Unlock the secrets to 7-figure online businesses Special offer: Join Starter Story

7 Fragrance Store Success Stories [2023]

7 Fragrance Store Success Stories [2023]
Start A Fragrance Store

Consumer report has revealed that 59% of women and 54% of men use fragrance daily. As the population keeps growing, the number of people using fragrances will continue to rise.

If you are interested in the beauty industry, consider starting a fragrance shop. You can start an online or offline fragrance store.

Here are some real life success stories of starting a fragrance store:

1. Fragrance One ($2.42M/year)

Jeremy Banc (from West Palm Beach) started Fragrance One over 4 years ago.

$202K / month
2 founders / 2 employees

Case Study

Hi, my name is Kamil Banc and I’m the co-founder of Fragrance One. We help our customers navigate through the jungle of fragrances by focusing on one thing: To create the perfect scents for specific situations.

Today we are selling about $200k/mo B2C at a 70-80% margin depending on promotions and time of the year.


2. Fragrancebuy Canada ($24M/year)

Gary A. (from Toronto, Ontario, Canada) started Fragrancebuy Canada over 9 years ago.

$2M / month
2 founders / 10 employees
Toronto, Ontario, Canada

Case Study

Fragrancebuy is Canada’s largest online fragrance retailer. We give fragrance enthusiasts access to a variety of discounted designer & niche fragrances through an impeccable online shopping experience.

It may come as a surprise to most, but we’re just a team of three dedicated and passionate individuals managing a multi-million dollar operation. Our secret lies below :)


Learn more about starting a fragrance store:

Where to start?

-> How to start a fragrance store?
-> How much does it cost to start a fragrance store?
-> Pros and cons of a fragrance store

Need inspiration?

-> Examples of established fragrance store
-> Marketing ideas for a fragrance store
-> Fragrance store slogans
-> Fragrance store names

Other resources

-> Fragrance store tips
-> Fragrance store manufacturers
-> Fragrance store hashtags

4. Fragrance X

  • Website traffic: 4.45M/month
  • Business rank: #10.8K

Check out their full website ➜

5. FragranceNet.com, Inc.

Find discount perfume, discounts on leading brands of cheap women's perfumes, men's colognes, skin care and hair care products.

  • Website traffic: 10.8M/month
  • Business rank: #12.8K

Check out their full website ➜

6. Aesop

  • Website traffic: 850K/month
  • Business rank: #28.3K

Check out their full website ➜

Pat Walls,  Founder of Starter Story
Want to find more ideas that make money?

Hey! 👋 I'm Pat Walls, the founder of Starter Story.

Get our 5-minute email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.

Starter Story
Unlock the secrets to 7-figure online businesses
Dive into our database of 4,418 case studies & join our community of thousands of successful founders.
Join thousands of founders