How Much Does It Cost To Become A Social Media Influencer? (In 2024)

Updated: January 18th, 2023
Become A Social Media Influencer

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

The cost of opening a a social media influencer can vary based on several factors. However for a a social media influencer you can expect to spend $12 to $11,659 with an average cost of $5,911.

  • The minimum startup costs for a social media influencer: $12
  • The maximum startup costs for a social media influencer: $11,659
  • The average startup costs for a social media influencer: $5,911

Here's a detailed list of a social media influencer startup costs:

Learn more about starting a social media influencer:

Where to start?

-> Pros and cons of a social media influencer

Need inspiration?

-> Other social media influencer success stories
-> Examples of established social media influencer
-> Marketing ideas for a social media influencer
-> Social media influencer Instagram bios
-> Social media influencer Instagram captions

Other resources

Software Expenses

Your social media influencer needs software to run efficiently!

Why spend money on software? Because it can help you save time and automate certain parts of the business, so you can focus on the most important matters. Software and technology can help you grow your business, and save you from expensive personnel costs.

Cost Required? Min Cost Max Cost

Project Management Software

Recommended

$0

$25

Email marketing tool

Recommended

$0

$100

Accounting & Invoicing Software

Recommended

$0

$50

Internal Communication Tool

Recommended

$0

$20

File Hosting Service

Recommended

$0

$299

Design Programs & Software

Optional

$0

$50

Social Media Management Tools

Optional

$0

$50

Office Space Expenses

It will be your call to determine if you need office space. It is not a requirement but may be necessary as your social media influencer grows.

Cost Required? Min Cost Max Cost
Rent ➜

Optional

$0

$5,750

Utility Costs For Office Space ➜

Optional

$0

$1,150

WiFi & Internet ➜

Optional

$0

$100

Training & Education Expenses

Cost Required? Min Cost Max Cost

Online Learning Sites

Optional

$0

$1,000

Advertising & Marketing Costs

Cost Required? Min Cost Max Cost
Business Cards ➜

Optional

$0

$50

Customer Research & Surveys

Optional

$0

$300

Networking Membership Fees

Optional

$0

$250

Affiliate Marketing Commission & Fees

Optional

$0

$250

Influencer Marketing

Optional

$0

$750

Press

Optional

$0

$500

Google Ads

Optional

$0

$300

Facebook & Instagram Ads

Optional

$0

$350

Website Costs

Every business should have a website, and it's worth spending a bit of money to set it up right.

Cost Required? Min Cost Max Cost
Domain Name ➜

Required

$12

$200

Business Email Hosting Service ➜

Recommended

$1

$15

Specific Industry Expenses

Cost Required? Min Cost Max Cost

Ticketing Platform Fees

Optional

$0

$100