1,000+ Unique Mattress Brand Names

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Updated: June 10th, 2025

So, you've come up with the perfect mattress brand idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your mattress brand stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best mattress brand ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your mattress brand.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

AI Mattress Brand Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of mattress brand name ideas for free using our AI business name builder, get keyword data, and instantly check domain availability.

🎯 Struggling to name your business?

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Ideas

Catchy mattress brand name ideas

100% Pure Mattress
Spaciously 101
Organicology Mattress
Fresh Dreams
Nighters Comfort
Zzz Lover
Unli Roll
Supreme Nights
Dura Foams
Skin Vibes
Blitz Shade
Winter Fine
Sleepy Head
Bed Bliss
Reju Drifters
Bed Springs
Activ Wish
Nap Time
Comfort Expression
24-7 Siesta
Comfortful
Ecohugger
Cloud Collection
Mint Rose
Snuggle Zone
H-Price Snore
Sleep Velvets
Bed Plugs
Mattress Sanctuary
Sleep Fanatics
Bed Dream
Tired Stories
Comfort Hunter
Trendy Comfort
Bouncy Mattress
Pro Organic
American Elite Mattress
Empress Shade
Hi-Qua Mattress
Pro Comfort
Butter Beds Mattress Collection
Comfort Fusion
Perfection Wishlist
Urban Fine Mattress
Maxi Prima Mattress
Golden Nap
Nappy Spring
Bear Hug Mattress
Mattress Squad
Top Feels
Dream Vibes
Empress Trends
Timeless Comfort
Rose Bed Mattress
Mattress Hunter
Snoozy Land
Slumber Space
Firm Hugs
Bounce Collective
Calm Sleepers
Timeless Treasure
Bed Crafters
Hypnos Power
Elite Lab
Comfy 101
Midnight Comfort
Fairy Comfort
Dreamer's Dream
Hypnotic Place
Sleeper Olympics
Extra Sleep
Women's Comfort
Power Nap
Cozy Hub
Mat Place
FascineMattress
GreatestComfort
The Endless
Immediate
SoleComfort
Future
Consolation Group
False Comfortableness Pro
Substantial
Own Ease Co
Vastness Mattress
Quiet Convenience Trading Co
Conditioned Coziness
Eternal Sleep Trading Co
Static Mattress
Cool Certainty
Domestic
Mattresses Trading Co
CrateMattress
EnoughSleep
Unbroken Kip
Thin Bed
Needed
BlueMattress
Soft Nap
Own
Solid Reassurance Collective
Substantial Solace Co
Short Sedate
Uncovered Buffer Place
Spiritual
Cactus Mattress
Lattice Mattress
GentleSleep
Heavy
Prolonged
Slumber Spot
Worn Mat Co
LongSleep
Soaked Buffer Group
Undisturbed Quietus Spot
DoubleMattress
Stuffed Buffer Spot
The Stuffed Product
Covered Mattress Pad
Triumphant Comfort
The Induced
Hypnotic Rest
The Restful Rest
Class Coziness
The Profound
Old Mattresses Spot
Fitful Nap
Console Co
Enough Doze Group
Narrow Buffer Place
Dreamless Kip Co

Creative mattress brand name ideas

SoiledMattress
Buffer Co
Flatness Mattress
Patrick Mattress
Poor Solace Spot
Uncovered
Comfortable Group
The Interrupted Slumber
WetMattress
Modest Consolation Spot
Conditioned Console
VerticalMattress
Doze Co
Gentle Awake Collective
The Conditioned Satisfaction
Drugged Eternal Rest
The Troubled
Deeper Awake Group
Gentle Kip Place
Satisfaction Collective
Enjoyment Co
Earthly Comfortableness
Sound Eternal Sleep Pro
Cool Confidence
Numbered Comfort
The Ordinary Awake
Insufficient
The More Comfortable
Quiet Convenience Trading Co
Perfect
The Soft
Cool
The Ordinary Mattresses
Product Collective
Pillow Collective
The Spare
The Lumpy
Comfit Comfort
TatteredMattress
HorizontalMattress
Green Product
Future Reassurance
Fascine Futon
The Less Eternal Rest
Restless Eternal Rest Group
Single Pillow
Troubled
Sized Crib Trading Co
Short Standby
FascineMattress
Saint patrick Mattress
Horizontal
Rest Co
Dumper Comfort
Broken Snooze Place
Extra Eternal Sleep Collective
Reassurance Spot
Nice Eternal Sleep Co
Rest Place
Calm
Soft
Plumper Comfort
False Comfortableness Pro
Decent Console Pro
Consolation Pro
Dramatic Mattress
Restful Snooze Group
The Magnetic
TornMattress
Unbroken Awake
Own Ease Co
Personal
Cold Consolation
Poor Comfortable
Quietus Collective
Considerable Cosiness
The Relative
The More
False Comfortable
Convenience Group
Interrupted
Matra Mattress
Needed Doze Co
The Blessed Slumber
Dreamless
CalmSleep
Less Soothe Place
ExcessiveSleep
Like Nap Group
MuchSleep
ImmediateComfort
Pneumatic Mat Group
The Sweet
Blissful Kip Collective
Conditioned Convenient
Spring Product Place
Nap Co
Consolation Co
Brief
The Paradoxical
The Spring
Half
Snooze Group
Mattresses Group
Uncovered Mat
Cold Ease Trading Co
Makeshift Moss
Comfortable Kip Spot
The Restful Rest
Filthy Pillow
The Little
Reassurance Group
Double Raft Collective
Single Bed Spot
Strange
Slumber Comfort
Good
Drugged
CrateMattress
Fattest Mattress
Awake Pro
Makeshift Middle
Infinite Console
The Endless
Nap Group
Relative Solace
Console Place
Nocturnal Rest
Light Nap Place
Makeshift Moldy
Cheap
Enjoyment Collective

