1,000+ Clever Hammock Line Names

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Updated: June 10th, 2025

So, you've come up with the perfect hammock brand idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your hammock brand stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best hammock brand ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your hammock brand.

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Ideas

Catchy hammock brand name ideas

Divine Hammock
Count Hammock
Become Hammock
Prime Line
Linepad
Fond Line
Hug Hammock
Marvel Line
Jumper Hammock
Energise Line
Pod Line
Range Hammock
Valued Hammock
Circle Hammock
Omega Hammock
Relied Hammock
Typewriter Hammock
Linevio
Pak Hammock
Blank Hammock
Novus Line
Belief Hammock
Boost Line
Challenger Hammock
Huge Hammock
Shack Hammock
Pups Hammock
Eagle Line
Cannon Line
Revenant Hammock
Enrich Line
Grove Line
Mod Line
Ineffable Hammock
Habitat Line
Immense Hammock
Friend Hammock
Science Line
Legacy Line
Airborne Hammock
Regency Hammock
Patrol Line
Thorad Line
Shopper Line
Custom Line
Jet Line
Radiant Hammock
Geo Hammock
Phoenix Hammock
Magnificence Line
Treasure Hammock
Glamor Line
Arise Line
Curl Hammock
Admin Line
Snappy Line
Love Line
Gene Line
Affinity Hammock
Taffy Line
Dawn Hammock
Earth Line
Borrow Line
Joint Line
Adjust Line
Sheeny Line
Saturn Hammock
Bay Hammock
Nest Line
Shotgun Hammock
Consumer Line
Round Hammock
Laza Line
Torque Line
Control Hammock
Convertible Chair
Comfortable Cast
Maritime Sack Collective
Phallic Hammock
Sofa Collective
The Perfect Baseball Swing
Striped
The Mesh
SlightSwing
Slow
Upholstered Sofa Group
The Wide
FullSwing
Pressure Get Around
Cast Group
LeftwardSwing
Lounger Spot
SeasonalSwing
WarmCouch
The Rhythmic
The Golden
Covered Camp Chair
The Nearest Bed
Beige Divan Collective
Quiller
NuptialCouch
Narrow Sofa Pro
Frame Spot
The Maximum Golf Stroke
The Terminal Jive
The Turfy
Powerful Baseball Swing
Ragged Couch Spot
Improvised
Wild
The Leftward
Worn Sleeping Co
Big Cut Group
Nanak Hammock
Backward Golf Shot Spot
Empty Mound Pro
Cut Pro
Out Sofa
The Marked Golf Stroke
Slung Sack
The Crude
SuddenSwing
Long Put Collective
Quick Drop
The Threadbare Settee
Broad Settee Place
The Psychoanalytic Divan
DenseHammock
Nearest
PowerfulSwing
Made
Downward Dangle Pro
Convertible Chaise Lounge
Hydric Sofa Pro
Wet
Lilt Group
Chaise Lounge Co
Big Lilt Pro
Cut Collective
Broad Lounger
The Maximum Sweep
Suspended Sofa Pro
WoodenCouch
The Miniature
Soft Cast Trading Co
BlueHammock
The Plastic
EasySwing

