45 Trending Sex Toys Businesses [2023]

The sex toy industry is growing rapidly, and there's no sign of this slowing down.

The reasons for this growth are varied. The rise of social media has made it easier to find out about new products and services, which has given companies greater access to their customer base and helped them grow their businesses. More people are also getting comfortable with buying things online; not only does this make it easier for them to shop in private, but it also helps them avoid embarrassment if they're nervous about their purchases being seen by other customers while they're waiting in line at a store.

The industry itself is changing as well: companies are offering more variety than ever before, which means that there's something for everyone—even those who might not have considered themselves interested in this sort of thing before now can find something that suits their needs perfectly!

There are already individuals who made it big in this industry and these stories are the proof of their success.

Looking for some examples of a sex toys business?

Interested in case studies of a successful sex toys business? Check out our full list of success stories.

1. Adam & Eve

Shop vibrators, dildos, prostate toys, couples kits & more at Adam & Eve. Trusted since 1971. Great prices, free gifts & discreet shipping.

• Website traffic: 8.08M/month
• Business rank: #25.4K

Check out their full website ➜

2. FEELUNIQUE

• Website traffic: 4.12M/month
• Business rank: #26.9K

Check out their full website ➜

Learn more about starting a sex toys business:

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Other resources

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4. Love Honey

Love Honey is a global leader in shipping sexual happiness. Here, you will find sex toys for both men & women, lingerie, and a lot more. The company was established in 2002 and has been recognized for its hard work with a whole bunch of awards. They have won two Queen's Awards for Enterprise.

• Website traffic: 3.07M/month
• Business rank: #49.1K

Check out their full website ➜

5. Swingers Lifestyle Community

Create a free account and meet real life swingers through adults personals, clubs, parties and more. Everything you need to start your sexual revolution.

• Website traffic: 5.46M/month
• Business rank: #52.4K

Check out their full website ➜

6. CurrentBody

Current Body was started in 2009 by Laurence and Andrew. Their aim is to offer the largest selection of safe, clinically proven electrical health and beauty products, sex techs, and other wellness products in the world, supported by a team with exceptional product knowledge and who provide excellent customer care.

• Website traffic: 420K/month
• Business rank: #63.8K

Check out their full website ➜

7. Shop EdenFantasys Adult Store

EdenFantasys started in 2002 when shopping for sex toys was a daunting task. EdenFantasys is a place where everyone feels safe and at ease: friendly for women, men, and couples. Their achievements have been recognized with multiple industry awards and nominations.

• Website traffic: 1.27M/month
• Business rank: #74.3K

Check out their full website ➜

8. Rexxx Porn Search Engine · Relevant XXX

Rexxx porn search engine allows you to search through over 3,000,000 free porn tube videos.

• Website traffic: 2.52M/month
• Business rank: #88.7K

Check out their full website ➜

9. PinkCherry.com

PinkCherry is a leading eCommerce retail distributor of adult novelty products. These products include sex toys ranging from discreet and portable vibrators to the more modern, high-tech male sex toys, lingerie, and everything in between.

• Website traffic: 1M/month
• Business rank: #91.2K

Check out their full website ➜

10. maude

Maude was launched in 2018 by Éva Goicochea. Maude is a company with beautiful, well-designed, and affordable products for sexual pleasure and well-being. It is a modern sexual wellness company built on quality, simplicity, and inclusivity.

• Business rank: #93.1K

Check out their full website ➜

11. Liberator.com

Liberator is the premier manufacturer of sexual adventure gear. They have a wide collection of Shapes, love loungers, and intimate accessories. Their mission is to increase your sexual performance while you enjoy the feeling of being utterly connected to your partner.

• Website traffic: 210K/month
• Business rank: #100K

Check out their full website ➜

12. Betty's Toy Box

Betty’s Toy Box is a boutique-style Sex toy store founded by women and offers a wide range of sex toys for everybody. They believe that that sex should be enjoyed without reservation, judgment, or guilt. Each of their product is hand-picked by Betty’s staff for its quality, style, and potential for pleasure.

• Estimated revenue: $125K/month
• Business rank: #106K

Check out their full website ➜

13. eXtreme Restraints

ExtremeRestraints.com features the best extreme sex toys, bondage, fucking machines for sale, and much more; all specially selected to let you explore your wildest fantasies. Whether you're a beginner or a hardcore enthusiast, explore our wide selection of restraints, devices, and toys.

• Website traffic: 1M/month
• Business rank: #120K

Check out their full website ➜

14. Sex Toy Distributing

• Business rank: #123K

Check out their full website ➜

15. SexToy.com

SexToy.com has been in business for over 25 years and has been bringing you the best pleasure toys from all corners of the globe. Its mission is to provide its customers with the most pleasurable toys and gadgets. They have over 40,000 unique adult products at real wholesale prices.

• Website traffic: 40K/month
• Business rank: #130K

Check out their full website ➜

16. PinkCherry.ca

Canada's largest retailer of sex toys for women, men & couples. From vibrators & dildos, to butt plugs, sex dolls, lingerie & more. Free discreet shipping $49+.

• Website traffic: 680K/month
• Business rank: #130K

Check out their full website ➜

17. Babeland Toy Store

The first Babeland store was opened in 1993 in response to the lack of women-friendly sex shops in Seattle. Their store offers unique top-quality products, a pleasant place to shop, and most of all information and encouragement to people who want to explore their sexuality.

• Website traffic: 250K/month
• Business rank: #135K

Check out their full website ➜

18. Cindies Sex Store Near Me

Shop lingerie, vibrators, dildos, strap ons, lubes & oils, bath & shower products, BDSM and male sex toys at Cindies, the classy adult sex store near me.

