14 Tips For Starting A Successful Niche Accessories Brand (2024)

We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting a niche accessories brand:

#1: Braxton Manley, founder of Braxley Bands:

We chatted with with Braxton, founder of Braxley Bands ($100K/month). In our interview, Braxton says:

Fuel your body right and it will fuel your mind. Then you can be a great creator, leader, and thinker effortlessly.

Read the full interview ➜

#2: Alex, founder of AR Catch22:

We chatted with with Alex, founder of AR Catch22 ($600/month). In our interview, Alex says:

There has never been a better and easier time than today to create something out of an idea, regardless of your background or skills.

Additionally:

Look for a mentor. I was ‘winging it’ throughout the whole process. I could have saved a lot of hassle and heartache if I had someone with relevant business and engineering skills to guide me through the process.

Read the full interview ➜

#3: Olivier Momma, founder of Ekster:

We chatted with with Olivier, founder of Ekster ($1.5M/month). In our interview, Olivier says:

Good partners are key. It’s sometimes okay to pay a bit more to get the service you need, especially in fulfillment.

Additionally:

Crowdfunding is the best tool out there for market validation, proof of concept, and early-stage funding. It gives you everything you need to get a product out.

Read the full interview ➜

#4: Chris DAlessandro, founder of Bighead Custom:

We chatted with with Chris, founder of Bighead Custom ($10K/month). In our interview, Chris says:

Trust your judgment and your ideas and keep the negative voices from the outsiders completely silent.

Read the full interview ➜

#5: Braxton Manley, founder of Braxley Bands:

We chatted with with Braxton, founder of Braxley Bands ($100K/month). In our interview, Braxton says:

Stay cutting edge with your marketing and simply make something that people actually want. The market rewards value. Be valuable.

Additionally:

Stay cutting edge with your marketing and simply make something that people actually want. The market rewards value. Be valuable.

Read the full interview ➜

#6: Chris DAlessandro, founder of Bighead Custom:

We chatted with with Chris, founder of Bighead Custom ($10K/month). In our interview, Chris says:

Always listen to your customer! If there's something that needs to be improved on, your customers will always let you know!

Read the full interview ➜

#7: Anders Ankarlid, founder of AGood Company:

We chatted with with Anders, founder of AGood Company ($220K/month). In our interview, Anders says:

We began working with micro-influencers pretty early on but after a while, when we couldn’t see any effects, just costs, we decided to look further into the industry. We found that a lot of engagement and followers were fraudulent.

Additionally:

We donate 4% of the net price of each sale to causes that promote sustainability and tackle issues such as climate change.

Read the full interview ➜

#8: Braxton Manley, founder of Braxley Bands:

We chatted with with Braxton, founder of Braxley Bands ($100K/month). In our interview, Braxton says:

We try things we think might work, and if they don’t, we get back up and try again with something else. Failure is not an option.

Read the full interview ➜

#9: Olivier Momma, founder of Ekster:

We chatted with with Olivier, founder of Ekster ($1.5M/month). In our interview, Olivier says:

If you’re struggling to grow your business, ask for help! There is truly nothing more valuable than bouncing ideas off of people you trust and respect, but also taking their criticism to heart with an open mind.

Read the full interview ➜

#10: Anders Ankarlid, founder of AGood Company:

We chatted with with Anders, founder of AGood Company ($220K/month). In our interview, Anders says:

You have to have a business idea that really gets you going and will sustain you for months when there is no actual paycheck in sight. If you only have dollar signs as carrots it’ll be difficult to keep the stamina you need to get your company off the ground.

Read the full interview ➜

Part of

Starting A Niche Accessories Brand: Everything You Need To Know

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