Creative hammock brand name ideas

The Woven Couch
Huge Hallstand
Graceful
Made Knoll Spot
Deep Put
NetHammock
Luxurious Sofa
Uncomfortable Sleeping
Sharp Sweep
Lilt Spot
Terminal Sway
Full Lilt Pro
Hydric Hemlock Tree
Sofa Trading Co
Full Jive
The Easy
Settee Collective
WoodenCouch
ImprovisedHammock
Flowered Cast
Convertible Chaise Lounge
Static Hammock
Armchair Spot
Convertible Chaise
Steady Swing Over
Comfy
Analytic Armchair Group
Drop Co
Brown
BigHammock
Double Hummock Place
Old Mound
The Smooth
Positive Jive Co
Terminal Dangle Co
The Thick Knoll
ShabbyCouch
The Splendid
Put Group
The Positive
Front Lilt
Dangle Group
BrownCouch
Pressure Get Around
Slight
Netted
Rough Sleeping Pro
Marked Sweep
Superior
Wet Sack
DeepCouch
Mound Spot
Slow Swing Over
Double Sway Place
The Graceful
Huge Hillock Group
GracefulSwing
Smooth Dangle
Spare Chaise Lounge Trading Co
Redact Collective
Out Sofa
MiserableCouch
Quiller
BroadHammock
Phallic Hammock
The Favorite
Shabby Cast Place
Short Sweep
The Pavlovian Hummock
The Giant Golf Stroke
RichHammock
Silken Hillock
Flowered Settee
The Rich Wicker
Little Sack Co
Baseball Swing Spot
Maritime Hummock
Down Cut Spot
Slung Sack
Rushy
Stave Recliner Collective
The Lowly Lounge
FreeSwing
Comfortable Sleeping Spot
The Wet Recliner
Mammon Hammock
Settee Co
Slung
Worn Sleeping Pro
Rattan
Short Seesaw
The Red
Shaped Put Co
PowerfulSwing
The Broad Knoll
Lounge Collective
Recliner Pro
Overstuffed Bed
Rappahannock Hammock
Blue
SharpSwing
Hydric Hospital Bed
Beautiful
LargeHammock
Sweep Trading Co
Red Lounge Co
Red Bed Collective
Next
The Royal
Gray
Wicker Collective
The Short
Worn Sleeping Co
Downward Dangle Place
Hillock Place
Hummock Spot
Wild Jive Trading Co
ShapedCouch
The Gentle
Green Sleeping Trading Co
Double Drop Spot
NiceCouch
The Miserable Sleeping
Hillock Spot
Rapid Sway Pro
Settee Trading Co
Gammon Hammock
The White Redact
The Steady Dangle
CrudeHammock
Wicker Trading Co
Sleepless Lounge
The Quick Golf Shot
The Old Cast
The Enormous Sofa
Thick Knoll
Slow Spin
Slung Lounger Pro
Steady Strike
Sleeping Collective
Smooth Swivel
Wide Drop
Glossy Knoll
Golf Stroke Spot
The Stave
BatteredCouch
Humble Cast Place
Lilt Trading Co

Learn more about starting a hammock brand:

Where to start?

-> How much does it cost to start a hammock brand?
-> Pros and cons of a hammock brand

Need inspiration?

-> Other hammock brand success stories
-> Marketing ideas for a hammock brand
-> Hammock brand slogans

Other resources

-> Hammock brand tips

Funny Hammock Brand Names

The Ordinary
The Miniature Sofa
Sweep Pro
The Live Hummock
Luxurious Sleeping
Ragged Couch Spot
Broad Lounger
The Golden
Terminal Sway
Cut Spot
Gentle Lilt
Front Sweep
LeftwardSwing
The Soft
The White Sack
Big Lilt Pro
The Rich Wicker
Beautiful Redact Pro
The Slight
The Royal Cast
Lonely Divan Trading Co
Thick Knoll Pro
The Free Cut
The Thick
Powerful Sway Group
The Splendid Bed
Half Huge
Shady Recliner Spot
Convertible Chaise Longue
Cast Collective
The Big Baseball Swing
Spare Chaise Lounge Trading Co
The Shady Wicker
Terminal Dangle Spot
The Leftward
The Bamboo
The Rich
Green
Rich Settee Place
Comfortable
Flowered Settee
Violent
Steady Strike
BeautifulHammock
Frame Spot
Orange Armchair Spot
The Little
Ordinary Mound
The Double
RudeHammock
Ragged
Front Lilt
Big Sofa
Dense Couch
Wide Chaise Lounge Trading Co
Sudden Spin
Convertible Chaise
Complicated Mound
Flowered Cast
HydricHammock
Standard Sofa Trading Co
NiceCouch
Slow Spin
Red Cast
The Psychoanalytic
The Standard Couch
The Quick Lilt
StaveHammock
Improvised Sofa
Quiller Put Co
Hydric Hangnest
WovenHammock
Rattan Hummock Pro
Recliner Spot
Convertible Camp Bed
Nice Armchair Co
Redact Group
RushyCouch
Classic Hammock
Slung Sack
Rattan Wicker
The Old Cast
Warm Put Co
Live Recliner Pro
Cammock Hammock
Terminal Dangle Co
SmallHammock
Huge Headboard
Dangle Spot
The Wild
Battered Sleeping Pro
Slung
Light Chaise Lounge Trading Co
HugeCouch
Room
Golf Stroke Spot
Gammon Hammock
Slow Swing Music
Sleeping Spot
StandardHammock
Net
Soft Sleeping Spot
GoldenCouch
The Short
Knoll Group
Redact Pro
The Light Hummock
WoodenCouch
The Lowly Lounge
Rude Hummock Trading Co
PowerfulSwing
The Beautiful Mound
Hydric Hospital Bed
The Long
TerminalSwing
The Wide
The Uncomfortable Sofa
Sack Place
DoubleSwing
Put Spot
Rhythmical Golf Stroke Pro
Gray
Cannock Hammock
The Miserable Sleeping
Red Lounge Co
The Upward Sway
Frame Place
Huge Sofa
Light Lounger
Sudden Drop
Covered
Comfy
Made Knoll Spot
Knoll Spot
Divan Pro
ShabbyCouch
Shabby Frame
Worn Sleeping Co
The Long Settee
Complicated Recliner Trading Co
The Perfect Sway
Drop Collective
The Nice Sofa
Lowly Bed
Native Wicker Co
The Comfy
The Luxurious Sleeping
The Maximum Golf Stroke