Learn more about starting a mattress brand:

Where to start?

-> How much does it cost to start a mattress brand?
-> Pros and cons of a mattress brand

Need inspiration?

-> Other mattress brand success stories
-> Marketing ideas for a mattress brand
-> Mattress brand slogans
-> Mattress brand Instagram bios

Other resources

-> Mattress brand tips

Funny Mattress Brand Names

Cool Comfortable
Mumford Comfort
Buffer Comfort
Plastic
Broken Quietus Spot
Peaceful Kip
Axis Mattress
Continuous Buffer Co
Eternal Doze Group
RelativeComfort
Dumber Comfort
Mat Trading Co
Classless Mattress
The Small Reassurance
Slow Sleeper
Heavy Awake Trading Co
Deeper Awake Group
QuiltedMattress
Comfortableness Spot
Hard
Calm
Slow Sedate
Considerable Certainty
Grebe Sleep
Raft Place
Pumper Comfort
Cheap Product Group
BlissfulSleep
Torn Bed Place
The Warm Comfortable
Patient Reassurance Place
Cool Convenience Pro
Nap Co
Sound Slumber
Soft Sunset
The Good
Futon Trading Co
Less
Product Place
Short Sleepover
Material Consolation Spot
Product Group
The Hair
Vertical Pillow
ThickMattress
UneasySleep
HardMattress
The Conditioned
The Quilted
Green Buffer Co
Untroubled Snooze
Comer Comfort
GoodSleep
Slow Staying
Mesmeric
The Material
The Rem Eternal Rest
Thick Pillow Place
Stained Mattresses Trading Co
Makeshift Mattress Pad
Green
Drugged Eternal Rest
Soiled Mat Pro
Substantial
Acrobatics Mattress
Nocturnal
The Extra Reassurance
Wretched Product Place
Nap Place
Nocturnal Rest
Suffer Comfort
Bumper Comfort
ModerateComfort
The Blissful
DeepestSleep
Poor
Crib Pro
The Old Mat
TemporaryComfort
Desynchronized Quietus Co
Clean Crib
The Warm
New
The Homely
Jumper Comfort
Thermal
Calm Eternal Rest Trading Co
Wave
Visual Convenience Pro
Earthly Comfortableness
HeavenlyComfort
Kip Pro
Cold Convenience
Scant
TroubledSleep
Console Co
ComparativeComfort
Decent Console Pro
The Restorative
The Brief
More Eternal Rest
NewMattress
The Soft Snooze
Filled Cushion
Temporary
Consolation Place
False Comfortable
Conditioned Consolation
Troubled Rest Place
Inadequate
Unspeakable Enjoyment Spot
Personal
Insufficient Eternal Sleep
Slumber Trading Co
False Satisfaction Co
Class
Ease Spot
Rough
Consolation Co
Canvas Mattress
Consolation Pro
Infinite
Eternal Rest Co
The Interrupted Nap
Soothe Co
The Rem
Domestic
The Beloved
Great Reassurance Pro
LumpyMattress
The Double
Umber Comfort

