10 Fragrance and Perfume Business Ideas You Can Start Today [2023]

10 Fragrance and Perfume Business Ideas You Can Start Today [2023]

Are you interested in starting perfume business ideas in 2023?

We put together 10 of the best fragrance businesses you can start in today.

For each perfume business idea, we’ll show a real-world example of other fragrance businesses to help you see what it takes to start the business.

Here's the full list:

1. Start a fragrance store

Consumer report has revealed that 59% of women and 54% of men use fragrance daily. As the population keeps growing, the number of people using fragrances will continue to rise.

If you are interested in the beauty industry, consider starting a fragrance shop. You can start an online or offline fragrance store.

How Much Can You Make?
$201,943 — $2,000,000/month
Average Initial Investment
$50,250
Time To Revenue
300 days
Skills
Business model

Case Study

Hi, my name is Kamil Banc and I’m the co-founder of Fragrance One. We help our customers navigate through the jungle of fragrances by focusing on one thing: To create the perfect scents for specific situations.

Today we are selling about $200k/mo B2C at a 70-80% margin depending on promotions and time of the year.

how-we-created-a-200k-month-fragrance-line-and-launched-a-900k-kickstarter-campaign

2. Start an air freshener business

People use air fresheners widely in workplaces, schools, hospitals, theatres, stores, hotels, fitness clubs, restaurants, bathrooms, and other structures.

The rise in desire for high-end lifestyles and luxury presents an opportunity for the use of air fresheners.

The demand has risen and opened opportunities for traders who want to start a fragrance business. Ideas include opening an air freshener shop, starting an air freshener manufacturing business, or becoming an air freshener distributor.

How Much Can You Make?
$2,800 — $4,000/month
Time To Revenue
240 days
Skills
Business model

Case Study

Hello, it’s lovely to have a chance to talk with other people in the same start up mode as myself.

I was fortunate to get a grant from the European Union for Innovation in Agriculture, and began to work with the amazing Department of Parasitology at the University of Bristol. My commercial high point occured when the Fashion Editor of The London Times featured Lemongrass as her Weapon of Moth Destruction. We were inundated with orders, proving the demand for a more chemical-free environment.

creating-eco-friendly-air-fresheners-with-natural-products

3. Start a deodorant brand

Deodorant is one of the crucial personal care items used by consumers regularly. Consumer requirements are changing, and there is a need for innovators to come up with creative ways to fulfill the changing requirements.

The changing customer preferences and needs create a window of opportunity for new entrepreneurs who want to start a deodorant/antiperspirant business.

To start a deodorant business, research the market and understand who uses deodorants and how often. Then, understand what qualities the line of customers expects in deodorant to guide your business strategy.

How Much Can You Make?
$80,000 — $2,800,000/month
Average Initial Investment
$225,000
Time To Revenue
240 days
Skills
Business model

Case Study

My name is Stacia Guzzo, and I’m the founder of SmartyPits Deodorant. SmartyPits is free of aluminum, phthalates, parabens, and propylene glycol, and we give a portion of sales back to breast cancer research and survivor support.

In the last 21 months, SmartyPits has grown from making under $100,000 in 2016 to making over $500,000 by the end of Q3 in 2018.

how-stacia-guzzo-pivoted-and-started-a-58k-month-deodorant-product

4. Start a cosmetic manufacturing business

The cosmetics industry enjoys a large customer base among men and women who spend money on daily cosmetic products.

Therefore, starting a cosmetic manufacturing business has a huge potential for profitability and growth. Ensure professional packaging, so you attract more customers and retain the existing ones.

Digital marketing is also another secret to a successful cosmetic business.

How Much Can You Make?
$750 — $490,000/month
Skills

Case Study

I’m Dr. KeShawn Haynes, a chemist, and I am the CEO and founder of KLH Industries, LLC, a small manufacturing company in the Atlanta area. We manufacture the cosmetics brand ELLIE Cosmetics.

my-passion-for-beauty-led-me-to-start-a-cosmetics-business

5. Start a perfume making business

Perfume making is not only fun but also a lucrative endeavor.

