8 Tips For Starting A Successful Ecommerce Retailing Business (2023)

Updated: January 19th, 2023
Start An Ecommerce Retailing Business

Want to start your own ecommerce retailing business? Here are some tips you should know:

Learn more about starting an ecommerce retailing business:

Where to start?

-> How much does it cost to start an ecommerce retailing business?
-> Pros and cons of an ecommerce retailing business

Need inspiration?

-> Other ecommerce retailing business success stories
-> Examples of established ecommerce retailing business
-> Marketing ideas for an ecommerce retailing business

Other resources

-> Blog post ideas for an ecommerce retailing business

We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting an ecommerce retailing business:

#1: Rami Nasr, founder of From The Ground Up Socks:

We chatted with with Rami, founder of From The Ground Up Socks ($2.5K/month). In our interview, Rami says:

There isn’t one explosive moment that is your “big break”, but rather it’s all a series of little successes and adds up over time that brings you the success you see.


The biggest (and cheapest) part of our success in gaining more customers online was through our outreach effort to influencers. When I say influencers, I don’t mean the “get the lighting right” ones, I mean real, gritty, dirtbaggy hikers putting our socks through some serious abuse.


If you’re just starting, I would recommend networking with your friends or people who have already started a business/entrepreneurial journey and try and learn from them.


Read the full interview ➜

#2: Tom White, founder of Breeze Mobility:

We chatted with with Tom, founder of Breeze Mobility ($25K/month). In our interview, Tom says:

Treating your existing customers as VIPs will encourage repeat business, reviews, and referrals and it's much easier than finding a new customer!


Read the full interview ➜

#3: Dr. Ronak Mehta, founder of Nerdbugs:

We chatted with with Dr., founder of Nerdbugs ($/month). In our interview, Dr. says:

Get clear and have a vision. You don't need to figure out how you're going to do it, but knowing what you want to do and trusting that the "how" will figure itself out once you start to take one step at a time.


Read the full interview ➜

#4: Ted and Lisa VanLiew, founder of Superworld Comics:

We chatted with with Ted, founder of Superworld Comics ($90K/month). In our interview, Ted says:

The future looks extremely bright for collectibles. Prices have been going up in recent years due to the success of the Marvel movies. Interest is very high.


One mistake we made early on was not separating business/personal money. We just took money out of the business as needed. Once we incorporated and set up a business account, it helped us so much.


Read the full interview ➜

#5: Brian Gluck, founder of ProjectorScreen.com:

We chatted with with Brian, founder of ProjectorScreen.com ($1.7M/month). In our interview, Brian says:

Invest in people. You’re one person, and you can’t do everything yourself.


Read the full interview ➜

Pat Walls,  Founder of Starter Story
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