Cool mattress brand name ideas

Vertical Pillow
Heavy Eternal Sleep Group
The Blue
Personal
MuchSleep
Thick Pillow Place
Slow Sleeper
Peaceful Kip Group
Excessive Slumber Group
Slumber Pro
Strange
Personal Soothe Place
Cold Consolation Trading Co
Sound Eternal Sleep
Wet Product
Slow Sedation
The Cold
Soundest Standby
Narrow Buffer Place
Cold Console
PoorComfort
Saint patrick Mattress
ColdComfort
Comparative Convenience
LumpyMattress
Wretched
Axis Mattress
Sound Sedation
Cold Convenience
Makeshift Mattresses
Earthly Reassurance
The Natural
Greater
Comer Comfort
Cleopatra Mattress
Lethargic
Product Trading Co
The Deep Nap
ActiveSleep
Luxurious
Sweet Snooze
The Bare
Solace Trading Co
Double Raft Collective
More
ApparentComfort
AdequateSleep
Bed Cushion Group
InterruptedMattress
Mattresses Pro
The Psychological
Soundest Staying
Beloved Eternal Rest Spot
Torn Bed Place
Rem
Calm
Short Sunset
Slow Sleepover
Tattered Mattresses
More Eternal Rest Spot
The Conditioned
Snooze Spot
Sponge
Ordinary
CalmSleep
Product Place
Sufficient Stay
Peaceful Snooze Co
SubstantialComfort
Snooze Group
Temporary Consolation Co
Size Mat Spot
Comfortable Raft Place
DomesticComfort
The Short
The Light
Relative Convenience Place
Little Eternal Sleep
Warm
Sized Crib Trading Co
The Material
Pillow Spot
Striped
The Rem Eternal Rest
Cool Comfortableness
Sole Convenience
Mattresses Spot
Lumbered Comfort
The Conditioned Satisfaction
Magnetic Awake Pro
SoleComfort
Quietus Collective
Cushion Co
Humbert Comfort
Battle Mattress
Matra Mattress
TranquilSleep
Nocturnal Rest
The Dreamless
Broken Doze Place
The Balmy
Disastrous Mattress
Soaked Buffer Group
Buffer Group
Comfortable Pro
SpiritualComfort
DoubleMattress
TroubledSleep
Mattresses Group
Brief
The Old
Insufficient Slumber
The Soft
Enough Snooze Spot
Soothe Place
Inflated Cushion
Doze Trading Co
Filthy
Enjoyment Co
Infinite Console
Relative
Solace Place
The Gentle Nap
The Damp Futon
The Little Comfortableness
Untroubled Snooze
SoiledMattress
GoodSleep
Uncovered Raft Collective
Awake Co
Clean Crib
New Mat Co

Unique mattress brand name ideas

Active
Makeshift Mattress Pad
ThickMattress
Strange Solace Collective
The Drugged
The Comparative
The Patient Consolation
Healthy Snooze Spot
Cushion Collective
Unbroken Kip
The Class
New Pillow Co
EmotionalComfort
The Good
The Single
Sound Sunset
Comparative Consolation Collective
GreaterComfort
Consolation Trading Co
ConditionedComfort
The Hard
Stuffed Buffer Spot
Sound
Short Sleepover
The Comfortable
Troubled
Satisfaction Collective
Filthy Pillow
Poor Rest Place
Comfortable Mattresses
The Huge Mat
Unspeakable Comfortable Spot
Insufficient
Little
Canvass Mattress
The Vertical
Deeper Kip Collective
Narrow Mattress Pad Collective
WarmComfort
Dweeb Sleep
Rest Co
Future
Bed Spot
Fascine Bed Collective
Huge
Short Standby
Comparative Convenient
Substantial Solace Co
Inexpressible Soothe
RegularMattress
Old Mattresses Spot
Sulfur Comfort
Old Raft Trading Co
The Spiritual
Nap Place
The Crate Raft
Temporary
The Real Enjoyment
Enjoyment Trading Co
Sound Stay
Ordinary Pillow Collective
Hatless Mattress
Consolation Place
The Broken
The Blessed Slumber
CoolComfort
Greatest Solace Collective
The Cool Convenience
The Calm
Damp Cushion Collective
Broken Snooze Place
Rumford Comfort
Good Awake Co
Much Ease
The Unspeakable Soothe
Enjoyment Pro
The Relative
Balmy
The Old Mat
Sufficient Slumber
Cushion Spot
Sound Eternal Sleep Pro
Consolation Pro
The Prolonged
Stuffed
Extra Satisfaction Group
Maximum Comfortable Co
The Double
The Thick
Nocturnal Snooze Group
Ordinary Eternal Sleep Pro
Product Collective
Pumper Comfort
Pneumatic Mat Group
Regular Bed
Soft Sedate
Endless
Rapid
The Extra
Sound Slumber
Snooze Place
The Spare
Inch Buffer Group
MuchComfort
Ragged Mat Trading Co
Bed Co
The Soaked
Class Comfortable
Cold Cosiness
Sweet
MaximumComfort
BlessedSleep
BlueMattress
The Material Convenience
Grebe Sleep
Slow Staying
HorizontalMattress
Like
Gentle Quietus Spot
The Greater
Happy Nap Place
Soft Sleepover
Enjoyment Collective
The Great Ease
Shumpert Comfort
The Single Cushion
Quiet
Natural
The Makeshift
Extra Mattresses Spot
Comfortable Kip
The More Comfortable

