1,000+ Best Free Walking Tours Names

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Updated: June 10th, 2025

So, you've come up with the perfect walking tour business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your walking tour business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best walking tour business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your walking tour business.

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AI Walking Tour Business Name Generator

Want to come up with your own unique company or brand name?

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Ideas

Catchy walking tour business name ideas

Boomerang Tour
Immersive Walking
Walkingoont
Crowd Walking
Boardwalk Tour
Remote Walking
Season Tour
Tourlux
Tourlada
Wonderland Walking
Tourprism
Jungle Tour
Highlight Walking
Scene Walking
Discover Tour
Stacked Walking
Roadman Walking
Arcadia Tour
Destination Walking
Tournetic
Walkingara
Breeze Tour
Platinum Walking
Dive Walking
Joyride Tour
Toursy
Kickstart Tour
Walkingify
Curiosity Tour
Walkingprism
Leisure Walking
Jumpstart Walking
Finder Tour
Tourorzo
Walkingverse
Enjoy Walking
Splash Walking
Tourfluent
Explore Walking
Walkingoryx
Touronus
Lucid Tour
Inspire Walking
Walkingocity
Pavilion Tour
Holiday Walking
Air Walking
Ablaze Tour
Eden Tour
Touraza
Chase Walking
Walkingella
Journeyman Walking
Walkingadri
Splash Tour
Agents Walking
Tourster
Walkinggenix
Adapt Walking
Tourtastic
Break Walking
Tourdo
Breathtaking Tour
Riot Walking
Touroryx
Jet Tour
Mystic Tour
Walkinglance
Walkingnetic
Cloud Tour
Horizon Tour
Venture Tour
Abroad Tour
Tourlia
Playground Tour
Pilot Tour
Pass Tour
Tourado
Allegiance Tour
CompleteTour
Hour Base On Balls
Paved Pass Trading Co
ThirdTour
Promotional
The Likely
TriumphalTour
Variable Unhampered Spot
Triumphal Travels
The Holy Run
Tumor Complimentary Trading Co
Front Pass Place
Charming
Duty Tour Trading Co
The Mile
Individual Exempt
The Successful
The Part
The Nuclear Unfettered
Unfettered Group
Stiff
Future Full
Fare Tour
UsualWalk
Incur Tour
The Left
Stiff Manner Of Walking Trading Co
Costless Group
Unrestricted Pro
Ride Group
Foreign Itinerary
LateLearn
Easy Base On Balls Co
The Shady
World Tour Of Duty Trading Co
Weary
Worth Walk Of Life
LameWalk
The Western
Available Place
Self
Stop Trip Place
WearyWalk
Nuclear Available Spot
Triumphant Tour Of Duty
The Captive
GracefulWalk
Weary Wander
Day Walk Of Life Co
The Nice Walk Of Life
Base On Balls Place
Distribution Available Group
Third Term Of Enlistment
The City
Trip Spot
Overseas Circuit Pro
SteepWalk
Italian
The Steady
Third Turn
Scottish Trip
Favorite Walk Of Life Co
Barrier Complimentary
Fancy
Ore Tour
Read Co
Provincial Hitch

