5 Event Organizing Business Success Stories [2024]
Here's an idea for those who excel at bringing people together and crafting unforgettable experiences: an event organizing business. Simply put, this venture involves planning events - be they weddings, corporate conferences, or intimate family celebrations - down to the last, memorable detail.
It's the ideal line of work for individuals who have a knack for multitasking, negotiating, and curating aesthetic elements. With each event you plan, you not only construct a tangible experience but also create delighting memories for your clients.
An event organizing business does not necessitate an enormous initial investment. It does demand keen attention to detail, tireless energy, and a skill for juggling diverse tasks. And the payoff? The satisfaction of making dreams come true and the chance to shape unforgettable moments.
But while it is rewarding, this business is not for the faint-hearted. It requires a resilient spirit, ready to face unforeseen challenges around every corner. But fear not, these challenges are nothing but stepping stones paving your path to mastery in event management.
Here are some real life success stories of starting a event organizing business:
1. SinOficina ($36K/year)
Chris's eight year old suggested him the idea of "food named states". A photo series based on this idea went viral on Instagram, and a couple years later, Chris started developing a Shopify store for t-shirts based on the same concept.
How much they make: $36K/year
How much did it cost to start: $0
Current team size: 0
SinOficina is an online coworking space for Spanish-speaking freelancers and entrepreneurs that generates $3,000 per month in revenue, which founder Bosco Soler built by sharing his journey with his audience, delegating tasks, collaborating with formidable people and using WordPress, Slack, Mailchimp, Airtable, Crowdcast, Zapier and Notion.
2. Entire Productions ($1.3M/year)
Natasha Miller came up with the idea for Entire Productions when she was double and triple booked for private parties as a performer. Instead of turning down the gigs, she offered to bring in other talented performers and manage the whole process, unknowingly creating a mini empire. With a focus on experience design, Entire Productions has now grown into a fast-growing event and entertainment production company, primarily serving corporate clients in tech and pharma.
How much they make: $1.3M/year
Current team size: 6
Entire Productions is a fast-growing event and entertainment production company with an emphasis on experience design, primarily working with corporate clients including many Fortune 500 companies in the tech and pharma industries, boasting a growth of 148% and a goal of reaching $20M annual mark.
So... can you actually make money with a event organizing business?
Of course. There are millions to be made in this industry.
But how?
- Research real, profitable businesses and see exactly how much money they make.
- Study exactly what works, and what doesn’t.
- Take action, because now you have the roadmap.
Join Starter Story and build your next big thing:
3. Digital Procurement World (DPW) ($1.95M/year)
Matthias Gutzmann, the CEO and Founder of DPW, came up with the idea for his business when he realized that existing procurement conferences were expensive, lacked diversity, and failed to attract startups and investors. He left his job in New York, moved back to Germany, and invested his personal savings to launch DPW. Leveraging his extensive network and applying social selling techniques, Matthias successfully created a buzz and attracted sponsors, delegates, and startups to his conference, leading to exponential growth and €1.8M in revenue in 2022.
How much they make: $1.95M/year
How much did it cost to start: $10.8K
Current team size: 6
DPW (Digital Procurement World) is a fast-growing conference and community in procurement that has more than tripled in revenue since launching in 2019, capping out the year at €1.8 million, with 95% of their growth coming from inbound traffic leveraging LinkedIn and applying social selling techniques.
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- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings