900+ Best Names For Your Supplements Company

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Updated: August 13th, 2025

So, you've come up with the perfect supplements company idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your supplements company stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best supplements company ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your supplements company.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

AI Supplements Company Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of supplements company name ideas for free using our , get keyword data, and instantly check domain availability.

Ideas

Catchy supplements company name ideas

Nutrisentials
Fit Foods
Extremely Primal and Fit
Richer Life
Nutri Health
Austin Paleo Grrl
BioFood
Plain Jane Health
Natura Wins
CogGen
Pro maniacs
Healhy Food
Brain Tight
Gold Capsules
True North Primal
Green Meal
Arthroprin
Healthy Mood
Supplemental Fuel
Packed to feed
Get Vita
Primal Mind Body
Vitamuscles
Rejuvenate
Strong Diet
Vitamin Supplements
Fresh Foods
Fit Capsules
Daily Needs
Nutri Boost
Get Nutried
Pamela’s Paleo Life
Daily Dose
VitaminiCa
Golden Dose
Derek Primal
Qualvits
Strong Foods
Primal Sensei
Supplemental Power
Primal Preacher
Improved Health
Fitness Best
Fired Up Fuel
Green Skin
Primal Intake
Natural Prime
Fitness Life
Vitaminute
Vitafit
Ceralift
Healthy Vita
Renutrify
Sprinkled Supplements
Fueled Up
Prime Wellness
Nutri – Ate
Brain Tip
Neuro Sharp
Organicyou
Best Booster
Nutriopack
Green Streak
Primal RD
NutriMax Tabs
Wellness Capsules
NutriFoods
Supplemental Support
The Green Matters
Ultrahealth
Acceleron 3X
Revitalize
Healthmax
Just Add You
Bloom
Nutripeak
Vida Primal
Zenith Fit
Health Burst
Brain Arc
Baby Vitals
Insta Relieve
ProDen
Nutriful
Health Dash
Be Healthy
Vi Tasty
Diet Meal
Flawless Health
Basic Greens
Primal Lives Matter
True Form
Simply Natural
Live Primal
Vita Know
Nutritop
Pro Wall
Nutric Diet
Wholeyou
Primal Utopia
Natural Energy
Health Products
Limitless Neuro
Raw Results
Nutrizen
Athletic Foods
Pro Tip
Swallow Or Drag
DreamDen

Creative supplements company name ideas

Unihealth
Optimal Capsules
CRup
Nature General
Native Health
Vital
Cure Tabs
Supportive Supplements
Vida Vitamins
Green Boost
Active Mind
Eating Healthy
Energy Igniters
Sweat Your Veggies
Nutrigold
Mr. Vitamin
Nature Nutrition
Ignited Nutrition
Vitaboost
Diet Boost
NatureUs
Raw And Reason
Well Foods
Healthy Kids
Paleo Strong
Natural Lush
Nat-Us
Primal Coach Joe
Primal Me
Vitamin Balance
Nutricare
Victorious Vitamins
Nourished Nutrients Notable Nutrients
Nuti Gate
Packed In Power
Fresh Diet
Second Hand Supplements
Native Needs
Mind Health
Treehugger Health
Power Impact
Nutririch
Vitamust Capsules
Alive
Vitavictory
Ultra Health
Power Mode
Vitabest
Real
Wellness Foods
Vitamin Man
Fitness Day
Wild Girl
Nature’S Results
Vigor Caps
Ruta Paleo
Natural Health
Vita Dose
Revive Tabs
Healthy Start
Magic Supplements
Nutri Fem
Vits
Daring Diet
Nonfat Meal
Nature’S Routine
Nutrient Rich
Nature’S Face
Health Your Way
Nutric Foods
Secondary Supplements
Your Vegan Diet Now
Healthy Meal
Dare To Diet
Brain Alarm
Healthy Man
Boost Nutrition
Fitness Start
Nutritional Needs
Better Life
Wellness Start
Osteo Poitive
Braingex
Maniac Free
EaTab
Diet Daily
Great Health
Pro Geek
V Insta
Power Nutri
Vitamin Vida
Nutric Wellness
Veg Out
Nutri Pova
Your Primal Life
Zero Deficiency
Optihealth
Healthboost
Healthy Woman
Nature True
Elite Fitness
Vidamins
Eating Best
Clean
Eating Natural
New Treat
Vitamin Diet
Life Boost
Health & Diet

Learn more about starting a supplements company:

Where to start?

