5 Men's Fashion Blog Success Stories [2023]
Here are some real life success stories of starting a men's fashion blog:
1. The Modest Man ($48K/year)
Brock McGoff (from Tucson, Arizona, USA) started The Modest Man almost 11 years ago.
My name is Brock McGoff, and I run The Modest Man (TMM), a digital media brand dedicated to helping guys dress better and feel more confident, with an emphasis on the man of modest height.
In a given month, TMM generates $10-15k revenue from advertising brand partnerships, digital products (an e-book) and affiliate programs. Since there isn’t any inventory or “cost of goods” profit margins are very high.
2. Effortless Gent ($102K/year)
Barron Cuadro (from New York, New York, USA) started Effortless Gent over 13 years ago.
I’m Barron and I run Effortless Gent, a men’s style publication focused on helping guys feel confident and look sharp in the clothes they wear.
EG generates on average $8,000/mo through a combination of ad revenue (display ads, brand sponsorships), affiliate revenue, digital products (an eBook and self-guided style improvement program), and 1-on-1 online or in-person styling consultations.
Learn more about starting a men's fashion blog:
Where to start?
-> How much does it cost to start a men's fashion blog?
-> Pros and cons of a men's fashion blog
Need inspiration?
-> Examples of established men's fashion blog
-> Marketing ideas for a men's fashion blog
-> Men's fashion blog names
Other resources
-> Men's fashion blog tips
-> Men's fashion blog hashtags
4. Andiamo International LTD ($600K/year)
James Di Mambro (from BASINGSTOKE) started Andiamo International LTD about 10 years ago.
Hello, my name is James Di Mambro and our company is WALK London Shoes. We are a family-run footwear brand that sells fashionable men’s footwear; such as shoes, boots, loafers, sandals, trainers, etc.
We started the brand in 2013 and today we sell over 100,000 pairs a year which for us is an amazing achievement.
Hey! 👋 I'm Pat Walls, the founder of Starter Story.
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