Start A Motorcycle Parts Business - Business Ideas

Updated: September 15th, 2022
Start A Motorcycle Parts Business

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

Starting your own motorcycle parts business is a great way to earn money, meet interesting people, and see the world. If you have a genuine interest in motorcycles and a deep desire to run your own business, then starting a motorcycle parts business is an excellent career option.

A motorcycle parts business can be a lucrative business. This is because there are many parts and accessories that you can sell to your customers. You can start a motorcycle parts business with just a small investment, but it is important that you understand how much money you are willing to invest upfront before starting up your own business.

Starting a motorcycle parts business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell motorcycle parts, or selling motorcycle parts online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a motorcycle parts business ➜

Key Stats

market size
$109B
revenue (monthly)
$600K
starting costs
$18.9K
gross margin
34%
avg product price
$100
time to build
270 days
growth
Direct sales
business model
Software
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs

Equipment & Supply Expenses

$66

$1,200

Retail Business Expenses

$1,250

$11,650

Inventory Expenses

$350

$14,750

Advertising & Marketing Costs

$75

$9,636

Software Expenses

$0

$425

Website Costs

$13

$215

Total Startup Costs

$1,754

$37,876

Successful Businesses

Business URL Rank

Cycle Trader

cycletrader.com

20,494

J&P Cycles

jpcycles.com

53,022

Bike Bandit

bikebandit.com

64,554

YAMAHA - Motorcycles, Outboard Motors & More

yamaha-motor.com

86,421

Honda Global

global.honda

88,181

Suzuki Cycles

suzukicycles.com

92,580

Motorcycleid

motorcycleid.com

126,804

Motorcycle Accessories Supermarket

mcas.com.au

185,064

MAX BMW Motorcycles

maxbmw.com

199,086

ARCH Motorcycle

archmotorcycle.com

259,486

MotorcycleSpareParts

motorcyclespareparts.eu

260,502

Pros & Cons

Pros Description

Rewarding work

Starting a motorcycle parts business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.

Meaningful business connections

You never know who you will meet as a motorcycle parts business. This could be the start of an incredible business opportunity!

Daily physical activity

Motorcycle Parts Business's typically involve a much greater degree of movement than other lines of work. Most days, you will spend your day walking, running errands for your business, and performing a multitude of tasks. This can have a positive impact on energy levels and your overall health.

Amazing perks and discounts

Working in the motorcycle parts business comes with its perks! As a seller for these products/services, you typically also get to enjoy industry perks and discounts.

You are your own boss!

With starting a motorcycle parts business, you are the one to make decisions for almost all of the operations. Calling the shots can be empowering and liberating!

Local Community

One of the best parts of starting a motorcycle parts business is that you can develop a local following by selling your products at craft shows, farmers' markets, or even local storefront businesses! This gives you access to additional revenue streams and loyal customers.

Cons Description

Crowded Space

Competition is high when it comes to your motorcycle parts business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.

Finding The Right Supplier

Most businesses in this space go the supplier/manufacturer route, which isn't a bad thing! However, finding the right supplier can take a lot of time, energy and trial/error. If done properly, this process can save you months (if not years) of time and energy. More on this below in the "finding a supplier" section.

Motivation of employees

If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.

Low margins

The gross margins for your motorcycle parts business are typically around 34%, which can make it more challenging to incur new expenses and maintain profitability.

High employee turnover

In the motorcycle parts business, employee turnover is often high, which can be quite costly and time consuming for your business. It's important to try and avoid this as much as possible by offering competitive pay, benefits, and a positive work environment.

Taxes

As a motorcycle parts business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.

Marketing Ideas

  • 1

    Affiliate Program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

    Learn more about affiliate program ➜

  • 2

    Direct Sales

    Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.

    For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

    Learn more about direct sales ➜

  • 3

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

    Learn more about word of mouth ➜