-> How much does it cost to start a supplements company?
-> Pros and cons of a supplements company

Need inspiration?

-> Other supplements company success stories
-> Marketing ideas for a supplements company
-> Supplements company slogans

Other resources

-> Profitability of a supplements company
-> Supplements company tips

Funny Supplements Company Names

Postscript Place
Supplement Supplements
Feeble Insurance
The Organic Addendum
Vigorous Healthcare Pro
Micronutrient
Extra Supplementary
Medical Trading Co
Supplementary Trading Co
Available
The Natural Postscript
The Essential
Weekly
Heath Group
The Splendid Hygiene
Expensive Accessory Collective
Soluble Supplementary
The Continued
Human Healthy
The Related Supplementary
Governments Supplements
The Helpful
Care Trading Co
The Valuable
Dietary Addendum
Free Supplementary
The Gingival Wellbeing
Occasional Addendum Trading Co
Periodontal Healthcare Collective
Usual
Supplemental Co
BrokenHealth
Micronutrient Supplemental Pro
The Psychological
The Additional Affix
ImprovedHealth
PsychologicalHealth
CounterSupplements
Care Group
The Indifferent
Rated Heath Place
Sanitation Co
Medical Group
Sound Wellbeing
Counter Addendum Collective
Safety Spot
Animal Sanitation
Appropriate
Pancreatic Append Trading Co
The Frequent
Immense Supplements
The Feeble
Comic Additives Place
Append Collective
Optimum Sanitation Place
The Usual
The Poorer
Animal Insurance Spot
HormonalSupplements
Postscript Group
The Vigorous
Reproductive Safety Collective
IntravenousSupplements
OrganicSupplements
Poorer Medical
Insurance Spot
Heath Pro
The Probiotic
The Adolescent
Holistic Healthcare
Perfect Wellness
Rude
Addendum Collective
The Excellent Hygiene
Poor Heath Group
FinancialHealth
Hygiene Group
PhysicalHealth
FolateSupplements
Past tense Supplements
Care Co
Additives Place
HumanHealth
Weekly Affix
Intravenous
Appurtenance Place
Environmental Care
Bad
Special Surcharge
The Quarterly Appurtenance
The Caloric Appurtenance
Antibiotic
The Literary
Addendum Group
Free Addendum
Various
Helpful Affix Co
BehavioralHealth
The Precarious
Rich Inserts
Maternal
Voluptuous Supplements
Sound Care
Nutritional Heath Spot
MicronutrientSupplements
PrenatalSupplements
SpecialSupplements
Healthcare Co
Term Sanitation Co

Cool supplements company name ideas

Pack The Protein
Caroline Hind Primal Health
Biorich
Proven supplement
Supplementals
Supernaturals
Alpha IQ
Healthy Snacks
Dr ProVit
Nonfat Diet
Neuro Gel
Primal Body Wellness
NuTreat
Nutric Start
Vitawinner
Varied Vitamins
Wellness Diets
Primal Nutritionist
Nootronex
Green Gains
Nato Proved
Vitarich
Bulked Up Boost
Vitalnutri
Be Real
Herbal Snacks
Primal for Life
Neuro Pro
NowGem
Naturate
Pro Bro
Well Diet
Green Strength
Pro Tab
Vitmax
Fit In Fit Out
Fit Diet
Vitaminds
Renew
Vegan Needs
Come Clean
Diet Start
NutriBest
G ProCap
Add Nothing
Neutri 5X
Cutting Edge
Primal Hong Kong
Tophealth
Supplemental Sprinkle
Easy Health
BioDiet
Everyday Naturals
Purehealth
Vitawin
Temple True
Insta Vita
Vital Vitamins
Better Boost
Essential
Maxhealth
Vita Geek
Healthymaniac
Neuro Health
Nutrimax
Body Care
Primal Life
Cutting Edge Fitness
Nutric Meal
Duo – Pro
Vitamin Products
Happy Capsules
Healthiack Dose
Nonfat Foods
Virtuous Vitamins
Vigor Boost
Nutri Gem
Cognigenetic
Caveman Health
Full Vita
Super Supplements
Fixed Fitness
BrainGrain
Vita Need
Serious Supplements
Peak Primal Health
Drink Or Drag
Know Thy Self
Jen’s Primal Health
Primally Empowered
Vitamin Wins
Just Joint Complex
Grow Green
Body Right Naturals
Sha – Protien
Elevit
Pancreatic
Related Appurtenance Trading Co
Prenatal Appurtenance Spot
Human Hospital
Rent Add On Collective
Periodic Postscript Place
Emotional Safety
Postscript Collective
The Daily Inserts
The Quarterly Appurtenance
Infant Hygiene
Postscript Trading Co
Accessory Pro

