Braxley Bands

How We Generated 50% Of Revenue From Email & SMS [$1.4M/Year]

Braxton Manley
Founder, Braxley Bands
$100K
revenue/mo
2
Founders
3
Employees
Braxley Bands
from Austin, Texas, USA
started May 2017
$100,000
revenue/mo
2
Founders
3
Employees
market size
$463B
avg revenue (monthly)
$236K
starting costs
$13.7K
gross margin
40%
time to build
210 days
growth channels
Organic social media
business model
ecommerce
best tools
Google Drive, Instagram, Quickbooks
time investment
Full time
pros & cons
35 Pros & Cons
tips
15 Tips
Discover what tools recommends to grow your business!
Discover what books Braxton recommends to grow your business!

Hello again! Remind us who you are and what business you started.

My name is Braxton Manley and I’m the founder of Braxley Bands.

In 2017 I pursued making an Apple Watch band business after a successful class project at Texas Tech.

We have since sold over 200,000 stretchy Apple Watch bands!

braxley-bands-492942a7-e0e8-4135-8741-d64109509594

Tell us about what you’ve been up to. Has the business been growing?

We have been up to some pretty exciting things since our last update yet have also pulled back significantly on overhead and ad spend.

In 2022, we finished at about $1.4 Million (we did 1.8 in 2021) so it was a bit of a slower year. However, the future is looking bright. I spend most of the year delivering three new products to add to our brand. Ballcaps, Bags, and Belts.

Our Marketing efforts...

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