6 Sunglasses Business Success Stories [2023]

6 Sunglasses Business Success Stories [2023]
Start A Sunglasses Business

Here are some real life success stories of starting a sunglasses business:

1. Woodies ($2.28M/year)

Cory Stout (from Santa Monica, CA, USA) started Woodies over 10 years ago.

Revenue
$190K / month
Team
1 founders / 1 employees
Location
Santa Monica, CA, USA

Case Study

I’m Cory Stout, Captain of Woodies. I started a wood sunglasses brand when I was 28 years old.

In 2018, I topped 3.5 million in revenue and somehow ended the year with less money than when I started! I bought a Bentley to celebrate…

woodies-sunglasses-3-5-million-per-year-with-one-employee

2. Grown Eyewear ($168K/year)

Jeff Phillips (from Byron Bay, New South Wales, Australia) started Grown Eyewear over 11 years ago.

Revenue
$14K / month
Team
1 founders / 4 employees
Location
Byron Bay, New South Wales, Australia

Case Study

Hi everyone, my name is Jeff Phillips and I am the founder of GROWN® Eyewear. We focus on designing, manufacturing and selling handcrafted & sustainable wood and bamboo sunglasses.

starting-a-wooden-sunglasses-brand-and-getting-on-shark-tank

Learn more about starting a sunglasses business:

Where to start?

-> How to start a sunglasses business?
-> How much does it cost to start a sunglasses business?
-> Pros and cons of a sunglasses business

Need inspiration?

-> Examples of established sunglasses business
-> Marketing ideas for a sunglasses business
-> Sunglasses business slogans
-> Sunglasses business names
-> Sunglasses business Instagram captions

Other resources

-> Sunglasses business tips
-> Sunglasses business hashtags

4. Tomahawk Shades ($240K/year)

Andrew & Ryan Shapiro (from Farmingdale, New York, USA) started Tomahawk Shades almost 12 years ago.

Revenue
$20K / month
Team
2 founders / 3 employees

Case Study

My name is Andrew Shapiro, and I am the co-founder and CEO of Tomahawk Shades. Tomahawk Shades is the Eyewear Brand I co-founded with my twin brother, Ryan Shapiro. Our goal was to create affordable eyewear while providing the best quality in the market.

We have made our eyewear from a handful of different materials and, at the moment, are putting a strong focus on acetate, which is what is used in our best-selling Ranger Class. Within the last 3 years, we have seen a 175% increase in sales year over year, to increase this going forward.

my-twin-i-started-a-240k-year-premium-eyewear-brand-with-just-200

5. Hawkers ($6M/year)

Alejandro is the president of Hawkers, a fashion sunglasses e-commerce. Thanks to influencer marketing, they've raised +€70M while generating €6M/month.

Alejandro Betancourt (from Remote) started *Hawkers * ago.

Revenue
$500K / month

Case Study

Alejandro is the president of Hawkers, a fashion sunglasses e-commerce. Thanks to influencer marketing, they've raised +€70M while generating €6M/month.

Pat Walls,  Founder of Starter Story
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