Unique supplements company name ideas

ExtraSupplements
Holistic Hygiene
Care Group
The Daily
Delicate
Perfect Wellness Collective
Additives Trading Co
Expensive Postscript
Extra
Maternal
Periodontal Healthcare Collective
The Gingival
Moral sense Supplements
Dispense Supplements
Usual
Weak Hygiene Place
Sustenance Supplements
Pancreatic Append Trading Co
Preventive Wellness Spot
Addendum Group
Care Spot
The Perfect Wellbeing
Feeble
The Indifferent
Emotional Safety
The Poorer Heath
DelicateHealth
PsychologicalHealth
Micronutrient
The Gingival Wellbeing
Accessory Co
RichSupplements
The Weekly
Natural Affix
Reproductive Hygiene Place
The Annual
The Rated
Periodontal Safety Pro
Psychic Medical Place
Daily Addendum Place
Frail
Excellent Healthcare Pro
Rude Heath Place
Pretense Supplements
Various
Soluble Append
The Excellent Wellness
Hormonal Additives Trading Co
The Ecological Wellness
AnimalHealth
Hygiene Group
Appurtenance Place
Special Subventions
Delicate Hygiene
Public Care
Quarterly
The Valuable
The Splendid Hygiene
Indifferent Heath Spot
Cardiovascular
The Prenatal Append
Heath Trading Co
Frequent
Governments Supplements
Improved
Gingival Hygiene
Wellbeing Collective
Healthcare Co
Rich Append
Periodic Postscript Place
Sanitation Spot
Past tense Supplements
Care Place
Regular Addendum Place
Animal
Related Appurtenance Trading Co
Holistic Hygienic
OccupationalHealth
BrokenHealth
Supplementary Place
Preventive
GeneralHealth
Holistic
Affix Co
HormonalSupplements
Free Addendum
Ill Sanitation Co
The Continued
Additives Place
The Additional
Holistic Hygienist
Special Stiffeners
The Apparent
Supplement Supplements
Helpful Affix Co
The Cardiovascular Wellbeing
Animal Insurance Spot
Poor Heath Group
The Hormonal Postscript
EssentialSupplements
Tense Supplements
Wellbeing Co
The Useful Supplemental
Multiple
Rated Heath
Pence Supplements
Perfect
Extra Appurtenance Spot
Reproductive Safety Collective