Creative walking tour business name ideas

The Pedestrian
LovelyWalk
East Pass Pro
Unshackled Trading Co
Pleasant
The Last Itinerary
Mere Tour
Complimentary Pro
Day Manner Of Walking Place
PureFree
Royal Spell
The More Unhampered
Unhampered Trading Co
Complimentary Co
The Variable
Rapid Turn Co
Distribution
Pedestrian
The Pro
LonelyWalk
Unhampered Spot
SmoothFree
The Circular
The Mile Base On Balls
Distribution Unbound Group
Run Group
Fancy
Random
Present Locate Group
The Delightful
The Steep Paseo
World Tour Of Duty Trading Co
Shady Paseo Spot
TriumphantTour
The Front Walkway
The Straight
Steep Wander
Writing Instruct
Dare Tour
Incur Tour
LongestWalk
Open
Concrete Manner Of Walking
NeolithicSite
Hour Base On Balls
ItalianTour
The Guided
Barrier
ContinentalTour
Steep Pass Place
Straight
Base On Balls Spot
Psychol
Third Trips
Unrestricted Pro
The Gluten
Side Wander Place
Month
The Front Pass
Leisurely Circuit Spot
Hear Tour
PromotionalTour
Website Spot
Maintenance Complimentary Group
BriefTour
Rapid Walk Of Life
Base On Balls Group
The Side
The Third
Steep Base On Balls Place
Triumphant Term Of Enlistment
The More Available
The Successful
The Write Take
Walk Of Life Co
Suitable Locate
Walk Of Life Group
Captive Unhampered Co
Italian Trip Co
The Own Complimentary
The Left Unshackled
Southern Enlistment Co
The Clean
Circuit Trading Co
SmokeFree
Manner Of Walking Spot
Mile Run Place
Learning Learnings
CityTour
The Subsequent
Teach Collective
Manner Of Walking Group
Famous
Duty Tour Pro
Clean Complimentary
Long
Professional Tour Of Duty Collective
The Fast
Self Costless
The Alternative
Tumor Unbound Spot
The Barrier Unfettered
Future Freely
Corn Learn
StraightWalk
The Favourite
Unbound Collective
Brisk Ride
The Own
Lovely Run
Closer Pass
InterestingTour
Pleasant Go Spot
Fancy Fair
Nuclear Open
SecondTour
Hot
Turn Co
Star Tour
The Lead
Recent Spell Place
Triumphant Tourism
Latter Available Co
Guided Itinerary Spot
The Narrow Paseo
Gonna
Foreign Itinerary
Unbound Group
ExcellentSite
Guided Term Of Enlistment
Beautiful Walkway Spot
Worth Way
QuickTour
Stress
The Concrete Pass
The Virtual Tour Of Duty
The Postage Unbound
Trek Trading Co
Pleasant Stroll Collective
Captive
Successful Hitch
The Quick Enlistment
The Weary
PleasantWalk
Promotional Itinerary Spot
The Foot Walkway

Learn more about starting a walking tour business:

Where to start?

-> How much does it cost to start a walking tour business?
-> Pros and cons of a walking tour business

Need inspiration?

-> Other walking tour business success stories
-> Marketing ideas for a walking tour business

Other resources

-> Walking tour business tips

Funny Walking Tour Business Names

Born Learn
Fancy Freely
The Straight
Pollution
The Patient
Optimal Hitch Trading Co
The Unique
Least
Triumphal Travelling
Germ
Late Leverage
FindingTour
Patient Open Pro
Broad Pass
Pioneer Tour
Self Open Group
Complimentary Collective
Same Station
East Trek Group
Third Term Of Enlistment Group
Gratis Group
Provincial Spell
Third Turn
Captive Costless Collective
Tour Of Duty Collective
Triumphant
Scottish Trip
Quick
Foot Walkway Place
Walk Of Life Collective
Easy Run Co
The Available
Postage
Future
Spell Collective
Solvent Exempt Collective
Short
The Usual Pass
Unhampered Spot
Duty Gratis Trading Co
Paseo Co
Floor Tour
Duty Tour Trading Co
Least Unbound
The Longest
Leisurely
Captive Gratis
Go Group
Learning Law Student
Turn Place
Third Tourism
The Less Open
Wall Way
Long Spell Spot
Walk Of Life Pro
Wall Waking
Specific Station
The Sacred
Weary Walk Of Life
Star Tour
The City
Paved Stroll Place
The Circular Tour Of Duty
BriskWalk
Grand Trip Spot
Rapid Walk Of Life
The More Available
The Grand
The Leisurely
Duty Tour Group
Fancy
Latter Costless
Circuit Co
Hot
Stroll Place
CompleteTour
QuickTour
Captive Unhampered Co
Entire Enlistment Collective
Paseo Trading Co
Gentle
The Pain
Popular Websites Group
Trek Pro
MissionaryTour
Self Open Collective
The Delightful
Short Run
East
Little
Future Full
SelfFree
Hear Tour
The Side Base On Balls
Dour Tour
Paved Pass Trading Co
NeurobiolLearn
ScaleFree
Distributed Exempt
Brief
Pleasant Duty Tour Collective
TaxFree
Exempt Trading Co
Third Travels
The Circular
Stress Unbound
Run Co
Animal
Educational Circuit Spot
The Customary
The Smoke
The Holy Run
Future Freehanded
Longest
Gonna Walk Of Life Spot
Wall Wander
The Third
Brisk Wander Group
Overseas Circuit Pro
Paved Ride Place
Error
Paseo Place
Acid
Context Available Co
GrowLearn
The Nuclear Complimentary
Bar Tour
The Longer
Triumphal Term Of Enlistment
NeolithicSite
AndLearn
The Silent
Incur Tour
YearTour
Last Turn
Refer Tour
PostFree
Turn Co
Southern Enlistment Co
Cell Gratis Spot
Toll
Learning Leverage
The Fast Walkway
DayWalk
Steep Pass Place
CityTour

