$20K /mo Reported	Squarespace	Product sales +4	Advertising on social media Direct sales +1	Homeowners +7		Founded 2021 · 5 people · $300K to start	49	Build this
All-natural bedding products turmerry.com Eco-friendly bedding for health-conscious sleepers.	$200K /mo Reported		E-commerce +1	Pay Per Click Advertising Email marketing +1	Health-Conscious Consumers +3	+1	Founded 2019 · 3 people · $1K to start	64	Build this
Home organizing service lessismoreorganizers.com Home organizing services for overwhelmed families.	$20K /mo Reported	Squarespace	Consulting +2	Word of mouth Advertising on social media +1	Families +2		Founded 2010 · 2 people · $2K to start	57	Build this
Unique kitchen and bath products magnushomeproducts.com "Online retailer for unique high-end kitchen and bath products."	$500K /mo Reported		E-commerce +1	Direct sales Email marketing +1	Homeowners +4		Founded 2017 · 14 people · Built in 180 days	50	Build this
Diy solar power kits renogy.com DIY solar kits for off-grid living.	$3M /mo Reported		E-commerce +3	SEO Word of mouth +1	Retirees +4		Founded 2010 · 45 people · $200K to start	63	Build this
Turkish towel e-commerce store thebalimarket.us Turkish towel e-commerce store for coastal living enthusiasts.	$10K /mo Reported		E Commerce +3	SEO Word of mouth +1	Coastal Living Enthusiasts +1	+32	Founded 2016 · Solo founder · Scottsdale, Arizona, USA, United States	76	Build this
Complete sleep solutions brand winknod.com Comprehensive sleep solutions for modern Indian consumers.	$100K /mo Reported		D2c +6	Direct sales Advertising on social media +1	Indian Consumers +9	+12	Founded 2018 · 25 people · Pune, Maharashtra, India, India	52	Build this
Custom abstract art creator innerglowart.com "Custom abstract paintings tailored for personal home decor."	$4K /mo Reported	Squarespace	Commissioned art +1	Word of mouth Organic social media +1	Art Lovers +2	+30	Founded 2016 · Solo founder · Plano, Texas, USA, United States	70	Build this
Ornamental camellia nursery blackcreeknursery.com "Online store for ornamental camellias and tea plants."	$5K /mo Reported		E-commerce +1	Advertising on social media Email marketing	Gardeners +2		Founded 2007 · 3 co-founders · Georgia, United States	49	Build this
Attic access insulation cover batticdoor.com Attic insulation covers to prevent energy loss.	$100K /mo Reported		E Commerce +4	SEO Press +1	Homeowners in Canada +9	+10	Founded 2013 · 2 people · Foxborough, Massachusetts, USA, United States	63	Build this
Eco-friendly fabric protectant detrapel.com Eco-friendly fabric protector using advanced nanotechnology.	$2M /mo Reported	Wix Shoutouts	E-commerce +3	Advertising on social media Pay Per Click Advertising +1	Pet Owners Seeking Heal... +9	+65	Founded 2013 · 24 people · $60K to start	63	Build this
Decorative pillow cover shop danielleoakeyshop.com Online store for vintage fabric pillow covers.	$50K /mo Reported		E-commerce	Advertising on social media Direct sales +1	Online Shoppers Seeking... +5	+1	Founded 2015 · Solo founder · Irvine, CA, USA, United States	68	Build this
Perfect garden hole tool themaxbit.com Gardening drill attachment for perfect planting holes.	$1K /mo Reported	Squarespace	Brick & mortar +4	Word of mouth Advertising on social media +1	Professional Landscapers +6	+5	Founded 2016 · 5 people · $20K to start	55	Build this
Virtual golf simulator store 24-7.golf Affordable golf simulators for personal and commercial use.	$500K /mo Reported	Wix Shoutouts	E-commerce +3	Word of mouth Advertising on social media +1	Indoor Virtual Golf Cen... +6		Founded 2016 · 3 people · Melbourne VIC, Australia, Australia	60	Build this

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