Cute mattress brand name ideas

Makeshift Moldy
The Cool
GentleSleep
The Sufficient
Awake Collective
Fitful Bed Pro
Flatness Mattress
Nap Group
False Comfortableness Pro
Mattress Pad Trading Co
Inflated
Horizontal Product Place
Deep Rest Place
The Hair Buffer
Considerable
Considerable Certainty
Poor
Wet
Easy
Thermal
Eternal Rest Trading Co
Nice
Crib Pro
Ease Collective
Lattice Mattress
Tatted Mattress
LastSleep
Sweet Sedate
Vastness Mattress
The Ordinary Awake
InsufficientSleep
Needed Doze Co
SizedMattress
Backless Mattress
Apparent Comfortableness Group
Sufficient Staying
Bed Trading Co
Needed
Snooze Pro
Bed Pillow Group
Soiled Product Spot
Numbers Comfort
The Extra Snooze
Desynchronized Doze Pro
Deepest
The Torn
The Apparent
Light
StainedMattress
Cool Certainty
Nice Eternal Sleep Co
Raft Spot
HardMattress
The Sound
More Enjoyment
Cool Comfortable
Makeshift Murphy Bed
Adequate
The Happy Eternal Rest
Crib Trading Co
Unspeakable Enjoyment Spot
UncoveredMattress
Kip Pro
DeepestSleep
Quietus Spot
Patient
Decent Console Pro
Sufficient Eternal Sleep
Less
Unbroken Awake
Patrick Mattress
The Sole
Uninterrupted
SolidComfort
The Easy
Material Reassurance
The Filthy
Restful Snooze Group
Awake Group
Perfect
HugeMattress
Class Convenience
Needed Doze
Soiled Mat Pro
The Interrupted Slumber
WarmMattress
LittleSleep
Filled Cushion
PersonalComfort
Rest Place
Patient Reassurance Place
Undisturbed
RaggedMattress
Comfortable Trading Co
Slumbers Comfort
Soft Sunset
The Down
The Stained Mattresses
Adequate Quietus Co
Mat Group
Firm Crib Pro
Continuous
Console Place
NeededSleep
VerticalMattress
Makeshift Mildewed
Broken Quietus Spot
Short Sedate
Cool Convenience Pro
Mat Co
Considerable Comfortable
The Quiet Eternal Sleep
Makeshift Makeshift
Beloved Nap Group
Bed Group
More Comfortableness Place
Sunburnt Comfort
Eternal Sleep Trading Co
SoundestSleep
The Little Solace
Eternal Rest Co
EnchantedSleep
The Rolled
Makeshift Mat
Restless Eternal Rest Group
Soft Sleeper
The Damp
FilledMattress
Torn
More Enjoyment Pro
Slumber Comfort
Hard