Cool hammock brand name ideas

The Rich Wicker
Giant
Shaped Put Co
Barrack Hammock
The Splendid Bed
The Convertible Redact
Huge Sofa
The Huge Chaise Lounge
The Brazilian
Seasonal Dangle Pro
Sofa Trading Co
NiceHammock
Coastal Chaise Lounge Collective
Coastal Hillock
Comfy Chair
MaximumSwing
The Massive
Mound Pro
Muscular Couch Trading Co
Nanak Hammock
ImprovisedHammock
Settee Trading Co
Indian Chaise Lounge Trading Co
The Analytic
Slow Swivel
NetHammock
Large Frame Trading Co
Royal
Cushioned Cast
Nearest Lounger Group
Suspended Sofa Pro
The Wide
Circular Dangle Trading Co
Redact Trading Co
The Miserable Sleeping
Terminal Sweep Spot
Front Lilt
Sharp Seesaw
Get Around Place
Improvised
Luxurious Sleeping
Golf Shot Pro
Live Recliner Pro
Mighty
Wooden Golf Shot Co
The Psychoanalytic Divan
Sofa Co
Dangle Group
Baseball Swing Group
The Crude
Terminal Sway
Double Hummock Place
HydricHammock
Brazilian Wicker Collective
Dry Chaise Lounge Group
Big
Full Golf Stroke Place
Soft Sleeping Spot
Low Bed Spot
The Pre
Sleeping Collective
Psychoanalytic
ForwardSwing
Golf Shot Collective
LiveHammock
Enormous Redact Pro
Half Hallstand
Worn Sleeping Co
Free Golf Shot Group
GiantSwing
The Lumpy
The Green
Rushy
Net
Backward Golf Shot Trading Co
The Pavlovian Hummock
Double
SuperiorHammock
Comfy
Covered Cot
Sudden Swing Music
WoodenSwing
The Lowly Lounge
Double Jive Spot
Lounger Spot
The Shaped Sofa
Luxurious Sofa
Smooth Sway Pro
The Thick
Maximum Jive
Frame Collective
The Golden
The Big Baseball Swing
SlightSwing
The Enormous
Rattan Wicker
Lounger Group
The Sharp Golf Stroke
Sack Place
Knoll Place
Comfy Cot
The Terminal
The Enormous Sofa
Standard Mound Trading Co
Wet Sack
Positive Get Around Co
Dangle Spot
Stave Recliner Collective
Purple Lounge Place
Paddock Hammock
Miserable
Ordinary Mound
Lilt Trading Co
Terminal Drop Spot
The Patient
Shady Recliner Spot
Knoll Pro
The Rushy Put
CoolHammock
Long Cast Place
Quick
Cannock Hammock
RhythmicalSwing
The Empty
BambooCouch
PositiveSwing
Amyx Hammock
Sharp Get Around Pro
SlungHammock
Splendid Cast Collective
Comfortable Chaise Longue
Wet
Pressure
Sleeping Place
Wide
Huge Hot Tub
The Splendid Sofa
Steady Swing Music
Huge Hummock Pro
Dark Sofa
Seasonal
Brown
The Nightly Sofa
The Uncomfortable Sofa
Nearby Lounge
Armchair Spot
Favorite
Powerful Baseball Swing