Cool walking tour business name ideas

Base On Balls Co
The Beautiful
Available
Spell Co
Wall Waddle
EntireTour
Er Tour
Wall Waking
DayTour
Front Stroll Trading Co
FindingTour
The Pedestrian
CompleteTour
Subsequent Term Of Enlistment Spot
Duty Tour Spot
Grand Itinerary Spot
The Live
SecondTour
Context Available Co
Third Travel
Variable Unshackled Pro
The Front Walkway
The Lame Wander
Customary Wander Group
Flare Tour
East Wander Trading Co
Overseas Circuit Pro
LateLearn
DutyFree
Fancy Fair
Gonna Wander
Unhampered Spot
The Ill
Wander Group
Duty Tour Collective
The More Unrestricted
Distribution Unbound Place
Block Run
Silent
Gospel
Annual Tour Of Duty
Trip Trading Co
Front Pass Place
Unhampered Pro
Graceful Ride Co
Defer Tour
Hour Trek Place
Sheer Tour
Circular
Continental Tour Of Duty Co
Costless Pro
Star Tour
Duty Tour Trading Co
Tax
The Circular Tour Of Duty
Open Exempt
Hitch Group
The Copyright
Pain
Silent Stroll Trading Co
Least Unfettered Trading Co
PrehistoricSite
Triumphant Tourism
TaxFree
Leisurely Turn
Third Tourism
The Smooth Gratis
Recent
Teach Collective
NorthernTour
The Germ Unfettered
The Usual Enlistment
The Subsequent
The Southern
Writing Instruct
Toll Available
Remarkable
Mile
The Sheep Manner Of Walking
Gravel
Turn Co
RecentTour
Third Tourist
Trip Collective
The Silent
CityTour
The Last
IndependentFree
Cell Gratis Spot
The Favourite
Itinerary Co
MoreFree
The Nationwide
QuickTour
The Preservative
ProTour
Steep Base On Balls Place
Trek Collective
Extensive Turn
Hitch Collective
The First
Demur Tour
GravelWalk
Educational Turn Pro
WearyWalk
Weary Waulk
Hour Base On Balls
Gratis Spot
Triumphant Tourist
Professional
The Narrow Pass
PostFree
ShortTour
Patient Manner Of Walking Trading Co
StraightWalk
Toll
The Lengthy
The Virtual Tour Of Duty
The Longer Run
The Weary Walk Of Life
Dorn Learn
The Foreign Enlistment
Pleasant Go Spot
WorthWalk
Week Duty Tour Trading Co
Variable Unhampered Spot
The Lovely Base On Balls
Exempt Spot
Last
Individual Unfettered
Gentle Ride Co
Promotional
How Take Place
FutureFree
The Quick Enlistment
Run Trading Co
DayWalk
ReadyLearn
Paved Ride Place
Paved Stroll Place
Duty
Paved
Triumphant Term Of Enlistment
Commonest Webpage
The Nuclear
Worth Works

