TruTech Tools, LTD

How We Started A $1M/Month Business Selling HVAC And Energy Auditing Tools

July 23rd, 2020
Bill Spohn
$2.29M
revenue/mo
3
Founders
27
Employees
TruTech Tools, LTD
from Mogadore, Ohio, USA
started April 2007
$2,290,747
revenue/mo
3
Founders
27
Employees
market size
$37.2B
avg revenue (monthly)
$1.33M
starting costs
$18.9K
gross margin
34%
time to build
270 days
average product price
$5000
growth channels
SEO
business model
ecommerce
best tools
Twitter, Instagram, YouTube
time investment
Full time
pros & cons
24 Pros & Cons
tips
7 Tips
Discover what tools recommends to grow your business!
email
customer service
other
Discover what books Bill recommends to grow your business!
Want more updates on TruTech Tools, LTD? Check out these stories:

Hello! Who are you and what business did you start?

Hi, I’m Bill Spohn, President, CEO, and majority owner of TruTech Tools, LTD. Eric Preston is my trusted business partner. Our business continues to grow as we complement each other's personalities so well. TruTech is one of the largest online stores in the niche market of tools and test instruments for Heating, Ventilation, Air Conditioning, and Refrigeration (HVAC/R) Technicians. We are also the major supplier to a smaller market of technicians that do energy audits and assess building performance, including indoor air quality. We serve customers in the US and Canada.

While we sell a wide range of products (6,000 SKUs), we are best known for stocking and selling the latest and most advanced products in our categories; things like blower doors, Duct Blasters(R), thermal imagers, and AC/R smart probes. While these products may sound obscure to the average consumer, they help techs perform at a higher level in creating comfortable, healthy, and energy-efficient indoor environments. We set ourselves apart but understanding how and where these products are used.

In 2007, our first year in business, we sold about $70K. This year (2020) we plan to...

Sorry, you need to login and/or become a member to view the rest of this content.

Want to start a HVAC equipment shop? Learn more ➜