10 Food Truck Success Stories [2022]

10 Food Truck Success Stories [2022]
Start A Food Truck

The food truck business is a huge industry with millions of dollars being poured into it every year. This industry has grown rapidly in recent years and continues to be a great business opportunity for those who have a passion for food. The food truck market size in 2022 surpassed 1.2 billion dollars.

Are you thinking of starting a food truck business, but didn't know where to start? Or, maybe you've already started one but don't know what to expect. When you are at the initial stage of your business, any information regarding the startup cost, permits, payroll, and managing inventory can prove to be helpful.

Learn from successful food truck business owners that have been in the business for many years.

Here are some real life success stories of starting a food truck:

1. Food Fleet ($18M/year)

Jeffrey Mora (from Los Angeles, CA, USA) started Food Fleet about 10 years ago.

Revenue
$1,500,000/month

Case Study

I started my career at the world-famous Century Plaza Hotel in Los Angeles Apprenticing under Certified Master Chef Raimund Hofmeister.

Food Fleet’s growth Year after year has been at an at over 30 %. From 2017-2018 we had an unprecedented 160% growth spurt. With a team of 6, including my partner and I, we managed over 20 million in sales for our clients. As an example. We took over a convention center 3 years ago managing their food truck business. For their largest event of the year, we were up 53% over the previous year. I honestly would have to equate some of that success to the under-reporting of sales by the previous operator. But the following year we were up 19% from that figure and again close to that this year. That is due in large part to our understanding of transaction times, menu mix, the equipment in each truck or pop up and other factors.

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Read the full story on starterstory.com ➜

2. New York Food Truck Association ($2.4M/year)

Jen and Ben Goldberg (from New York, NY, USA) started New York Food Truck Association over 5 years ago.

Revenue
$200,000/month
Team
2 founders / 5 employees

Case Study

My name is Ben Goldberg and, along with my wife, Jennifer Goldberg, we founded and run the New York Food Truck Association (NYFTA) and Food Truck Promotions. We focus on mobile culinary solutions for private and large events (everything from weddings to Comic Con), as well as experiential marketing for top brands such as Ralph Lauren, Chanel, Califia Farms, Match Group, Google, Viacom, and Twitter.

Within our first year of business (2016-2017), we did >$1M in revenue with consistent and every year we have had 50%+ YoY growth.

how-starting-the-new-york-food-truck-association-resulted-in-a-200k-month-business

3. Roll Up Food Truck ($600K/year)

Bryce Dillingham (from Colorado Springs, CO, USA) started Roll Up Food Truck ago.

Revenue
$50,000/month
Team
1 founders / 5 employees

Case Study

In 2018 we had the idea of starting a food truck. The inspiration came from my lifelong goal of being my own boss and running my own business. I had no idea this goal would land me in the food business but it did and I am forever grateful that it did.

Running ourselves seemingly to death trying to set the trailer up for a lunch, then packing up to run a night shift at a brewery paid off in the best way possible and we now have a five-person staff and insanely busy days that always keep us on our toes.

how-we-started-a-50k-month-food-truck-in-colorado

4. Tap Truck USA ($360K/year)

Corbin O'Reilly (from San Diego) started Tap Truck USA over 5 years ago.

Revenue
$30,000/month
Team
2 founders / 8 employees

Case Study

Hi, My name is Corbin with Tap Truck. I co-founded it with my buddy Taylor Steers in August of 2016. It has been a great journey that began here in San Diego. Our initial goal was to service local weddings, corporate events, and private parties, with an occasional festival or two! We quickly learned and tapped beer, wine, and cider to be served from the side of classic trucks. It was a major hit so much so that starting September 2017 we began licensing the brand nationally beginning in Boston, Massachusetts, and San Luis Obispo, California.

We enjoy refurbishing classic panel trucks and pick-up trucks, installing the taps so it is a turnkey money maker for a new licensee to launch their own business. This is a revenue stream for the business, along with brand royalties.

how-two-friends-started-a-30k-month-business-selling-craft-beer-from-vintage-trucks

5. The Vet Chef ($417K/year)

Kyle Gourlie (from Seattle, WA, USA) started The Vet Chef over 7 years ago.