Unique hammock brand name ideas

The Bridal Put
Own Chaise Lounge Spot
Gentle Get Around Trading Co
Lumpy Redact Pro
Convertible Camp Bed
The Plastic Bed
Wide Chaise Lounge Trading Co
OrdinaryHammock
Room Bed
Fine
Sharp Shift
Rhythmical
NuptialCouch
Lounger Trading Co
Improvised Knoll Place
SilkenCouch
Smooth Swing Over
Soft
The Covered
Small Bed
Long Sway Co
The Pressure
Armchair Place
Deep Sofa Group
Lounge Trading Co
The Giant Golf Stroke
Upward
LightHammock
Knoll Group
BackSwing
Short Shift
Shabby Frame
Comfortable Cast
The Rhythmic
Restless Put
ArmSwing
Covered Chaise Lounge
Put Spot
Slung Lounger Pro
Big Cut Group
The Spare
Plastic
Redact Place
Blue Lounge
Bed Pro
Gentle
Cast Spot
The Shaped
NiceCouch
The White Redact
The Giant
Positive Get Around Place
Netted
The Turfy
Divan Co
Cut Spot
Hammocks Hammock
RudeHammock
The Pressure Golf Shot
Mossy Put
Sharp Jive Group
Seasonal Swing Over
Dark Mound Collective
Bed Place
Armchair Collective
Cool Hillock Collective
Matic Hammock
Sharp Swivel
FreeSwing
Next Sofa Place
RedCouch
DoubleHammock
The Hydric
Phallic Hammock
Own Recliner Place
The Plastic
Sharp Swing Over
SeasonalSwing
The Easy
The Long
The Powerful
Slight Seesaw
Gamet Hammock
Dense
BeautifulCouch
Narrow Sleeping Co
Smooth Swivel
The Muscular
LowCouch
Cammock Hammock
Old Hillock Pro
Circular Golf Stroke Place
The Dramatic Dangle
Purple Cast Trading Co
Own
The Rude Sack
Mound Spot
Arm
Quiller
Covered Causeuse
Violent Sway Collective
Sweep Collective
The Fainting
Slow Strike
Silken Frame Collective
Dramatic Get Around Collective
Maritime Hummock
The Made
Out
Ragged Couch Spot
Live Chaise Lounge Place
Nearby Recliner Co
Dark Hillock
Shotted
Steady Spin
Sleeping Trading Co
Made Knoll Spot
Nice Armchair Co
Frame Place
The Arm
Out Sofa
Steady Swivel
Front Baseball Swing Trading Co
Dark Hillock Pro
Front Sweep
The Long Settee
Knoll Trading Co
The Ragged
Room
Comfortable
Positive Jive Co
Hillock Pro
Bamboo Divan Co
The Graceful
The Nearest Couch
Steady Strike
The Dramatic
Miserable Sofa Co
Upholstered Sofa Group
BackwardSwing
Sofa Collective
RapidSwing
Silken Sofa Spot
Marked Golf Shot Place
Mechanic Hammock
EmptyCouch
SlowSwing
Golf Stroke Trading Co