Cute supplements company name ideas

Rated Wellbeing Co
Antibiotic Add On
Dietary Addendum
Continued
Healthcare Trading Co
Special Surcharges
Supplementary Trading Co
Addendum Place
AdequateSupplements
Moral sense Supplements
Helpful Affix Co
The Folic Affix
Fragile Sanitation Co
Natural Affix
ExtraSupplements
Soluble Subventions
Following Supplementary Trading Co
Ecological Safety Co
Append Co
Safety Spot
PotassiumSupplements
Tolerable Safety Spot
Holistic Hygiene
WeakHealth
The Gingival
IntravenousSupplements
Physical Safety Spot
Holistic Health Care
Prenatal Postscript Trading Co
Weak Hygiene
Soluble Substances
Available
Nutritional
Occupational
FrequentSupplements
Bad
Human Healthcare
Periodontal Safety Pro
Delicate
Dental Safety Spot
Accessory Co
Appropriate
The Human
Human Hygiene
The Usual
Sound Healthcare Pro
The Natural
Adultness Supplements
Medical Trading Co
Herbal Append
Micronutrient Accessory Pro
Human
ContinuedHealth
The Probiotic
Dental Wellness Collective
Vitamin
The Liquid Append
CalciumSupplements
AdolescentHealth
The Sound
EnvironmentalHealth
Free Affix Collective
Affix Co
Weekly Affix
Term Sanitation Co
The Probiotic Append
Infant
Better Wellbeing Trading Co
Monthly Addendum Place
Special Substances
Fence Supplements
Special Supplemental Pro
Heath Spot
Broken
Antibiotic
The Poorer Heath
Helpful
Human Wellness
Poor Hygiene
Free
Wellbeing Group
The Prenatal Append
The Free Addendum
Insurance Trading Co
Holistic Hygienist
BehavioralHealth
The Overall
Addendum Group
Robust
AvailableSupplements
Perfect Heath Collective
On the fence Supplements
The Gingival Safety
Appurtenance Place
The Nutritional Insurance
Add On Spot
Indifferent Heath Spot
The Later Addendum
Poor
Valuable
Micronutrient Supplemental Pro
Holistic
Following
Counter Addendum Collective
Insurance Spot
Affix Place
Immense Supplements
General Healthcare
HumanHealth

Clever supplements company name ideas

Soluble Supplementary
Containing Add On Collective
The Emotional
Adolescent Sanitation Co
Based Appurtenance
DentalHealth
The Preventive Medical
The Useful
Synthetic Surcharges
The Psychic Wellbeing
The Literary
Periodontal Healthcare Collective
Tolerable
Adultness Supplements
Additives Pro
GingivalHealth
Appropriate
Heath Group
Adolescent
Occupational
Spence Supplements
Reproductive Sanitation
DelicateHealth
Helpful Affix Co
Annual
Perfect Heath Collective
The Sound
The Fiscal Insurance
The Probiotic
Spiritual
Based
Postscript Place
Periodic Add On Collective
Fence Supplements
Environmental Care
Containing Supplementary Pro
Dietary Addendum
Wellness Pro
Supplemental Spot
Usual
Sunk fence Supplements
Useful Add On
Poor Hygiene
Pancreatic
FragileHealth
VitaminSupplements
Care Trading Co
The Yearly
HerbalSupplements
Good
Multiple Postscript Spot
Weak Hygiene Place
Postscript Spot
The Human
Robust Medical Place
FrequentSupplements
Appropriate Addendum
Holistic Healthcare
Soluble Subventions
Human Howdy
NutritionalSupplements
The Multiple
Calorie Inserts
Periodic
Special Shims
Weak Hygiene
HormonalSupplements
Soluble Shims
Ecological Medical Co
Emotional Wellness Spot
Robust Medical Collective
Emotional Safety
EnvironmentalHealth
Special Subventions
The Antioxidant
Expensive Accessory Collective
Additives Collective
Postscript Collective
The Prenatal Append
The Emotional Safety
Rated Wellbeing Co
Gingival Hygiene
Additives Place
Commence Supplements
Rated Wellbeing Pro
Dispense Supplements
Insurance Spot
The Caloric Postscript
Prenatal Additives Place
Better Wellbeing Spot
Ecological Heath
Financial Wellbeing Place
Monthly Addendum Place
Affix Place
Antioxidant
Continued Hygiene Trading Co
Free Affix Collective
NutritionalHealth
Periodic Postscript Place
Human Hygienist
Botanical Accessory Group
PhysicalHealth
The Maternal Heath
The Regular Affix
The Useful Supplemental
Synthetic Surcharge
Occasional Addendum Trading Co
Rated Heath
Prenatal Postscript Trading Co

