Website Builder

9 Website Builder Success Stories [2024]

Updated: July 4th, 2024

Jumpstart your tech venture with a website builder business. A website builder offers a platform to create websites without needing sophisticated coding skills.

This business revolves around developing a user-friendly tool that helps individuals and businesses design their own websites with ease—drag-and-drop features, customizable templates, and integrated functionalities like eCommerce and SEO tools.

The demand for websites is insatiable, fostered by the growing number of small businesses, freelancers, and personal brands needing an online presence. By providing an easy-to-use solution, you tap into a vast market eager for simplicity and efficiency.

Starting this business requires a solid understanding of web development, user experience, and continuous adaptation to new tech advancements. But the payoff is substantial: empowering users to establish their digital footprint efficiently.

In this list, you'll find real-world website builder success stories and very profitable examples of starting a website builder that makes money.

1. The Creative Collective ($2.4M/year)

Yvette Adams, founder of The Creative Collective, came up with the idea to start her marketing agency out of both ambition and necessity. With a diverse background in marketing and media, she saw the potential in offering a one-stop-shop for creative services on the Sunshine Coast. She began by offering her services to people she knew and quickly gained clients and referrals, positioning her agency as a pioneer in the industry.

How much money it makes: $2.4M/year
How much did it cost to start: $0
How many people on the team: 20

I Started A $2.4M/Year Marketing Agency [From Home]

The Creative Collective is a full-service marketing agency that has grown its revenue and doubled its team in the past year, with around 100 active clients and responding to an average of 160 inquiries each month.

Read by 5,036 founders

So... can you actually make money with a website builder?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

2. GreenRope ($1.92M/year)

metrics for our business are our customer satisfaction and retention rates, which remain consistently high. We currently have over 1,000 customers in over 20 countries, ranging from startups to universities and municipalities. Moving forward, we plan to continue evolving and improving our platform to meet the changing needs of businesses and provide even greater value to our customers.

How much money it makes: $1.92M/year
How many people on the team: 15

SMALLBORDER

On Starting A $160K/Month CRM & Automations Company After A US Air Force Career

GreenRope, a self-funded CRM and marketing automation platform with over 1,000 customers in 20 countries, was built organically and focused on creating a positive, customer-centric culture without outside investment, with an all-in-one interface solving challenges in managing sales, marketing, customer service, and operations.

Read by 11,635 founders

3. Kairos Digital ($780K/year)

Kairos Digital, a marketing agency specializing in clear messaging for businesses, was founded by two brothers who saw a need for their services. With over $230,000 in sales in 2020 and a focus on ongoing retainer marketing work, the agency is poised for continued growth. Through their own sales funnel and digital advertising strategies, they attract and retain customers while prioritizing quality and strong ROI.

How much money it makes: $780K/year
How much did it cost to start: $50K
How many people on the team: 5

SMALLBORDER

How I Started An $18K/Month Digital Marketing And Websites Business

Two brothers started Kairos Digital, a marketing agency that focuses on clear messaging, and closed out 2020 with over $230,000 in sales, utilizing retainer marketing work as their most profitable kind of service, and utilizing WordPress, Asana, Quickbooks, and Google Ads for their operations.

Read by 5,525 founders

So... can you actually make money with a website builder?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

4. Website Rental Coaching ($504K/year)

The daily workload at his 9-5 job at General Electric as an HR left Luke unfulfilled from his career, and while he was searching for a profitable side gig, he realized that websites are like digital properties. With a top-ranking lead generation website, he could rent it to local businesses and earn a steady monthly income. Luke quit his job at the 6-month mark and hit six figures by the one-year mark of starting this business.

How much money it makes: $504K/year
How much did it cost to start: $8K
How many people on the team: 0

I Quit My Full-Time Job & Started A $42K/Month Website Rental Business

Luke Van Der Veer's Website Rental Coaching business teaches people how to create passive income by renting lead generation websites to local businesses, which has helped him generate $42,000 per month as of April 2022.

