1,000+ Creative Api Names

Updated: June 10th, 2025

So, you've come up with the perfect API idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your API stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best API ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your API.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

AI Api Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of API name ideas for free using our AI business name builder, get keyword data, and instantly check domain availability.

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Try our AI Business Name Generator and get the perfect name + domain in seconds.

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Ideas

Catchy API name ideas

  • APIdeck
  • Omega API
  • APIopolis
  • APInetic
  • APIgenix
  • Overwrite API
  • Pixel API
  • Dock API
  • APIsio
  • Operator API
  • APIque
  • APIzilla
  • Access API
  • Logic API
  • Luminous API
  • Alt API
  • Wired API
  • Intrepid API
  • Force API
  • Module API
  • Core API
  • Power API
  • APIya
  • APIlux
  • Variable API
  • Nixon API
  • Dev API
  • APIwind
  • Connect API
  • Freeze API
  • APIorama
  • Squared API
  • Operation API
  • Surface API
  • APIscape
  • Secure API
  • Micro API
  • APIn
  • Acumen API
  • Script API
  • APIsy
  • Optimal API
  • Systems API
  • APIium
  • Vision API
  • APIarc
  • Allocate API
  • Truth API
  • APIella
  • Port API
  • Atlas API
  • Task API
  • APIology
  • Soft API
  • Dynamics API
  • Loop API
  • Mecha API
  • APIzoid
  • Level API
  • Cyper API
  • APIbes
  • APIadora
  • APIoont
  • APIprism
  • Digital API
  • Wire API
  • Info API
  • Sprint API
  • Chip API
  • Boot API
  • Control API
  • Catalyst API
  • Arclight API
  • Surge API
  • Modular API
  • Fusion API
  • APIops
  • Solar API
  • Virtual API
  • Edge API
  • Shift API
  • APIopedia
  • Artificial API
  • Pahs Trading Co
  • The Independent Genus Apis
  • The Reflective Genus Apis
  • The Windows Interface
  • Entire Apl Group
  • Extensive Apl Pro
  • Public Ipa Co
  • Uniform
  • The Win32
  • Official Epa Group
  • Popular Bpi Pro
  • The Abstract Mik
  • Pure Bee Spot
  • Standardized Interface Co
  • The Complex
  • The Full

Creative API name ideas

  • Clean Interface Pro
  • Corresponding Apl Pro
  • Pahs Place
  • Robust
  • RichApi
  • The Public
  • Gss Bpi
  • Powerful Ipa Group
  • Extensive Bpi
  • Pahs Co
  • The Win32
  • Pure Bee Place
  • New Apl Co
  • Popular
  • CleanApi
  • Appropriate Australia
  • ExternalApi
  • Interface Collective
  • InternalApi
  • Entire Mik Collective
  • Generic Pahs Co
  • Corresponding
  • NewApi
  • Bit Bpi Co
  • Official Epa
  • Bpi Co
  • Pure
  • Neutral Gpi Co
  • The Remote Pahs
  • Cryptographic Pahs
  • Current Apl
  • Optional Pahs Co
  • Remote Epa Collective
  • Language Genus Apis Collective
  • Generic Bee Group
  • The Side Genus Apis
  • Concurrent Pahs
  • Programmatic Gpi Spot
  • The Based
  • PureApi
  • Abstract
  • Uniform
  • Win32 Ipv Co
  • CryptographicApi
  • Gpi Place
  • PowerfulApi
  • Extensive Apl Pro
  • Abstract Aol
  • The Abstract Apl
  • The Convenient Gpi
  • Oriented Epa Spot
  • Genus Apis Pro
  • AvailableApi
  • Single Gpi
  • Basic
  • Current Mik Spot
  • The Portable Bpi
  • Native Mik Spot
  • Specific Bpi Place
  • DefinedApi
  • Neutral
  • The Native Mik
  • The Windows Mik
  • ConvenientApi
  • Native Genus Apis Pro
  • Original Apl Spot
  • Basic Epa Trading Co
  • The Raw
  • The New Epa
  • Apl Spot
  • Basic Gpi Group
  • The Dear Bee
  • The Public Epa
  • The Standardized Ipa
  • The Complete
  • The Specific
  • Google Apl
  • The Windows
  • Cryptographic Ipa Place
  • Single
  • Rich Genus Apis
  • Complete Pahs
  • Ipa Group
  • Use Epa Group
  • The Available Bee
  • The Windows Apl
  • Use
  • Gpi Collective
  • The Neutral
  • Proprietary Bpi
  • Clean Ipa Trading Co
  • The Cryptographic
  • DearApi
  • Side Ipv
  • The Appropriate
  • Comprehensive Mik Spot
  • The Appropriate Bpi
  • Appropriate Amiga
  • Generic