Best supplements company name ideas

Appurtenance Place
Hormonal Additives Trading Co
The Environmental
The Cardiovascular Wellbeing
Sound Wellbeing
The Essential
Rich Inserts
Infant Hygiene
Folate
Dental Wellness
Organic Inserts Trading Co
Reproductive Hygiene Place
Free
Weekly
Term Sanitation Co
Hygiene Collective
Sanitation Spot
Excellent Healthcare Pro
Rated Heath Place
The Continued
The Weekly
Add On Spot
Weak
Yearly
HormonalSupplements
Available
Containing Supplementary Pro
Periodic
Presumptuous Supplements
Supplemental Co
CommercialSupplements
Extra Appurtenance Spot
PsychologicalHealth
Holistic Hospital
EnvironmentalHealth
Heath Collective
Adolescent
CalciumSupplements
The Necessary Additives
Valuable
Special Surcharges
Hormonal
The Poorer Heath
Voluptuous Supplements
Special Stiffeners
Holistic Hygiene
WeakHealth
Appurtenance Co
The Antioxidant
The Reproductive Healthcare
Better Wellbeing Spot
Sunk fence Supplements
The Improved Medical
Later
Acid
Accessory Collective
Free Affix Collective
The Fiscal Insurance
The Hormonal Postscript
Holistic Health Care
The Later
Medical Group
Care Spot
Rent
Various Accessory Group
The Extra
Intense Supplements
Literary Append Place
Air defense Supplements
Animal Wellness Collective
The Caloric Appurtenance
Hygiene Group
Emotional Wellness Spot
Perfect
The Rated
Natural Postscript Place
Bad
Muscle sense Supplements
Rent Add On Collective
Based
Rated Heath
Continued
The Preventive Medical
Vigorous Healthcare Pro
PrenatalSupplements
The Organic Addendum
DentalHealth
Daily Addendum Place
Useful Inserts Place
Intravenous
Prenatal Postscript Trading Co
Extra Supplementary Spot
Perfect Wellness Collective
Rude Heath Place
Potassium
Gingival Hygiene
Regular Accessory Place
Human Healthy
The Mineral
Calorie Inserts
Occasional Addendum Collective
The Calcium Affix
Annual Add On
Ecological Medical Co
The Robust Insurance
The Literary
Helpful Affix Co
Additives Collective
Prenatal

Modern Supplements Company Name Ideas

Vitality Labs
Bulkster
Purely Nutritious
BioBoosters
Nourish360
Thrive Nutrition
Natural Elements
Peak Performance
FitFuel
Balance Health
OptiMind
Renewal Supplements
Prime Nutrition
Active Nutrition
Vital Supplements
Wellness Works
Nature's Best
Boost Box
Inner Health
Revitalize
Proven Nutrition
Elite Supplements
Healthy Habits
Vitality Boosters
Powerhouse Nutrition
Active Aid
Vitality Naturals
Simply Strong
Dynamic Nutrition
Wellness Labs
Fit Fix
Nutrition Zone
Health HQ
Performance Fuel
Essential Health
Pure Performance
Optimum Health
Neo Nutrition
The Healthy Choice
Active Mind
Evergreen Nutrition
The Wellness
Clean Energy
Zen Nutrition
Healthy Harvest
Nourishing Solutions
Refresh Nutrition
Fit and Fabulous
Total Wellness
Health Fusion
Empower Nutrition
Well World
Nature's Way Supplements
Beta Balance
Maximum Performance
Daily Wellness
Mind and Body
Happy Health
LifeSource Nutrition
Green Valley Supplements
Health Wise
Supplemax
Pure Living
Nature's Best Supplements
Nourish and Flourish
Strong Nutrition
Total Health
Fitstrong
Dynamic Health
Optimal Wellness
Hulk Health
Clean Nutrition
Mean Greens
Wellness Formula
Proven Health
Vitality Plus
HealthWorks
Organic Health
Whole Hut
The Nutri Shop
Health Max
Active Arc
Fit First
Strong Stop
Nutrition Dynamics
Pure Health
Fuelology
The Wellness Hub
Healthnest
Thrive Supplements
Boostomatic
Fitboost
Actively
Healthfluent
Gainscape
Wholeboost
Nutrizen
Wellworks
Strongify
WellBeans
Again & A Gain
SuperfishOil
Heavy Wheyt
Fitamins
Fuel Proof
Health & Vitness
Vits n Mins
ActivAte
PB & Gain
OrGainics

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Supplements Company:

Simple is always better

This means a few different things. Your supplements company name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your supplements company:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

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Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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