According to a market report, the global perfume market will reach over 440.91 billion in the next few years. The global perfume market is gaining traction owing to the rising trend of personal grooming and the increasing demand for youth-oriented exotic fragrances.

Therefore, starting a perfume-making business in 2023 can be a great business venture.

How Much Can You Make?
$19,000/month
Average Initial Investment
$2,000
Skills

Case Study

Hi, my name is Rafael Hernandez and I am the founder of Alfred Lane. I have a line of personal and home fragrances handcrafted in small batches out of our Miami studio. I began selling solid colognes initially as an alternative to spray colognes and released three fragrances.

The business generates $19k a month in revenue. In 2020, the company had its best year ever. I opened a production studio where we make everything and hired a studio assistant all within the last 5 months. It’s been more than 8 years since I started and the journey has been a wild one.

how-i-started-a-19k-month-personal-and-home-fragrances-brand

6. Start a perfume retail kiosk

The global perfume market is growing rapidly, a trend attributed to increased awareness of luxury and exotic fragrances. Among the end users, the fragrance market is segmented into male, female, and unisex. However, the females account for a higher value luxury perfume market share.

To start a perfume kiosk, understand the market potential and conduct proper research. Select a niche and an ideal location for your perfume business. To keep the business running, create a sourcing plan and scout the competition.

How Much Can You Make?
$19,000/month
Average Initial Investment
$2,000
Skills

Case Study

Hi, my name is Rafael Hernandez and I am the founder of Alfred Lane. I have a line of personal and home fragrances handcrafted in small batches out of our Miami studio. I began selling solid colognes initially as an alternative to spray colognes and released three fragrances.

The business generates $19k a month in revenue. In 2020, the company had its best year ever. I opened a production studio where we make everything and hired a studio assistant all within the last 5 months. It’s been more than 8 years since I started and the journey has been a wild one.

how-i-started-a-19k-month-personal-and-home-fragrances-brand

7. Start a scented sticks making business

Scented sticks are a convenient and long-lasting way to infuse a room with your favorite fragrances. Also known as reed diffusers, the scented sticks are a popular segment in the home fragrance market.

Key factors driving the high usage of reed diffusers include their increased use in residential and commercial places such as corporate offices, homes, restaurants, and even hotels.

To start a scented sticks-making business, define your niche, review customer demands, and research any gaps. Focus on filling the gaps by providing the features customers in your niche expect.

8. Start an aromatherapy scents production business

Aromatherapy scents have been burnt for thousands of years for both religious and spiritual purposes. As more people realize the importance of aromatherapy scents, the demand for these spiritual scents has skyrocketed.

The health benefits of using aromatherapy scents are projected to drive global demand.

In that regard, starting an aromatherapy scents production business in 2023 is a great opportunity for building a lucrative business.

9. Become a fragrance connoisseur

A fragrance connoisseur is an expert on the creation of perfume compositions. The expert explains to fragrance companies the ingredients they should use to make an iconic scent. To become a fragrance expert, you need a good understanding of ingredients used in making perfumes and general perfumery skills.

10. Become a fragrance bottle manufacturer

Perfume glasses play a crucial role in establishing a brand's image and are one of the most challenging factors perfume manufacturers have to deal with. Thus, this can be a fun and lucrative business opportunity if you have unique creative skills to design and manufacture attractive perfume glasses.

Therefore, research and identify gaps within the perfume-making industry. Market your perfume glass ideas to prospective companies focusing on value proposition and how unique perfume glasses can help their business.

Pat Walls,  Founder of Starter Story
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David Gitonga

"The best life hack of all is to just put the work in and never give up" - Bas Rutten (UFC Heavyweight Champion). Hey there! I am a talented freelancer passionate about writing and researching all topics business and entrepreneurship.