Read by 11,781 founders

5. Weblium ($444K/year)

David Braun, co-founder and CEO of Weblium.com, came up with the idea for the company after running Templatemonster.com and realizing the drawbacks of using various website platforms. He wanted to create a website builder that took care of all the issues "under the hood" without bothering customers. With a team of 24 people, Weblium is now creating 20-30 websites every day and growing 200% month over month, on track to reach the milestone of 100 custom websites a day.

How much money it makes: $444K/year
How many people on the team: 51

SMALLBORDER

Growing A Website Builder Tool & Agency Hybrid to $37K Per Month

Weblium, a hybrid website builder that allows customers to switch between doing it themselves or having it done for them, has grown 200% month over month and is making 20-30 websites daily, with plans to reach 100 custom websites a day while partnering with banks and company registrars to offer website creation as part of their packages.

Read by 5,999 founders

So... can you actually make money with a website builder?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

6. RightMessage ($360K/year)

Shai Schechter and his co-founder, Brennan, came up with the idea for RightMessage after seeing the success of personalization techniques in their own online businesses. They realized that there was a need for a point-and-click tool that would allow marketers to easily implement personalization on their websites, and thus RightMessage was born.

How much money it makes: $360K/year
How many people on the team: 3

SMALLBORDER

How We Grew Our SaaS To $30K MRR In One Year

RightMessage, a segmentation and personalization tool, grew its SaaS business to $30k MRR in one year, with over 1,000 websites installed, by building in public, iterating based on audience needs, focusing on high-touch demos, and partnering with complementary products.

Read by 8,938 founders

7. Zion Builder ($240K/year)

Stefan, the founder of Hogash and ZionBuilder, started his journey in the Joomla and WordPress template/plugins business in 2012. After partnering with various designers and launching the top-selling theme Kallyas, which generated $90,000 in sales in the first month, Stefan focused on improving the theme and expanding his team. In 2018, he decided to build his own site builder solution, Zion Builder, to meet his high standards of quality, code, ease of use, and performance. The product has received great feedback and continues to evolve with each update.

How much money it makes: $240K/year
How much did it cost to start: $0
How many people on the team: 6

SMALLBORDER

I Learned To Code At 8 Yrs Old. This Led Me To Build A $240K/Year Wordpress Site Builder

Learn how Stefan, founder of Hogash and ZionBuilder, built one of the fastest site builders for WordPress, generating sales of $90,000 in the first month, and utilized community involvement to make an even better product with an AppSumo campaign, as well as his advice for future entrepreneurs.

Read by 3,227 founders

8. HTMLG ($72K/year)

Ferenc Denes, the founder, started his business by developing websites and online tools that generate passive income. He came up with the idea for his online HTML editor when he was working at an internet marketing agency and needed a tool to convert Word documents to HTML. After realizing the potential of the tool, he launched it on a separate domain and it started ranking first on Google. He monetized the site with Google Ads and later launched a premium version with paid subscriptions. Now, he has over 40 websites and continues to build passive income sites.

How much money it makes: $72K/year
How much did it cost to start: $50
How many people on the team: 1

SMALLBORDER

The Online HTML Editor That Generates A Passive Income Of $6K/Month

This case study is about an engineer who developed a free online HTML editor that generates a passive income of $6K per month and owns over 40 websites with a total of roughly 8-10 million monthly visitors.

Read by 6,344 founders

9. PageGuard ($2.4K/year)

Jonathan Moore, founder of PageGuard, came up with the idea for his WordPress website maintenance business after encountering friends and colleagues who experienced website issues. Realizing that these problems could have been avoided with proper maintenance, Moore created PageGuard to offer affordable and flexible website maintenance solutions. Despite being a new business, PageGuard is already attracting customers, particularly smaller businesses, entrepreneurs, and the self-employed. Moore's long-term goal is to expand the team and create a successful maintenance machine.

How much money it makes: $2.4K/year
How much did it cost to start: $100
How many people on the team: 0

SMALLBORDER

I Built A $200/Month Side Hustle Maintaining WordPress Sites

PageGuard is a new WordPress website maintenance business bringing in $200 a month, catering mainly for smaller business, entrepreneurs, and the self-employers, offering three levels of support at different price points.

Read by 3,122 founders