Our Traffic Is Back to Peak Levels And We Expect To Grow 30% in 2024 [Update]
This is a follow up story for Ugly Duckling. If you're interested in reading how they got started, published over 5 years ago, check it out here.
Hello again! Remind us who you are and what business you started.
I’m Ishan Dutta, Founder and Owner of Ugly Duckling Color. We sell professional color online to stylists and hair colorists. We are particularly well known for the quality of our bleaches, blonding products, and toners, as well as our acid-based sulfate-free haircare. We’ve been around since 2015.
Tell us about what you’ve been up to. Has the business been growing?
We hit our peak in 2020 when COVID hit. After that business has been down.
We had a big decrease of around 35% in 2021 and another 20% decrease in 2022. Then a further 10% decrease in 2023, although sales have stabilized now. I am expecting a positive year in 2024.
Our daily run rate in January this year so far is now well above our run rate in January...
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