Unique walking tour business name ideas

Random Ride Pro
Pain Open Place
The Clean
Half Ride Group
Unhampered Trading Co
Favorite
Future Freehand
Mile Run Place
The Minute
Gonna
Future Complimentary
The Toll Unbound
Leisurely Circuit Spot
ProfessionalTour
Gratis Collective
Rapid Turn Co
Unrestricted Pro
Shear Tour
Concrete
The Brief
ExcellentSite
Southern Turn
MinuteTour
Rapport Tour
Steep Pass Place
Turn Place
Finding Spell Trading Co
The Broad
The Scottish
The Walking
PostageFree
Distributed Exempt
Frequent
LessFree
Barrier
Pure
Clean Unshackled
Concrete Stroll Co
The Solitary
Favorite Walk Of Life Co
Inspire Tour
Charming Walk Of Life
Wander Place
GuidedTour
The Mile Ride
The Error Available
ObtainableFree
Third Traveling
Random
Sugar Available Place
The Smooth
HalfWalk
Pass Group
Bar Tour
Base On Balls Trading Co
Trek Pro
Future Free Of
The Likely
Walk Of Life Trading Co
EasyWalk
The Paved
Open Trading Co
Live Costless Co
Base On Balls Group
The Nice Walk Of Life
Unshackled Trading Co
Weary Way
The Min Pass
Minute Ride Spot
Write Discover
Fancy Freedom
The Triumphant
The Famous
The Seeing Circuit
The Maintenance
Fancy Freehanded
Successful Trip Pro
Little
Unbound Trading Co
Latter Available Co
The Pollution Complimentary
The Italian
Wall Wander
The Stop Spell
Quick Paseo Spot
The Suitable
The Half
Pass Spot
Spell Place
Present Locate Group
The Stress
The Own Complimentary
Distribution Available Group
Shady Paseo Spot
The World
Foreign
Circuit Group
The Long Tour Of Duty
Min Trek Group
Hear Pro
The Left Unshackled
Run Spot
MissionaryTour
Smoke
Brisk Wander Group
The Little
Day Run Group
Daily Manner Of Walking Collective
ContinentalTour
Closer Pass
National
Public
Explore Tour
Hear Tour
Stiff Paseo Spot
Incur Tour
Term Of Enlistment Group
Manner Of Walking Trading Co
Unbound Collective
Germ Open Pro
Provincial Turn Trading Co
The Gravel
Slow
World Tour Of Duty Trading Co
Prolonged Spell Place
BriskWalk
The Cell Unbound
City Spell
Left Open Trading Co
Stroll Collective
Extensive
Corn Learn
The Less Open
Go Group
Tear Tour
Royal Trip
The Write Take
Southern Enlistment Co
The Online Locate
Unfettered Group
World Circuit Pro
The National Trip
The Future
Fancy Free Of
Third Travelling
Northern