Learn more about starting an API:

Where to start?

-> Api plan
-> How to finance an API?
-> How much does it cost to start an API?
-> Pros and cons of an API

Need inspiration?

-> Other API success stories
-> Marketing ideas for an API
-> Api slogans

Other resources

-> Profitability of an API
-> Api tips

Funny Api Names

  • Appropriate Adobe
  • Based
  • The Programmatic Gpi
  • Non
  • Extensive Genus Apis Co
  • Bit
  • Remote Ipa Co
  • The Abstract Gpi
  • Consistent Pahs
  • The Google Apl
  • Available
  • Convenient Gpi Trading Co
  • The Basic Gpi
  • The Standardized Apl
  • The Comprehensive
  • The Non Ipa
  • The External Ipa
  • The Public Pahs
  • Robust Pahs Place
  • Basic Gpi Group
  • Interface Pro
  • Corresponding Apl Place
  • Bpi Pro
  • Original Apl Spot
  • Bit Bpi Co
  • Raw
  • CorrespondingApi
  • Neutral Pahs Spot
  • Concurrent Bpi Place
  • Dynamic Apl
  • The Independent Epa
  • Remote Gpi
  • Defined
  • Bit Genus Apis Place
  • Optional Gpi Place
  • The Defined
  • Powerful Mik
  • Use Apl Spot
  • The Side Bee
  • Complete Genus Apis Place
  • Level Gpi Spot
  • ConvenientApi
  • Bit Epa
  • Corresponding Pahs
  • Raw Bpi Co
  • Genus Apis Spot
  • Native Mik
  • The Native Mik
  • The Powerful
  • Pure Bee Place
  • Independent Ipa
  • Cryptographic Bee Place
  • Corresponding Apl Pro
  • The Open Gpi
  • Google Bee Group
  • Comprehensive Interface
  • The Corresponding
  • Apl Spot
  • Ipv Trading Co
  • Bee Place
  • The Standard
  • Epa Place
  • Complex Mik Collective
  • Specific
  • Standard Interface Trading Co
  • Native Genus Apis Pro
  • Flexible Interface Place
  • NewApi
  • Official Epa Pro
  • Clean Ipa
  • Popular Ipv Trading Co
  • Clean Interface Pro
  • Unified Epa Place
  • The Extensive
  • OfficialApi
  • Mik Place
  • Epa Collective
  • Ipa Pro
  • Cryptographic Ipv Spot
  • Pahs Pro
  • Interface Co
  • Genus Apis Trading Co
  • Specific Mik Place
  • Corresponding Mik Place
  • The Open
  • Available Ajax
  • Consistent Ipv Collective
  • Public Ipa Co
  • Entire Apl Group
  • The Neutral Apl
  • Abstract Ascii
  • The Current Bpi
  • Complex Ipa
  • The Windows Interface
  • The Like
  • External Genus Apis
  • ReflectiveApi
  • Ipa Collective
  • Rich Pahs

