Business Idea

Start A Meal Planner App

About

Starting a meal planner app requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell meal planner app services, or selling meal planner app services online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a meal planner app ➜

Key stats

market size
$277B
starting costs
$36.6K
gross margin
40%
avg product price
$15
time to build
14 months
growth
Email marketing
business model
Software
time investment
Side project

About

Starting a meal planner app requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell meal planner app services, or selling meal planner app services online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a meal planner app ➜

Key stats

market size
$277B
starting costs
$36.6K
gross margin
40%
avg product price
$15

 

time to build
14 months
growth
Email marketing
business model
Software
time investment
Side project

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $750 $7,000
Employee & Freelancer Expenses $151 $352
Equipment & Supply Expenses $500 $5,000
Website Costs $303 $7,215
Business Formation Fees $5,600 $20,400
App Creation Costs $1,099 $20,099
Training & Education Expenses $0 $1,000
Software Expenses $162 $3,094
Other Expenses $0 $300
Total Startup Costs $8,565 $64,460

Successful Businesses

Business URL Rank
Eat This Much eatthismuch.com #25,016
Meal Train mealtrain.com #59,343
Meal Planning Made Simple emeals.com #190,333
Cruise Control Cafe nadc.sodexomyway.com #203,182
Nutritioneering bodybuildingmealplan.com #357,804
Cooking Light Diet learn.cookinglightdiet.com #404,383
Paprika paprikaapp.com #544,548
Project Meal Plan projectmealplan.com #677,363
Meal Plan Addict mealplanaddict.com #695,594
WHAT THE HEALTH whatthehealthfilm.com #761,475
Custom Meal Planner custommealplanner.com #877,935

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Rewarding work Starting a meal planner app can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
Scalable With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.
No overhead costs To get your meal planner app started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!
Meaningful business connections You never know who you will meet as a meal planner app. This could be the start of an incredible business opportunity!
Cons Description
Crowded Space Competition is high when it comes to your meal planner app, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.
Constant maintenance of publication You may find yourself constantly needing to update your meal planner app in order to stay relevant for your audience and for those searching on google.
Security Issues With any Saas business, data loss and security issues may arise throughout your process of building your product. It's critical that you understand exactly what you're responsible for and how to avoid potential issues down the road.
Stressful work This line of work can be stressful for both you and your clients. This type of transaction is a significant financial decision for your client, so expectations are very high for you. Although this career path can be very rewarding, it also comes with its challenges and stressful moments.
Niche Market A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.
You may need to charge sales tax If you are selling your products in various states, you may be required to charge sales tax. Although this may not impact your financials specifically, it can be a headache to create a process and procedure for this. To learn more about sales tax, check out [this article](https://www.thebalancesmb.com/do-i-need-to-collect-sales-taxes-in-my-state-398913)

Marketing Ideas

  • 1

    Affiliate Program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

  • 3

    Partnerships

    A partnership is a formal agreement between two or more entities to oversee business operations and share profits and liabilities.

    Creating strategic partnerships with an existing business can be a huge win for a startup.

    This is considering that a partnership creates a new slate of future options for your startup.

    On the other side, pursuit of partnerships could suck up a ton of time, and bunch of resources, and fail to materialize.

    Therefore, entrepreneurs need to do proper research and evaluate the possibilities of achieving success through partnerships.