Revenue
$34,750/month

Case Study

Learn from an expert how to start a Food Truck Business with less than $50,000 and make $400,000 in annual sales in a short amount of time.

  • Kyle Gourlie, who runs the Vet Chef food truck business in the Seattle area. Kyle has owned his food truck for a few years now.
  • After time spent serving in the Marines, Kyle had enough of being told what to do and wanted to be his own boss. So, after getting a culinary management degree, he decided to start a food truck business that has doubled in sales each year since then.

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Read the full story on upflip.com ➜

6. The Cheese Truck ($7.2M/year)

The Cheese Truck in the UK makes four kinds of grilled cheese sandwiches, all made with sourdough bread. Inspired by different kinds of cuisine.

Revenue
$600,000/month

Case Study
  • The Cheese Truck has set out to show the people of Britain just how great British cheese can be.
  • We source only the very best British farmhouse cheeses direct from some of England's finest cheesemakers and serve them melted, gooey, and straight-up cheesy...
  • All our meat and produce are free-range and locally sourced where possible and our bread is made by proper artisan bakers who are as passionate about bread as we are about cheese!
  • You can find us at various markets, festivals, and events around the UK in our pride and joy, a 1978 Bedford CF called Archie.
  • Keeping our menu simple and making sure we source only the highest quality ingredients is what we think makes our grilled cheese sandwiches without doubt the very best you will find in Britain.

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Read the full story on youtube.com ➜

7. Onit Coffee ($630K/year)

Onit Coffee is a Sacramento food truck that serves coffee, protein shakes, and other beverages.

Shadi Khattab (from ) started Onit Coffee over 2 years ago.

Revenue
$52,500/month

Case Study

Founder Shadi Khattab started Onit Coffee in January 2020 with a mission: to keep things local and give back to the community. Shadi is a non-profit manager, as well, running 4 non-profit campaigns at the same time he was starting a food truck business.

Since a portion of the food truck profits is donated to local organizations, customers can feel good knowing they’re helping their community when they get coffee from Onit.

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Read the full story on youtube.com ➜

8. Aybla Grill ($648K/year)

Saied Samaiel (from Portland, OR, USA) started Aybla Grill about 18 years ago.

Revenue
$54,000/month

Case Study
  • We pride ourselves on serving fresh, flavorful, and authentic Greek and Mediterranean cuisine to the members of the Portland community.
  • More than 60% of food trucks fail in their first 3 years. Aybla Grill is one that bucks this trend, growing steadily since it opened in 2004.
  • Saied Samaiel moved to the United States from Greece in 2001 with formal chef training and a dream to own his own business. When he opened Aybla Grill, it was one of the first 10 food truck businesses in the Portland metro area. Today, they have 3 trucks bringing in average revenue of more than $50K each month, a massive growth from the $20K Saied started the company with.

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Read the full story on youtube.com ➜

9. Fair Food Treats ($350K/year)

Mariah Monetize (from ) started Fair Food Treats over 2 years ago.

Revenue
$29,166/month

Case Study
  • I Started A Food Truck Business In Cali At The Age Of 20 By Myself.
  • I am always passionate about food. I decided to open a food truck business when I am in college.
  • My hobby is baking food and my friends always like my baked food so I decided to start a food truck and convert my hobby into a great business opportunity.
  • At my peak of food truck business success, I am generating $350K revenue per annum.

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Read the full story on youtube.com ➜

10. Big Orange Ice Cream ($120K/year)

The Trucking Lawyer goes in depth about the Ice Cream Business, and gives insight into how to successfully start your business

Revenue
$10,000/month

Case Study

That same creamy orange treat that has us chasing the Ice cream truck returns in Tennessee Shine Company’s ‘Big Orange Dreamsicle is a delightful blend of vanilla ice cream and orange sherbet, Tennessee Shine Company’s Big Orange Dreamsicle has quickly grown in popularity, as its flavor is second to none.

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Read the full story on youtube.com ➜

Pat Walls,  Founder of Starter Story

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