Cool API name ideas

  • Reflective Pahs
  • Native Mik
  • Concurrent Genus Apis
  • Epa Place
  • The Public Pahs
  • External Mik Place
  • The Specific
  • NonApi
  • ExternalApi
  • PortableApi
  • The Programmatic Mik
  • Mik Ipv Spot
  • Corresponding Apl Place
  • The Neutral Apl
  • The Basic
  • Generic Bpi Trading Co
  • The Uniform Ipa
  • Reflective Ipa Pro
  • Cryptographic Bee Place
  • LanguageApi
  • Google Bpi
  • Official
  • The Uniform Interface
  • ProprietaryApi
  • Pure Ipa Group
  • Ipa Co
  • Gpi Collective
  • Bit Bee Spot
  • The Official
  • Flexible Interface Place
  • Comprehensive Epa Co
  • Programmatic Gpi Spot
  • Full Ipv Co
  • Mik Collective
  • Complete Genus Apis Place
  • The Single
  • Corresponding Ipv Co
  • Level Epa Trading Co
  • Ipa Collective
  • Interface Pro
  • Abstract Bee Group
  • Language
  • Powerful Ipa
  • Mik Spot
  • The Level Ipa
  • Original Epa Collective
  • Uniform Bee Pro
  • Extensive Bpi
  • The Public
  • Pure Bee Place
  • The Internal Mik
  • Pure Ipv Pro
  • CryptographicApi
  • Like Apl Pro
  • Current
  • Standardized Interface Co
  • Entire Apl Group
  • ExtensiveApi
  • Ipa Spot
  • Bit Epa
  • Gpi Trading Co
  • Oriented Epa Collective
  • The Like Pahs
  • DefinedApi
  • The Standard
  • Appropriate Adobe
  • The Full
  • Gss Epa
  • Flexible Epa Trading Co
  • Comprehensive Interface
  • Current Ipv Trading Co
  • Internal Apl Pro
  • The Windows Apl
  • Cryptographic Pahs
  • Oriented Epa
  • Neutral Ipa Trading Co
  • Lightweight
  • Standard Interface Trading Co
  • Comprehensive
  • The Uniform
  • Appropriate Abidjan
  • Corresponding Apl Pro
  • The Common
  • Original Bee Group
  • The Google Apl
  • Ipv Spot
  • Basic Genus Apis Collective
  • CorrespondingApi
  • Cryptographic Ipa Place
  • Interface Collective
  • Non
  • Simple Bpi
  • Complete Pahs
  • Generic
  • Specific Bee Co
  • The Robust Bpi
  • The Google
  • Bpi Group
  • Available Aci

Unique API name ideas

  • The Abstract
  • Concurrent Ipa Place
  • Win32 Ipv Co
  • The Simpler
  • Oriented Pahs
  • Official Mik
  • The Unmanaged
  • Remote Gpi Pro
  • External Bpi Spot
  • The Optional Interface
  • Win32 Pahs Group
  • Pahs Place
  • ConcurrentApi
  • Uniform
  • Appropriate Aol
  • Genus Apis Place
  • The Appropriate Ipv
  • The Win32
  • Proprietary Bpi
  • Simpler
  • RemoteApi
  • Common Ipv Co
  • Standard
  • Optional Bpi Co
  • MikApi
  • Oriented Gpi Collective
  • The Common Bee
  • Corresponding Apl Trading Co
  • Clean Ipa
  • Available Ascii
  • Abstract Ascii
  • Complex Mik
  • Pahs Pro
  • The Popular
  • The Standardized Ipa
  • Simple
  • The Clean
  • Basic Apl Group
  • Specific Apl
  • Basic
  • Consistent Ipv
  • The Standard Interface
  • The Independent Genus Apis
  • Lightweight Mik Spot
  • Corresponding Gpi Co
  • Genus Apis Co
  • Use Epa Group
  • Generic Ipa
  • The Defined Gpi
  • Genus Apis Pro
  • Specific
  • Unified Gpi Spot
  • The Entire
  • OptionalApi
  • Cryptographic Ipa Group
  • CompleteApi
  • Original Gpi Collective
  • Available Ajax
  • The External Ipa
  • Original Apl Place
  • Uniform Epa Co
  • Full Ipa Pro
  • Single
  • GenericApi
  • Single Pahs
  • Public Bee
  • The Cryptographic Ipv
  • Unified Epa Place
  • Raw
  • Abstract Australia
  • Use Epa Place
  • Windows
  • The Appropriate
  • Clean Interface Pro
  • Rich Bpi
  • Unmanaged Mik Place
  • Gpi Co
  • Basic Epa Trading Co
  • Bit Genus Apis Place
  • The Native Gpi
  • The Level Apl
  • Complete Ipv Spot
  • Concurrent
  • Basic Genus Apis
  • Available Interface
  • NativeApi
  • The Extensive Mik
  • The Robust
  • Abstract Aci
  • The Convenient Genus Apis
  • Official Epa Group
  • AppropriateApi
  • Ipv Co
  • Entire
  • The Concurrent Gpi
  • Standard Apl
  • Based Ipa Trading Co
  • NewApi
  • Based Gpi Trading Co

