5 Mattress Brand Success Stories [2024]

Updated: November 19th, 2023
Start A Mattress Brand

Do you want to start a mattress business? Starting a mattress brand is a lucrative business you can set up in any part of the world. The truth is that the demand for mattresses is increasing as the population continues growing. Data shows that the global mattress market is growing by a CAGR of 6.7% over the past few years, and this growth will not slow down anytime soon. However, whether you shall be a wholesale or a retail mattress business, finding a good location is the key to the success of your business!

In recent years, strip malls have remained a good position for consumer goods such as mattresses.

Here are some real life success stories of starting a mattress brand:

1. US-Mattress ($24M/year)

Joe Nashif, the founder of US-Mattress.com, came up with the idea while working in the auto industry and feeling frustrated with his lack of advancement. He started his first online business selling appliances before transitioning into the mattress industry, becoming the first to sell mattresses online. Despite facing competition from giants and direct-to-consumer brands, US-Mattress.com now generates an impressive $750,000 per month in revenue.

How much they make: $24M/year
How much did it cost to start: $1.5K
Current team size: 100


How I Started A $750K/Month Mattress Ecommerce

Meet Joe Nashif, the founder of US-Mattress.com, who started his business with just $1,500 and now generates $750,000 a month as an online mattress retailer shipping across the US and also having a number of stores in Michigan, specializing in offering name-brand and lesser-known mattresses.

Joe started US-Mattress about 21 years ago
Joe grew the business to $2M/month
It cost Joe $1500 to start the business
Read by 10,077 founders

2. Tediber ($42M/year)

Tediber was founded by the founder and his two co-founders, Juan Pablo and Jean-Christophe, who previously worked on a humanitarian project manufacturing cardboard furniture. After gaining experience in the e-commerce industry, the founders decided to start a high-value product business. They were inspired by Tuft & Needle, an American bed-in-a-box company, and created Tediber, a leading bed-in-box company in France. From their extensive research and prototyping, they developed a mattress that fits the French market's expectation for firm bedding. Since their launch, Tediber has successfully attracted and retained customers through word-of-mouth and a low return rate of 4%.

How much they make: $42M/year
How much did it cost to start: $100K
Current team size: 40


How Four Friends Started The #1 Mattress Company In France

Tediber is France's leading Bed-in-box company, generating €15 million in revenue in 2018, and offering a range of bedding products sold online in France, Italy, and Spain, with quality products manufactured locally and sold at a good price.

Julien started Tediber about 9 years ago
Julien grew the business to $3.5M/month
It cost Julien $100000 to start the business
Read by 9,870 founders

So... can you actually make money with a mattress brand?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

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3. Mattress Depot USA ($24M/year)

growth, it can lead to a quick demise. Therefore, we have always focused on smart and sustainable growth strategies.

One of the most effective tactics that has helped us attract and retain customers is our emphasis on providing exceptional customer service. We believe that the customer experience is crucial, especially in a competitive industry like retail. By hiring knowledgeable and friendly staff, offering personalized sleep consultations, and providing hassle-free returns and exchanges, we have been able to build a loyal customer base.

In terms of marketing, we have utilized a combination of traditional and digital channels. Initially, we relied heavily on classified ads and print media, which helped us reach local customers and create awareness about our low prices. As technology evolved, we adapted our marketing strategies and ventured into online platforms such as Craigslist and eventually launched our own website.

Our website not only serves as an informational resource but also allows customers to conveniently browse and purchase products online. We have integrated e-commerce features and implemented efficient order fulfillment and delivery processes to ensure a seamless shopping experience.

Additionally, we have implemented a referral program to incentivize our satisfied customers to spread the word about our brand. By providing discounts or special offers to customers who refer their friends and family, we have been able to leverage the power of word-of-mouth marketing and generate a steady stream of new customers.

In summary, our focus on exceptional customer service, strategic marketing efforts, and continuous improvement in our online presence have been key factors in attracting and retaining customers for our business.

How much they make: $24M/year
How much did it cost to start: $10K
Current team size: 70


How We Built Our Discount Mattress Company To $24M/Year

Learn how Mattress Depot USA went from operating out of a warehouse to becoming a specialty sleep omnichannel retailer with $24M in yearly revenue by offering customers a low-cost, high-quality mattress buying experience.

David started Mattress Depot USA over 21 years ago
David grew the business to $2M/month
It cost David $10000 to start the business
Read by 5,446 founders