MuskOx

How We Started A $10K/Month Men's Outdoor Apparel Brand

October 1st, 2020
Bradley Hoos
Founder, MuskOx
$30K
revenue/mo
1
Founders
4
Employees
MuskOx
from Detroit, MI, USA
started September 2019
$30,000
revenue/mo
1
Founders
4
Employees
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Hello! Who are you and what business did you start?

Hi friends, my name is Brad Hoos, founder of MuskOx. No, unfortunately, I wasn’t the first person to discover the musky odored, super cool, Arctic hooved mammals with two-layered thick coats that roam the tundra in herds. However, I did start a men’s clothing line called MuskOx to provide quality, functional gear for your everyday adventure, whether you’re trekking alongside arctic mammals, hustling at the office, or exploring new terrain.

how-we-started-a-10k-month-men-s-outdoor-apparel-brand

Why? It’s simple -- I felt like men needed more thoughtful gear to simplify their lives.

Our customers are men who appreciate simplicity in design, functionality in features, and seek greatness in their daily pursuits. One of our top-selling products is The Grand Flannel-- a flannel made of heavy-duty cotton twill with a...

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