10 Personalized Gift Business Success Stories [2023]

10 Personalized Gift Business Success Stories [2023]
Start A Personalized Gift Business

Personalized gifts are great for celebrating important dates, joyous occasions, and memorable moments. The personalized gifts include photo frames, key chains, to group gifts.

A personalized gifts business is a low-capital idea since you do not need a physical storefront or office space to start the business. Besides, you can put as much time into the business as possible, which means you can run the business as a side hustle.

Check out our guide on how to start a personalized gift business

Here are some real life success stories of starting a personalized gift business:

1. GiftBasketsOverseas.com ($10M/year)

Dmitriy Peregudov (from Arlington, Massachusetts, USA) started GiftBasketsOverseas.com almost 16 years ago.

$833K / month
1 founders / 95 employees
Arlington, Massachusetts, USA

Case Study

Hello Stater Story readers! My name is Dmitriy Peregudov, I am a founder of GiftBasketsOverseas.com, a company offering global gift delivery in 200+ countries Worldwide.

Our company’s purpose is to help people build personal and business relationships Worldwide, one gift at a time and since the launch, we had a pleasure to connect more than 2 million people Internationally in more than 200 countries.


2. Bestowe Gifting ($144K/year)

Catherine Weis (from Oakland, CA, USA) started Bestowe Gifting over 5 years ago.

$12K / month
1 founders / 0 employees

Case Study

I am the founder of Bestowe Gifting, an elevated gifting service that customizes presents and packages with unique products. Our mission is to support small and mid-tier artisans, businesses, and communities with the products we sell and curate together.

In 2018 I added a concierge service to Bestowe to cater to the demanding custom gifting from the corporate and event marketplace. There was a big desire to move away from Corporate Logoed Swag and toward making a connection to the local community, artisans and creating long-lasting memories and relationships through gifts.


Learn more about starting a personalized gift business:

Where to start?

-> How to start a personalized gift business?
-> How much does it cost to start a personalized gift business?
-> Pros and cons of a personalized gift business

Need inspiration?

-> Examples of established personalized gift business
-> Marketing ideas for a personalized gift business
-> Personalized gift business slogans
-> Personalized gift business names

Other resources

-> Personalized gift business tips
-> Personalized gift business hashtags

4. Bookblock ($3.12M/year)

Tom Strickland (from London, England, United Kingdom) started Bookblock over 8 years ago.

$260K / month
3 founders / 30 employees
London, England, United Kingdom

Case Study

Hi, I’m Tom Strickland and I co-founded Bookblock. We’re a gifting business and manufacturers, creating anything from candles to chocolate to stationery, along with personalised cards and children’s books, which we sell through our gifting platform online.

We currently have an annual turnover of £2m, and this is predominantly down to our corporate manufacturing arm rather than the new consumer arm which is about to take off.


5. Australian Woodwork ($240K/year)

Sarah Davidson (from New South Wales, Australia) started Australian Woodwork about 22 years ago.

$20K / month
2 founders / 2 employees
New South Wales, Australia

Case Study

Australian Woodwork is a family-owned and managed an online store that sells a wide range of Australian made woodcraft. We represent many different craftsmen from all over the country who use traditional woodworking techniques combined with modern technology and good contemporary design to create beautiful and useful household items.

We find that the more we emphasize our certified Australian-made status, the more we sell in a marketplace that is increasingly dominated by imported goods.


6. Engravers Guild ($2.4M/year)

Elliot Bishton (from London, England, United Kingdom) started Engravers Guild about 6 years ago.

$200K / month
1 founders / 7 employees
London, England, United Kingdom

Case Study

I’m Elliot Bishton, the founder of Engravers Guild of London, an online personalised gift retailer. We describe ourselves as curators and finishers of beautiful gifts, such as engraved hip flasks, silver cufflinks, jewellery and fragrances.

We started just over a year ago with a collection of only seven pairs of cufflinks, and now have more than 200 lines with a view to expand further. From turning over about $3,000 per month 18 months ago, we’ve now been clearing the $30,000 per month mark.


7. Tohfabd ($60K/year)

Iqbal Anwar (from Dhaka) started Tohfabd almost 2 years ago.

$5K / month
1 founders / 10 employees

Case Study

I am Iqbal Anwar and I am the founder of Tohfabd. I have been running this venture since last April 2021. Tohfabd is an online gift delivery business that allows people living in other countries to send gifts to loved ones in Bangladesh. On special occasions such as birthdays, anniversaries, Valentine's Day, Eid, and others, people from all over the world can send cakes, chocolates, flowers, food, groceries, and gifts to make their loved ones feel special.

It's ideal for wedding favors, corporate gifts, birthday gifts, anniversary gifts, and other occasions. A box of fresh fruit, a chocolate basket, or an indulgence present can bring our customers the utmost satisfaction and joy. Most of our customers choose to recognize their loved ones' special days with a beautiful cake with a nice note, hence we primarily sell cakes. Flowers are included with each present by our delivery agent to make it more elegant and memorable. Our clients are all Bangladeshi expats living abroad.


8. Well Told Design ($4.99M/year)

I’m fascinated by today’s story. I hate the word inspiring, but that’s really what it is. Brian Johnson is the founder of Well Told, custom barware and drink ware. I want to find out how he launched on Etsy and grew the brand far beyond.

Brian Johnson is the founder of Well Told, custom barware a…

Brian Johnson (from Exeter, New Hampshire, USA) started Well Told Design about 14 years ago.

$416K / month
1 founders / 7 employees

Case Study

Brian Johnson founded Well Told Design, which makes one-of-a-kind, intensely personalized gifts and products that share your story and motivate you to live a memorable life.

The founder started selling his products online under the name Uncommon Green due to his early interests in user-centered design and environmentally friendly manufacturing.

Brian combines his profession and passions to create a company named on the Inc. 5000 list of America's fastest-growing private companies for the second year in a row.

The retail company with its headquarters in Exeter came in fifth in New Hampshire and 90th overall.


Watch the full video on youtube.com ➜

9. ConseCrate ($12K/year)

Connecting to Apple Music

Ruth E. Hetland (from Minnesota City, MN, USA) started ConseCrate over 2 years ago.

$1K / month
1 founders / 1 employees

Case Study
  • Ruth E. Hetland curated ConseCrate in the summer of 2020. ConseCrate is the subscription container and a present unusual marketplace for the clergy and ministry members.

  • ConseCrate subscription box contains books, ministry gear, well-being products, sustainable solutions, and diverse treasures, & get the right of entry to online media & education from different and out-of-the-box minds.

  • Ruth launched ConseCrate after trying numerous side hustles that never took off. After serving as a pastor for over two decades, she decided to try something new.

  • She got the idea of ConseCrate from ministers and decided to dig in deep. She researched how to start a subscription box and what to put into the boxes.

  • She focused on sending attractive and lightweight boxes to save on postage.

  • In August 2020, she started taking pre-orders because she did not want to invest her savings. Taking Pre-orders for three months enabled her to raise enough money to launch her first box.

  • Ruth received 175 orders of her first gift box, and by the time her first order shipped out, she had already made her first $1,000 because her startup cost was minimal.

  • Within a few months after launch, ConceCrate ships 500 boxes monthly.

  • Her business grew organically through **Instagram, TikTok, and Facebook.

  • To expand her business, she focuses on providing gift boxes for conferences & retreats.


Pat Walls,  Founder of Starter Story
Want to find more ideas that make money?

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