Sydney Party Decorations

Starting A Party Store And Growing Into A Chain

March 23rd, 2019
Dean Salakas
$400K
revenue/mo
2
Founders
40
Employees
Sydney Party Deco...
from Sydney NSW, Australia
started January 1986
$400,000
revenue/mo
2
Founders
40
Employees
market size
$591B
avg revenue (monthly)
$308K
starting costs
$13.7K
gross margin
40%
time to build
210 days
growth channels
SEO
business model
content-library
best tools
MailChimp, Google Analytics, Paypal
time investment
Full time
pros & cons
35 Pros & Cons
tips
6 Tips
Discover what tools recommends to grow your business!
platform
email
hiring
shipping
reviews
accounting
productivity
payments
analytics
design
freelance
Discover what books Dean recommends to grow your business!

Hello! Who are you and what business did you start?

I'm Dean Salakas Chief Party Dude at Sydney Party Decorations. Our goal is to help people have the parties of their dreams. We are Australia’s largest party store selling balloons, decorations, costumes, novelties, confectionary, theme partyware, and anything else you could possibly want for a party.

The Party People has 2 bricks and mortar party stores of which one is the largest in Australia in Drummoyne NSW. The business also has an online business which is the market leader for party supplies.

The business has over 30 staff and a multimillion-dollar turnover.

starting-a-party-store-and-growing-into-a-chain

What's your backstory and how did you come up with the idea?

30 years ago, my mum was “Patches The Clown” catering for kids parties. Her passion for parties led her to open a...

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