Cute walking tour business name ideas

Self Open Group
The Leisurely
The Variable
The Wall
Brisk Paseo Trading Co
The Interesting
Stop Trip Place
OfficialTour
Distributed Unshackled Collective
Triumphal Term Of Enlistment
Trip Pro
Pretty
The Annual
The Lead
ErrorFree
The Concrete Pass
Walkway Spot
Worth Wander
Worth Way
Quick Go
Triumphal Trips
Captive Unshackled
Rapid Ride Collective
Weary
Scottish
Captive Unhampered Co
Western
Run Co
Guided Term Of Enlistment
Go Spot
Shady Walkway Place
Darn Learn
Holy Walk Of Life Co
LiveFree
Leisurely Duty Tour Co
PedestrianTour
Hair Tour
Drawer Tour
Turn Trading Co
LengthyTour
The Customary
World
Pass Co
Tour Of Duty Place
The East Trek
Late Leverage
Copyright Unshackled Place
Self Open Collective
The Germ
Wall Wind
Duty Tour Group
The Tumor
Usual Itinerary Spot
Last Turn
The Successful Go
Provincial
Steep
Brief
HourTour
Future Freeborn
TriumphalTour
SouthTour
The Cell
The Second Enlistment
NeurobiolLearn
LeisurelyWalk
Risk Unrestricted Place
The Delightful Wander
Cell Costless Co
Worth Working
The More Unhampered
Manner Of Walking Spot
The Concrete Manner Of Walking
RandomWalk
Enlistment Place
Minute
Second Term Of Enlistment Pro
The Circular
East
Leisurely Tour Of Duty Collective
Last Duty Tour
Solitary
Spare Tour
Year Enlistment
Subsequent Go Place
Triumphant
Italian Trip Co
Worth Walk Of Life
Patient Unshackled Collective
The Available Unrestricted
Complimentary Trading Co
The Steep Paseo
Complimentary Co
Solitary Run Group
Sheep Trek
Hot
The Prehistoric
NarrowWalk
Triumphal Travel
The Slow Walk Of Life
SteadyWalk
Triumphant Trips
Third Travels
Costless Group
Daily Stroll
LeisurelyTour
Brief Manner Of Walking Place
Successful
Triumphant Travel
Clean Complimentary
Weary Walk Of Life
The Acid Gratis
Nationwide Tour Of Duty Spot
The Steady
The Pleasant
Entire Enlistment Collective
Latter Costless
The Virtual Duty Tour
Circular Itinerary Place
The Guided
Pretty Base On Balls Group
MileWalk
Worth Waddle
The Nice
Previous Take Collective
Grand Trip Spot
The Slow
The Grand
The Narrow
Random Manner Of Walking
Nuclear Open Group
Long Spell Spot
Germ
Distribution
The Longest Stroll
The Narrow Paseo
Variable Unhampered Pro
Charming
Future Freedom
Circular Circuit
Southern Enlistment
The Same
AncientSite
Concrete Stroll Group
Learning Learnings
The Gluten

Clever walking tour business name ideas

Wall
The Context Unshackled
Brisk
The Educational Spell
Net Unfettered
Wander Pro
Stroll Trading Co
PreservativeFree
Toll Unhampered
BriefTour
The Captive Complimentary
Latter Unhampered Group
How Read
Ride Group
Open Spot
Clean Unhampered Group
Favourite
The Week Spell
The Sugar
Pass Trading Co
EducationalTour
Unshackled Co
Hitch Trading Co
Captive
The City
Longer
The Sheep
Maintenance
Entire
Triumphal Travelling
The Easy
Paved Pass Trading Co
Learning Law Student
Seeing
Triumphant Travelling
The Toll Complimentary
Fare Tour
Guided
Prefer Tour
Scale Unfettered Collective
Virtual Turn Trading Co
Tumor
Future Free Soil
The Late
Public Unfettered Place
LittleWalk
The Permanent
Future Footloose
The Copyright Unhampered
Peculiar
Stiff Manner Of Walking Trading Co
Quiet Manner Of Walking
Available Place
Specific Situation
Triumphal Trip
Successful Enlistment Collective
Usual
Ore Tour
Provincial Hitch
The Interesting Circuit
Quick Itinerary Place
Dour Tour
Triumphant Trip
The Worth
The Acid
Paseo Spot
Weary Walkway
The Second
Future Free People
TriumphantTour
Available Unfettered Collective
The Latter
Placental Portal Spot
PublicFree
Complimentary Collective
Triumphant Traveling
Pro Tour Of Duty
Abhor Tour
Wall Way
Spell Group
Half
Quiet Stroll Pro
Independent Costless
Paseo Co
Part
Triumphal Turn
The Left
The Random Wander
The Barrier Unfettered
Tier Tour
The Optimal
Maintenance Unrestricted Pro
The Pro
LongTour
Holy
Guided Itinerary Spot
Weary Works
YearTour
The Risk
Individual
The Smoke Unshackled
Run Collective
Individual Exempt
Tour Of Duty Trading Co
Quiet Walkway Trading Co
Royal Spell
Lore Tour
QuietWalk
PollutionFree
The Gospel
The Postage Unbound
The Shady Manner Of Walking
Extended Enlistment Collective
Cell
Remarkable Go Co
Future Available Group
Ear Tour
CultureFree
GracefulWalk
Scottish Spell Co
Closer
Base On Balls Place
LonelyWalk
RoyalTour
Brief Paseo Pro
Stiff Pass Co
Nuclear Unshackled Collective
Third Term Of Enlistment Group
Future Full
Store Tour
CharmingWalk
ConcreteWalk
Public Unshackled
Scale Costless Co
Unhampered Group
Stop
Royal
Web Trading Co
Sheep Wander Group
Ride Pro
The Triumphal
Italian
The Random
AvailableFree
Gonna Base On Balls Group
Walk Of Life Group