Clever mattress brand name ideas

BriefSleep
ComparativeComfort
Class Cozy
Awake Place
Short Nap Pro
Stained Futon Collective
Hypnotic Rest
Comfortable Group
Mutual Convenience Trading Co
The Stained
The Scant
Daytime Eternal Rest
Blackness Mattress
Triumphant Comfort
InchMattress
False Convenience
The Paradoxical
Peaceful Kip
Own Ease
Quietus Group
Good
RelativeComfort
Lumpy Futon Trading Co
Eternal Sleep Pro
Hatrick Mattress
Undisturbed Eternal Sleep Spot
The Personal
Considerable Cozy
Slumber Spot
Undisturbed Quietus Spot
Pneumatic Buffer Trading Co
Futon Co
Pillow Pro
Like Nap Group
The Huge
RoughMattress
Cheap Product Group
Summer Comfort
The Sweet Eternal Sleep
Ease Spot
The Little Doze
The Homely
The Domestic
Strange Soothe Group
The Profound
The Regular
Conditioned Cosiness
Like Slumber
CheapMattress
Cool Coziness
Enough Slumber Trading Co
The Warm Comfortable
Campus Mattress
Comfortableness Spot
Soothe Trading Co
The Sized
Poor Comfortable Pro
Mattress Pad Spot
The Untroubled Quietus
Sunburst Comfort
Uncovered Buffer Place
Conditioned Comfortable
Buttress Mattress
TornMattress
Long
Normal Snooze Spot
Mantis Mattress
Poor Solace Spot
Cold Cozy
Consolation Collective
Physical Reassurance Group
False Satisfaction
Class
Drugged
Greater Enjoyment Place
Feverish
The Beloved
Cool Comfortable Collective
Buffer Pro
Convenience Group
The Bare Cushion
Bed Collective
Inch
Fascine Futon
Inadequate
Restorative Doze Trading Co
NiceMattress
Spiritual Consolation Trading Co
Spiritual Reassurance
The Heavy Bed
Comfortableness Pro
Cold Ease Trading Co
The Rough
QuietComfort
Homely Comfortableness Place
The Soundest
Spare
The Soundest Eternal Rest
ModerateComfort
MaterialComfort
Pleasant Awake Trading Co
Much
ContinuousMattress
Extra Eternal Sleep Collective
Gentle Awake Collective
Comparative Console
Buffer Comfort
Magnetic
Soft Nap
Mesmeric
Soft Stay
Heavy Awake Trading Co
Inexpressible
QuiltedMattress
Static Mattress
More Eternal Rest
Comfortable Mattresses Collective
Firm
Lumpy Cushion Trading Co
HeavenlyComfort
WorldlyComfort
Little Comfortable
Excessive
Uncovered Mat
ExtraSleep
Green Buffer Co
Moderate
Sufficient Standby
Conditioned Coziness
Extra Slumber
Prolonged Slumber Place
Class Coziness

Best mattress brand name ideas

Mattresses Co
Short Bed
The Wretched
Patient Convenience Group
Soothe Group
Comfortable Spot
Short Sleeper
Dumber Comfort
The Bed Mat
Uncovered
The Plastic
The Class Soothe
Poor Comfortable
The Enchanted
EnoughSleep
Good Kip
False Satisfaction Co
Empty
Extra
Unspeakable
Soft
The Inch
Practice Mattress
Strange Soothe
Half
Raft Pro
The Hair
Own Soothe Co
Drummer Comfort
The Restorative
The Inflated
The Spare Mattress Pad
Soothe Co
ThermalComfort
The Blissful Awake
Sound Sleeper
The Restful Rest
The Deeper
Heavy Futon Group
Calm Slumber Group
Spring Product Place
The Moderate Solace
Doze Collective
Awake Pro
The Horizontal
Kip Spot
DreamlessSleep
Cool Consolation
TemporaryComfort
The Little
Sufficient
Modest Consolation Spot
Little Bed
Soundest Sedation
Emotional Consolation
Considerable Console
Sweet Eternal Rest
Modest Ease
The Fascine
Quilted
Wretched Mattresses Group
The Normal
Dramatic Mattress
The Relative Enjoyment
The More
Soft Crib Spot
The Standard Mattresses
The Stuffed Product
Slow Sedate
The Visual
Dreamless Quietus Collective
EarthlyComfort
Warm Mattress Pad Co
Comfortable Futon Co
Restless Quietus Collective
Jumper Comfort
LongSleep
The Nice Cushion
The Maximum
EmptyMattress
Mattresses Trading Co
Insufficient Eternal Sleep
The Sweet
CoarseMattress
Eternal Sleep Group
The Unbroken
PatientComfort
Suffer Comfort
Cold Certainty
Consolation Co
The Happy Bed
The Crate
Short Staying
Classless Mattress
Considerable Reassurance
Worldly Enjoyment Trading Co
Heavy Awake Group
SpareMattress
Single Bed Spot
Rolled Mattress Pad
False Comfortable
Mathis Mattress
Fatness Mattress
Spiritual
Heavy
Drugged Eternal Rest
The Inexpressible Console
Rest Pro
Slumber Trading Co
Blissful Kip Collective
Natural Snooze Collective
Soundest Stay
Munford Comfort
Sufficient Sleeper
Solid Reassurance Collective
The Temporary
The Uninterrupted
New
Soundest Slumber
Real Soothe Co
Mattress Pad Group
Worldly
Inexpressible Reassurance
Continuous Buffer Co
Modest Convenience Co
Mat Place
FascineMattress
Console Co
Old
Interrupted
Conditioned Confidence
The Interrupted Buffer

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Mattress Brand:

Simple is always better

This means a few different things. Your mattress brand name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your mattress brand:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Mattress Brand: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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