6 Outsourcing Business Success Stories [2023]

Updated: January 18th, 2023
Start An Outsourcing Business

Outsourcing is when a business obtains a product or a service from an outsider provider rather than building it in-house. Small companies outsource so they have enough time to attend to critical functions like production.

Many businesses are looking to outsource their non-core activities. Therefore, starting an outsourcing business in 2023 has never been more lucrative.

Start your outsourcing business, identify a niche, and develop a well-researched and complete business plan. Then, invest in the necessary equipment and technology to enable you to deliver services to the customers.

Depending on the nature of your business, you may need staff to help you with service delivery. Finally, when your business is up and running, start marketing and focus on delivering superior service to attract repeat customers.

Here are some real life success stories of starting a outsourcing business:

1. SupportNinja ($16.8M/year)

Cody McLain (from Austin, Texas, USA) started SupportNinja over 8 years ago.

$1.4M / month
1 founders / 1021 employees
Austin, Texas, USA

Case Study

How many times have you failed and got back up? My life has been nothing but failures, hurdles, and obstacles, and I continued to get back up. I started my first business when I was just 14, had to borrow my mom’s credit card to pay for a reseller account at hostgator.com. The plan was to get rich selling web hosting! I didn’t get rich, per se, but after losing both my parents before the age of 18, it was the only thing I had left that gave me purpose.

The business presently generates over $9M ARR with around 103 clients. Our growth rate in the past 3-years was 3,684%.


2. Virtudesk ($6M/year)

Pavel Stepanov (from Kirkland, WA, USA) started Virtudesk over 7 years ago.

$500K / month
1 founders / 367 employees

Case Study

I am Pavel Stepanov, the Founder, and CEO of Virtudesk, and we help entrepreneurs scale and automate their businesses through virtual assistants and technology. We offer highly-trained virtual assistants based in the Philippines, specializing in services such as real estate prospecting, marketing, administrative work, customer service, and transaction coordination.

I started Virtudesk in 2016 and now we are making a little over $500,000 a month. Surprisingly, 2020 was a good year for us where we experienced greater growth than in previous years due to the nature of our service. Before 2020, we averaged 20-30 sign-ups a month, but in 2020 we averaged 50 signs ups. Now, we average around 60-70 sign-ups a month and want to achieve 100+ monthly signups by the end of the year.


Learn more about starting an outsourcing business:

Where to start?

-> How much does it cost to start an outsourcing business?
-> Pros and cons of an outsourcing business

Need inspiration?

-> Examples of established outsourcing business
-> Marketing ideas for an outsourcing business
-> Outsourcing business slogans
-> Outsourcing business names

Other resources

-> Outsourcing business tips
-> Blog post ideas for an outsourcing business
-> Outsourcing business hashtags

4. Outsourcing Angel ($1.44M/year)

Linh Podetti (from Sydney NSW, Australia) started Outsourcing Angel ago.

$120K / month
1 founders / 13 employees

Case Study

I’m Linh Podetti, a Vietnamese Social Entrepreneur living in Sydney, Australia. I’m the Founder of Virtual Assistant Agency Outsourcing Angel, Co-founder of Dawn Media Productions - but most importantly, a proud mother to three kids!


5. Virtual Latinos ($4.2M/year)

Jaime Nacach (from San Diego, California, EE. UU.) started Virtual Latinos over 5 years ago.

$350K / month
1 founders / 73 employees

Case Study

Hello, my name is Jaime Nacach, I was born in Mexico and currently live in the beautiful city of San Diego, California. I’m a marketing strategist with a huge passion for technology. Four years ago, I decided to create a new company named Virtual Latinos. I wanted it to be a company that offered services that were beneficial to everyone involved. We call it a Win-Win-Win situation.


Pat Walls,  Founder of Starter Story
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