Cute hammock brand name ideas

Baseball Swing Place
Orange Armchair Spot
Downy
Spare Chaise Lounge Trading Co
DenseHammock
Beautiful Hummock
Light Lounger
Ragged
HalfHammock
Victorian Sleeping
Half Hillock
Put Group
Shaddock Hammock
Steady Swing Over
Put Collective
The Sharp
The Perfect Baseball Swing
Slight Sweep
Massive
The Shotted Hummock
Cushioned Camp Chair
Full Dangle
Half Sack Pro
The Silken
The Luxurious Sleeping
The Royal
White Sofa Trading Co
Covered Camp Chair
The Tropical
Steady Sway
Ragged Lounger Pro
The Little
The White Sack
Fringed Wicker Pro
GracefulSwing
Half Hemlock Tree
Sudden Swing Over
Quiller Put Co
The Wild
Hillock Co
Western Baseball Swing Spot
Comfortable Chaise Lounge
Bannock Hammock
Broad Lounger
Huge Headboard
Hydric Hangnest
SoftHammock
Divan Pro
Marked Sweep
Complicated Recliner Trading Co
Hydric Hospital Corner
Put Co
Comfortable Coach
The Suspended Recliner
The Little Mound
The Mesh
Made
Sack Pro
Recliner Pro
The Full
Down Lilt
Overstuffed Frame Collective
Gammon Hammock
The Mossy
The Free Sweep
Smooth
Lounge Co
Cast Trading Co
Massive Jive
The Steady
Analytic Armchair Group
Rhythmic Golf Stroke Trading Co
OrangeCouch
Native Wicker Co
Nearest
The Gentle
The Improvised Sofa
HugeSwing
The Native Lounger
Sudden Sweep
Comfy Sleeping
Slung
Huge Hillock Group
The Shotted Chaise Lounge
Lounger Place
The Rough Bed
Stave Hummock Collective
Lowly
The Luxurious Put
Slung Sack
Quick Cut Spot
ComfortableHammock
Brazilian
Down Baseball Swing Trading Co
Big Hillock Co
FloweredCouch
Leftward Lilt Collective
Cushioned Camp Bed
Grassy Lounge Pro
GrayCouch
Perfect Baseball Swing Pro
HugeCouch
WovenHammock
Silken Hummock Pro
SmoothSwing
Backward Lilt
Mound Group
Seasonal Sway
BroadHammock
RoughHammock
The Wooden Frame
PressureSwing
The Red
Golden
FringedHammock
The Nearby
Hydric Hummock
Uncomfortable Sleeping
The Beautiful
The Rushy Bed
Pre Jive Place
Full
Superior
Settee Co
Torn
The Sectional
Divan Place
Convertible Camp Chair
Rough Sack Spot
Shady
Blue Hummock Place
Beige
Short Sweep
FaintingCouch
Beautiful
Muscular
Old Settee Group
Slow Swing Out
The Violent
The Quick Golf Shot
CoveredHammock
Green
The Seasonal
Fine Mound Spot
Slight Swing Over
The Quick Lilt
Comfy Causeuse
Turfy Mound Co

Clever hammock brand name ideas

Smooth Setback
Banana Hammock
Low Bed Trading Co
Royal Divan Collective
Dark Sleeping Collective
Cushioned Chair
Violent Dangle Spot
NightlyCouch
RaggedHammock
SilkenHammock
Tiny
The Analytic Cast
The Favorite
Sudden Swivel
Broad
MuscularHammock
The Thick Knoll
LowlyCouch
Drop Co
Glossy
FullSwing
Covered
Violent
Seasonal Cut
Full Jive Collective
Stomach Hammock
Couch Trading Co
Peak
Cast Collective
GrassyCouch
Western
Golf Stroke Group
Sack Spot
PatientCouch
Sudden Seesaw
The Standard Couch
Light Wicker Collective
Slight Shift
Convertible Chair
Double Sway Place
Slight Swivel
Fringed Mound Co
StandardHammock
Room Bed Trading Co
Hamon Hammock
The Shaded
Fine Hummock Spot
Light Chaise Lounge Trading Co
The Beautiful Chaise Lounge
The Broad Knoll
The Deep
Convertible Cast
The Shady
The Upward Sway
Cushioned Bed Pro
GreenHammock
DryHammock
Full Jive
Chaise Lounge Trading Co
Short
Upward Golf Shot Collective
Huge Hemlock Tree
Stave
Standard Sofa Trading Co
Half Hangbird
Pre
Downy Put
Worn Settee Co
Green Armchair
Get Around Spot
CrudeHammock
Dense Couch
RichHammock
Pressure Baseball Swing Co
Threadbare Sleeping
Silken Couch Group
Beige Lounge Spot
Golf Stroke Spot
Dry
Slow Swing Music
Havoc Hammock
OldHammock
Wide Drop
The Worn Cast
The Royal Cast
Redact Pro
Battered
Lilt Place
The Covered Couch
Cast Group
Drop Group
Brazilian Sofa Co
Solitary Armchair Group
The Live
ComplicatedHammock
The Patient Frame
The Luxurious
The Made Wicker
Hispanic Hammock
Overstuffed Cast Trading Co
SuspendedHammock
The Live Hummock
The Lowly
Cut Collective
Cushioned Bed Trading Co
Shaded
The Comfortable
The Free Cut
The Warm
Cut Place
Hydric Hot Tub
The Dense
The Lonely Sleeping
Mammoth Hammock
Rich Settee Place
Giant Golf Shot
The Downward
The Sudden
Huge Huge
Comfortable Chair
Single
UpholsteredCouch
Satanic Hammock
Downward Dangle Place
The Improvised Chaise Lounge
Patient Armchair Place
Downward Dangle Pro
The Free Get Around
Chaise Lounge Co
Uncomfortable Sleeping Collective
Steady Setback
Silken Chaise Lounge
WornCouch
Sudden Drop
UpwardSwing
The Blue
Thick Knoll
Woven
The Marked Golf Stroke
The Short Golf Stroke
The Back Golf Stroke
Huge Hospital Bed
Long Put Collective
PowerfulSwing
The Nearest Bed
Golf Shot Group
Flowered Cast
The Steady Sway

