8 Hammock Brand Success Stories [2024]

Pat Walls

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Updated: March 2nd, 2024

Start A Hammock Brand

Over the past few years, the demand for hammocks has shot up.

The global hammock market is projected to reach $639 million in the next few years.

The demand for hammocks is growing among campers and outdoor enthusiasts due to the ease of installation and use. Hammocks are lightweight and ideal for carrying around when going for outdoor backpacking and hiking trips.

With hammocks' popularity rising, starting a hammock line today can be profitable. To start your hammock business, research the market to find out who uses hammocks more. You can be a hammock maker, a wholesaler, or a retailer.

Here are some real life success stories of starting a hammock brand:

1. Maca ($2.88K/year)

Ben, the founder of Maca, came up with the idea for his business based on his love for Mexico, hammocks, and eCommerce. Growing up with hammocks in Mexico, he invented a bag and sleeve design that made it easy to take a hammock on the go. He started selling his hammocks in 2017 and has since focused on building partnerships and obtaining positive product reviews to attract and retain customers.

How much they make: $2.88K/year
Current team size: 0

On Starting A Handmade Mexican Travel Hammocks Business

Maca founder Ben started a direct-to-consumer handmade Mexican travel hammock business from scratch, generating sales through partnerships with Vanlife and RV communities and utilizing product reviews to build social proof and customer trust.

About

Ben started Maca almost 7 years ago

Revenue

Ben grew the business to $240/month

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2. Hammock Sky ($960K/year)

TCM, the owners of Hammock Sky, bought the brand from its original owner, who was an American expat living in Thailand. The original owner had a vision to share the experience of extreme relaxation with people everywhere, leading to the creation of premium quality, spacious hammocks. TCM recognized the brand's values and purchased the business in 2017, experiencing great success with over $2.4 million in revenue and more than 44,000 units sold in 2020.

How much they make: $960K/year
How much did it cost to start: $49
Current team size: 100

Buying A Hammock Brand And Growing The Business To $2.4M/Year

Hammock Sky, owned by TCM, has increased sales to $2.4M through producing larger, higher quality hammocks and hammock chairs that cater to everyone’s relaxation needs and promoting greater customer loyalty and engaging with influencers on various online platforms.

Revenue

Hammock grew the business to $80K/month

Costs

It cost Hammock $49 to start the business

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Read by 5,224 founders

So... can you actually make money with a hammock brand?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

Part of

Starting A Hammock Brand: Everything You Need To Know

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So... can you actually make money with a hammock brand?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

6. Rothco

Rothco, wholesale distributors of army navy supplies, military, tactical gear, camouflage clothing and survival gear

Where they're located: Tulsa, Oklahoma, USA
Website traffic: 170K/month

7. Therm-a-Rest

Offering a better night under the stars, we’ve been responsibly crafting the best camp gear since 1972. Our award-winning sleeping pads, sleeping bags, and pillows offer the comfort, portability, and quality you need for your camping and backpacking adventures.

Where they're located: Hirevo, Gabrovo, Bulgaria
Website traffic: 440K/month

8. Hammock Camping Outfitters

Manufacturer of ultralight backpacking equipment for hammock & ground sleepers. Made in USA. Use coupon code firsttime10 to get 10% off your first order!

Where they're located: Indianapolis, Indiana, USA
Website traffic: 110K/month