8 Health Blog Success Stories [2024]
A health blog covers ways to live a healthier lifestyle through proper dieting and general information on common health conditions.
To start a health blog, choose a blogging platform that offers customizable templates and pick a reliable hosting platform. Since health is a wide area, you may choose a particular niche or opt to generalize your blog. Then, select a relevant blog name and register the domain.
Finally, brainstorm blog topics, create an editorial calendar, and start writing your first blog. You can earn money through affiliate marketing or promoting your health-focused merchandise or products.
In this list, you'll find real-world health blog success stories and very profitable examples of starting a health blog that makes money.
1. ATH Organics ($3M/year)
ATH, a sports nutrition company founded by Stuart Kam, was born out of his passion for Brazilian Jiu-Jitsu and the lack of all-natural supplements in the market. Starting out in his garage, ATH now dominates the niche market of supplements for athletes in martial arts and surfing, generating over $250,000 in monthly revenue as the number one plant-based PRE workout. Kam's dedication to creating high-quality, great-tasting products and his hands-on approach to customer service has led to their success.
How much money it makes: $3M/year
How much did it cost to start: $2K
How many people on the team: 4
A founder built a successful sports nutrition company from scratch, focusing on creating all-natural supplements for martial arts athletes, which now generates over $250,000 a month in revenue by prioritizing customer experience and using tools like Shopify, Klaviyo, Postscript, and Gempages.
2. Bey Moss ($1.2M/year)
Nick Bey, the founder of Bey Moss, came up with the idea for his business after hearing about the health benefits of sea moss from rapper Nipsey Hussle. He decided to sell sea moss products to his wife's large social media following and quickly sold out of his first batch, validating the demand for the product. With his background in computer programming and his wife's sales expertise, they were able to build Bey Moss into a successful e-commerce business, making over $800,000 in revenue to date.
How much money it makes: $1.2M/year
How much did it cost to start: $500
How many people on the team: 10
Bey Moss, an e-commerce platform selling sea moss-infused health and wellness products, made over $800,000 to-date with less than $10,000 overall in ads after validating the product idea through reviews and feedback and leveraging their social media following to build a Bey Moss community.
3. NutritionHQ. ($960K/year)
Ricky Hall, the founder of NutritionHQ, was inspired to start his nutrition store after his own personal weight loss journey. After seeing a picture of himself overweight, he purchased a book about nutrition and supplements, lost over 50 pounds, and became passionate about helping others improve their health. This passion led him to open his first store in 2000 and eventually start NutritionHQ in 2015 after leaving a franchise concept that didn't align with his values. The business has since experienced impressive growth, with overall sales in 2020 beating the previous year by 21.2%.
How much money it makes: $960K/year
How much did it cost to start: $175K
How many people on the team: 0
NutritionHQ is a successful franchise offering expert nutrition coaching, customized supplement plans, and the best health & wellness products, generating over $80k per month, set to expand massively to hit their 2030 goal of 100 locations with the system generating over $10 million in revenue.
4. Clean Eating Kitchen ($240K/year)
Carrie developed the business idea while experimenting with a vegan diet and seeking connection in an online community.
How much money it makes: $240K/year
How much did it cost to start: $3.5K
How many people on the team: 0
Carrie Forrest's food and wellness blog, Clean Eating Kitchen, gets 650,000 page views per month and earns a monthly revenue of $20,000 through ads, sponsored posts, and affiliate income; her success has been tied to her use of SEO and educational background to stand out in an oversaturated niche.
5. Pulling Curls ($192K/year)
Hilary Erickson, a nurse and mom, started the website Pulling Curls as a "mommy blog" in 2005 to supplement her family's income. In 2016, she launched the first of her online courses, The Online Prenatal Class for Couples, which has become one of the top-recommended prenatal classes with hundreds of positive reviews. Erickson has self-funded the business and uses targeted SEO and Pinterest to attract customers.
How much money it makes: $192K/year
How much did it cost to start: $0
How many people on the team: 2
Hilary Erickson created Pulling Curls, a mommy blog, in 2005 and has since added three successful online courses resulting in an average income of $16k/month through ad, affiliate, and course sales.
6. VUES ($40.2K/year)
Jaxx, the founder of VUES, came up with the idea for his e-commerce eyewear retailer after noticing a lack of innovation in the eyewear industry. Despite his lack of expertise in the area, Jaxx saw an opportunity to offer unique, striking designs that cater to daring individuals. By leveraging online platforms and offering customized services, VUES has been able to capture the attention of the South African eyewear market and achieve impressive growth.
How much money it makes: $40.2K/year
How much did it cost to start: $1K
How many people on the team: 4
VUES, an African e-commerce eyewear retailer that primarily operates in South Africa, has grown its customer base ratio to 1:7361 compared to the private Optometrist’s customer base ratio of 1:4500, through its organic online community-building strategy, and plans to pivot to a more technologically-inclined product.
7. Life Boost Nutrition ($12K/year)
Alexandra Ng, the founder of Life Boost Nutrition, came up with the idea for her business after witnessing her grandfather struggle with bone health issues. She realized there was a lack of easily accessible, reliable information about supplements and nutritional strategies for the aging population. With her background in digital media and marketing, she decided to fill this information gap by launching LifeBoostNutrition.com, a digital platform offering comprehensive reviews of health supplements and guidance on maintaining physical and mental health.
How much money it makes: $12K/year
How much did it cost to start: $3K
How many people on the team: 2
Founder Alexandra Ng built Life Boost Nutrition, a digital platform offering health supplement reviews and guidance on physical and mental health, with a team of freelance writers, focusing on SEO to attract traffic and advertisers, resulting in a profitable business with a consistently growing reader base, plans for expansion, and positive feedback from readers.
8. Type2Diet ($12K/year)
Brent Bottelsen, one of the partners of Type2Diet, came up with the idea for the business while having a conversation with his daughter about marshmallow ice cream cones. However, realizing the severity of diabetes and its impact on his wife's family, he decided to create a meal replacement product specifically formulated for diabetics. After extensive research and collaboration with medical professionals, Type2Diet was created to help people beat diabetes and improve their overall health.
How much money it makes: $12K/year
How much did it cost to start: $5K
How many people on the team: 3
Type2Diet is a first-of-its-kind Meal Replacement company specifically focused on helping people beat their diabetes, using a proprietary blend specifically targeting healing diabetes that has helped thousands across the country put their diabetes in check, obtain energy and lower their blood sugar levels.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