Cute API name ideas

  • Consistent Apl Pro
  • Extensive
  • Mik
  • Gpi Spot
  • Full Apl Trading Co
  • Win32
  • Consistent Bee Group
  • Convenient Apl
  • OfficialApi
  • Optional Gpi Place
  • Appropriate Interface Pro
  • The Public Apl
  • Consistent Gpi Collective
  • SpecificApi
  • Neutral Bee Place
  • Common Ipa
  • The Robust Genus Apis
  • The Portable
  • Ipa Group
  • The Simple
  • InternalApi
  • Official Bpi Group
  • Entire Interface Co
  • UniformApi
  • Epa Trading Co
  • Bpi Pro
  • Open Genus Apis
  • The Complete
  • Corresponding Genus Apis
  • The Comprehensive
  • The Use
  • Based Genus Apis Collective
  • The Remote Pahs
  • Apl Collective
  • Non Epa Collective
  • Epa Group
  • Interface Co
  • Optional
  • Appropriate
  • The Oriented Ipv
  • Oriented Epa Spot
  • Bit Ipa
  • Current Mik Spot
  • AbstractApi
  • The Concurrent Genus Apis
  • Basic Gpi Group
  • Native Gpi Co
  • Available Genus Apis
  • The Complex Apl
  • Native Pahs
  • Genus Apis Trading Co
  • Common Epa Collective
  • The Defined
  • CurrentApi
  • Concurrent Bpi Place
  • Neutral Gpi Collective
  • Popular Mik
  • Pure
  • Raw Pahs
  • The Side
  • The Uniform Apl
  • Available Bpi
  • Available Asme
  • FlexibleApi
  • Dynamic Pahs Collective
  • Dynamic Ipa Collective
  • Appropriate Apl
  • PublicApi
  • Official Epa Pro
  • AvailableApi
  • Bpi Place
  • The Rich
  • Independent
  • Ipv Group
  • Defined
  • The Clean Genus Apis
  • Google
  • SimplerApi
  • ProgrammaticApi
  • Abstract Atari
  • Specific Ipv
  • Corresponding Bpi
  • Uniform Pahs Spot
  • Neutral
  • The Unmanaged Epa
  • OpenApi
  • Portable Bpi Place
  • Native Genus Apis Pro
  • The Concurrent
  • Neutral Gpi Co
  • Original Bpi Spot
  • Convenient Gpi Trading Co
  • Flexible Ipa
  • Independent Gpi
  • The Proprietary
  • Flexible Ipa Group
  • Google Apl
  • DynamicApi
  • Cryptographic Epa Trading Co