Best walking tour business name ideas

The Lovely
The Year
Least Complimentary Group
Circuit Trading Co
Read Co
Customary Wander
Leisurely
Pollution
Least Unbound
The Front Pass
Official
The 0 193
Southern Trip Place
Foot Walk Of Life Collective
Short
Brisk Ride
Unfettered Spot
Surgical Stations
Gratis Co
Educational
Self
Patient Open Pro
Month Term Of Enlistment
Extensive Duty Tour Pro
The Pollution Available
FamousTour
Tax Unhampered
The Usual Run
Pro
The Quick
Worth Wind
Min
The Foot Walkway
Require Tour
Previous
The Finding
Least Complimentary
Future
Complete Itinerary
The Patient Available
Learning
Second Hitch Trading Co
The Distributed
The Continental
Missionary Spell Place
More
Famous
Learning Leverage
The Distribution
Clean Complimentary Pro
Solvent Unbound
Stress
The Year Tour Of Duty
The Solvent
Prolonged
The Net
The Shady
Famous Spell Trading Co
The Stiff
The Variable Open
Paseo Collective
Copyright Available
Fancy
Triumphant Tour Of Duty
SteepWalk
Walk Of Life Collective
Location Collective
Duty Tour Place
Captive Costless Collective
Hot Run Pro
BeautifulWalk
The Smoke
Wander Collective
The Overseas
Net Costless Co
Reborn Learn
Longest Trek Place
Pleasant Base On Balls Group
UsualWalk
Concrete Manner Of Walking
Delightful
Less
OpportunityLearn
Triumphal Travels
Extensive Enlistment Group
Pleasant Wander Trading Co
Placental Homepage Collective
Late Loresman
The Steep
Duty Tour Pro
Hitch Place
The Patient
Singularly
Wall Walk Of Life
Week Itinerary Place
The Error Unbound
Gonna Walk Of Life Spot
HourWalk
Fancy Footloose
The Provincial Hitch
Itinerary Trading Co
Public Open Group
Gospel Gratis
Least
The Royal Enlistment
The Paved Run
Self Costless
PsycholLearn
Unbound Pro
Floor Tour
Tumor Available
The Hour Hitch
BarrierFree
The Singularly
Unrestricted Collective
OverseasTour
Smooth Complimentary Group
ItalianTour
Complimentary Pro
The Self Complimentary
The Usual Pass
Pollution Unhampered
Lame Ride Place
Annual Itinerary
The Obtainable
The Day
East Trek Group
Smoke Unhampered
Hour
Favorite Wander
Foreign Itinerary
Walkway Trading Co
Pleasant Stroll Collective
Available Trading Co
Tumor Unbound Spot
Same Station
CriticalLearn
Worth Waulk
The Holy Run
Easy Run Co
Subsequent
Exempt Co
Third Trips
The Month
Annual Duty Tour Trading Co
AnnualTour

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Walking Tour Business:

Simple is always better

This means a few different things. Your walking tour business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your walking tour business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Walking Tour Business: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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