Best hammock brand name ideas

Get Around Pro
Hydric Huge
Terminal Dangle Spot
Frame Trading Co
Smooth Sweep
LeftwardSwing
The Maritime
White Recliner Place
Divan Group
Manic Hammock
The Easy Golf Stroke
Single Lounger Group
Sofa Place
Deep Put
PlasticCouch
BlueHammock
EasySwing
Empty
Sharp
The Native
Mattock Hammock
Upholstered
The Miniature Sofa
SmallHammock
Yellow
Mound Co
The Stave
Cushioned Chesterfield
Woven Mound Place
Overstuffed
Comfortable Chaise
CoveredCouch
The Cool Recliner
The Battered Lounge
Peak Jive
The Slung
Circular
Sleepless
The Battered
Samet Hammock
Narrow Sofa
Dangle Collective
Sudden Setback
The Leftward Jive
Satanic Hammock
The Slight
Cushioned Causeuse
Worn
The Half
The Covered Sofa
The Wild Drop
The Upward Cut
Empty Mound Pro
Covered Chesterfield
Suspended Chaise Lounge
The Forward
Tropical
Full Lilt Pro
Quick Drop
Botanic Hammock
Dramatic
Mesh
Golf Shot Place
The Gentle Cut
Redact Group
Lumpy
Hallock Hammock
ThickHammock
Wild
Smooth Dangle
Rapid Golf Stroke Collective
The Beautiful Couch
Wide Lounger
Mesh Lounger Trading Co
Slow
Splendid Cast Trading Co
Rough Couch
The Old Cast
Red Redact Place
PeakSwing
Big Sofa Pro
The White
Rapid Sway Pro
Lonely Divan Trading Co
Live Recliner Spot
VictorianCouch
Upholstered Sofa Spot
SharpSwing
Bed Group
Flowered Lounge Group
The Narrow
The Yellow
Lonely Sleeping
Cushioned
Lilt Group
The Improvised
Pressure Golf Shot Trading Co
Planet Hammock
Double Lounger Trading Co
Warm Put Co
Titanic Hammock
Nice Redact Co
Half Hummock
The Light Hummock
Sofa Group
Divan Trading Co
The Small
The Ratty Sofa
Terminal Dangle Co
Gouge Couch
SpareHammock
Battered Sleeping Pro
Lounge Collective
Dark
Big Sofa
Double Jive Collective
Mammal Hammock
Comfortable Sleeping Spot
Golf Stroke Place
The Narrow Couch
NearbyHammock
Dense Mound Trading Co
MossyCouch
Sharp Lilt
YellowCouch
Armchair Co
The Splendid
Sweep Trading Co
Smooth Swing Out
The Big
Comfy Camp Chair
The Maximum Sweep
Complicated Mound
Little
Hillock Spot
The Huge
LowHammock
Brown Sleeping Place
The Shady Wicker
Pressure Get Around
The Nice Sleeping
Green Settee Pro
Sweep Group
BrownCouch
Redact Collective
Easy
Jive Place
BatteredCouch

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Hammock Brand:

Simple is always better

This means a few different things. Your hammock brand name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your hammock brand:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Hammock Brand: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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