Clever API name ideas

  • Concurrent Genus Apis Collective
  • The Windows Gpi
  • Mik Co
  • ComprehensiveApi
  • Specific Mik Place
  • Standard Epa Collective
  • Gss Bpi
  • The Powerful
  • GoogleApi
  • The Complex Genus Apis
  • GssApi
  • The Current Bpi
  • The Open Ipa
  • Current Apl
  • Uniform Interface Group
  • Common Bee Co
  • Public Ipa Co
  • Available Apl
  • Mik Ipv
  • Genus Apis Collective
  • Windows Pahs Spot
  • The Powerful Epa
  • Defined Pahs Spot
  • The Optional
  • Robust Pahs Place
  • WindowsApi
  • The Reflective Genus Apis
  • The Flexible
  • The Corresponding
  • The Generic Bee
  • Abstract Aol
  • Pahs Collective
  • The Side Genus Apis
  • Dear
  • Popular Pahs
  • Epa Co
  • The Portable Bpi
  • Dynamic Apl
  • Remote Epa Pro
  • Apl Trading Co
  • Complex Interface
  • Bee Pro
  • Reflective Genus Apis Spot
  • Standardized Apl
  • UnifiedApi
  • Specific Apl Group
  • Unified Mik Collective
  • Popular Ipv Trading Co
  • PureApi
  • Abstract Ajax
  • Uniform Genus Apis Group
  • Public Gpi Co
  • Full Apl Place
  • Language Genus Apis Collective
  • Proprietary
  • Flexible Interface
  • Basic Pahs Trading Co
  • Bee Group
  • External Pahs
  • CleanApi
  • BitApi
  • Side
  • Dynamic
  • Consistent Interface Place
  • Ipv Pro
  • Clean Ipa Trading Co
  • Rich Genus Apis
  • Gpi Group
  • Portable Bee Trading Co
  • The Clean Apl
  • Simple Mik Group
  • The External
  • The Oriented
  • Based
  • Flexible
  • RobustApi
  • Dynamic Mik
  • The Convenient Gpi
  • Abstract Ipv
  • Oriented
  • Epa Pro
  • Bpi Co
  • Bit Gpi Spot
  • Ipa Trading Co
  • Apl Spot
  • SingleApi
  • External Ipv Pro
  • Portable Mik Co
  • Side Pahs Place
  • Dear Bee Trading Co
  • Consistent Mik Pro
  • Generic Bee Group
  • OrientedApi
  • Basic Genus Apis Spot
  • UseApi
  • Gss
  • The Based
  • ConsistentApi
  • The Non Interface

Best API name ideas

  • External Gpi Collective
  • Neutral Bpi
  • Comprehensive Gpi
  • Neutral Pahs Spot
  • The Independent
  • The Comprehensive Pahs
  • Standard Pahs
  • The Unified
  • Bee Co
  • Pure Bee
  • The Generic
  • Dear Pahs Collective
  • Internal
  • Genus Apis Spot
  • Consistent Ipv Collective
  • Complex
  • The Rich Mik
  • Cryptographic Ipv Spot
  • The Gss
  • Unmanaged Bpi Spot
  • The New Epa
  • Use
  • Apl Co
  • Mik Trading Co
  • Bee Spot
  • Gpi Place
  • Available Abidjan
  • The Corresponding Gpi
  • External Genus Apis
  • Google Bee Group
  • Popular Bpi Pro
  • The Windows Interface
  • The Dynamic
  • Mik Group
  • Generic Pahs Co
  • Corresponding Interface
  • Dear Gpi
  • Use Gpi Pro
  • Ipa Pro
  • SimpleApi
  • ComplexApi
  • Full Bpi
  • Powerful Ipv Trading Co
  • Standardized
  • Consistent
  • Ipv Place
  • New
  • Defined Gpi
  • Mik Pro
  • FullApi
  • Bpi Co
  • The Complex
  • Bit Gpi Collective
  • The Dear Ipa
  • Abstract Adobe
  • Generic Epa
  • Reflective Epa Co
  • RichApi
  • The Cryptographic
  • Like
  • Open Ipa Place
  • The Pure
  • New Interface Group
  • Entire Mik Collective
  • Like Ipa Pro
  • PowerfulApi
  • Comprehensive Ipv Pro
  • Neutral Apl Place
  • Corresponding Pahs
  • Open Bee Group
  • Corresponding Mik Place
  • SideApi
  • Dear Interface
  • Unified Apl Trading Co
  • The Programmatic Gpi
  • The Proprietary Genus Apis
  • Comprehensive Bee Collective
  • The Cryptographic Genus Apis
  • Oriented Apl Trading Co
  • The Windows
  • Simple Ipv Spot
  • The Remote
  • Generic Apl Spot
  • Single Apl
  • Abstract Bpi
  • Native Interface
  • Interface Group
  • The Consistent
  • Basic Bpi Group
  • Comprehensive Bpi
  • Single Mik Spot
  • Powerful Mik
  • Bit Bpi Co
  • Consistent Pahs
  • Convenient Genus Apis Pro
  • The Abstract Pahs
  • ConvenientApi
  • Bpi Trading Co
  • Basic Bee

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Api:

Simple is always better

This means a few different things. Your API name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your API:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.