• Business rank: #144K

Check out their full website ➜

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• Website traffic: 930K/month
• Business rank: #157K

Check out their full website ➜

20. TooTimid.com

TooTimid was established in 2002 as a private, safe solution for people who are looking for a more discreet way to purchase a sex toy. Their vision was to encourage a sex-positive attitude and a heightened sense of sexual well-being. They offer an array of discreet and pleasurable sex toys that are shipped in nondescript packaging.

• Website traffic: 780K/month
• Business rank: #168K

Check out their full website ➜

21. Kiiroo

Kiiroo was established in 2013 in Amsterdam to provide sexual satisfaction. It has won many awards including Dusk Porna Awards, Xbiz Award, Live Cam Award, and many more. Their aim is to offer better ways for people to connect, interact and explore their sexual pleasures.

• Business rank: #171K

Check out their full website ➜

22. Your Own Free Adult Sex Store

My Free Sex Store is the ultimate FREE adult store white label. From the time you sign up to the time you start promoting your site in ONLY 5 minutes.

• Business rank: #172K

Check out their full website ➜

23. Jack and Jill Adult

Jack and Jill is an online store and chain of boutique-style shops focusing on personal and professional customer service. They sell a great variety of sex toys & accessories and also aim to help you find advice and reviews on top adult toys for men, women, and couples. They opened their first store in Florida in 1998 and quickly expanded to five locations.

• Website traffic: 160K/month
• Business rank: #175K

Check out their full website ➜

24. Lion’s Den

For 50 years, the Lion's Den has been the official store of pleasure, passion, and romance. They aspire to provide pleasure products in an enjoyable and upbeat atmosphere. Its mission is to provide pleasure products for everybody.

• Website traffic: 390K/month
• Business rank: #181K

Check out their full website ➜

25. Adam & Eve Jacksonville NC

Adam & Eve Jacksonville is the area's best adult novelty store. We offer variety of adult products, lingerie, bondage & more for men and women.

• Business rank: #223K

Check out their full website ➜

26. Adam & Eve

Upscale specialty boutique for discerning couples, women & men. Explore. Shop. Experiment.

• Website traffic: 680K/month
• Business rank: #225K

Check out their full website ➜

27. Sex Toys, Adult Toys, Adult Shop

• Website traffic: 450K/month
• Business rank: #235K

Check out their full website ➜

28. Williams Trading Co.

Wholesale distributor for adult toy stores, Buy at wholesale prices and bulk orders best fill rate around

• Business rank: #235K

Check out their full website ➜

29. LifestyleDistributing.com

Lifestyle Distributing is your premiere boutique adult novelties distributor carrying a variety of best-selling products from quality manufacturers around the world. If you are looking for great wholesale sex toys and want more from your sex toy distributor, try us out today. You will quickly see why we are the best.

• Business rank: #237K

Check out their full website ➜

30. Dallas Novelty

DallasNovelty is the top-rated sex toys retailer offering vibrators, plugs, sex dolls, masturbators and more.

• Website traffic: 50K/month
• Business rank: #238K

Check out their full website ➜

31. SCA BK

• Website traffic: 220K/month
• Business rank: #252K

Check out their full website ➜

32. Lover's Lane

• Website traffic: 90K/month
• Business rank: #255K

Check out their full website ➜

33. Pure Passion – India #1 Sex Toys Store

• Website traffic: 140K/month
• Business rank: #262K

Check out their full website ➜

34. Silicon Wives

Shop Luxury Sex Dolls, Shipped In Discreet Packaging. Rated #1 In Customer Satisfaction, FIVE STAR Reviews, FREE SHIPPING on all orders, based in New York, NY.

• Business rank: #298K

Check out their full website ➜

35. RealDoll

Since 1996, we have been using Hollywood special effects technology to produce the most realistic love doll in the world. Shop for realistic doll, real cock and more.

• Website traffic: 270K/month
• Business rank: #311K

Check out their full website ➜

36. Cirillas

Cirilla's is an adult sex and romance shop stocked with hundreds of sexy lingerie, vibrators, adult sex toys, fantasy kits, lubes, and novelty extras for steamy and wild experiences. With a discreet shopping platform. we make it easy and hassle-free to find what you may be looking for.

• Website traffic: 150K/month
• Business rank: #329K

Check out their full website ➜

37. XR Brands

• Business rank: #359K

Check out their full website ➜

38. You are being redirected...

Stockroom.com is the internet's oldest source for sex toys and adult BDSM Gear products, with an emphasis on best quality & value. The best bondage gear, e-stim toys, chastity devices, leather fetish wear, dildos & harness, bondage restraints, puppy play gear, & many other kinky sex toys for the sexually adventurous.

• Website traffic: 150K/month
• Business rank: #371K

Check out their full website ➜

39. Mindful

Mindful is the premier retailer of sex toys and adult novelties. We offer the best brands with fast & FREE discreet shipping and billing! 24/7 customer service.

• Website traffic: 310K/month
• Business rank: #385K

Check out their full website ➜

40. Kaamastra

• Website traffic: 100K/month
• Business rank: #420K

Check out their full website ➜

41. Fleshlight EU

Fleshlight® Official Store. Fleshlight® is the #1 Male Sex Toy in the World.

• Business rank: #428K

Check out their full website ➜

42. Goop

• Estimated revenue: $5.26M/month
• Business rank: #20.8K

Check out their full website ➜

43. Adam & Eve Retail

Shop vibrators, dildos, prostate toys, couples kits & more at Adam & Eve. Trusted since 1971. Great prices, free gifts & discreet shipping.

• Business rank: #21.8K

Check out their full website ➜

44. LoveHoney

• Estimated revenue: $37K/month
• Business rank: #44.1K

Check out their full website ➜

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