24 Marketing Coaching Business Success Stories [2024]
Here are some real life success stories of starting a marketing coaching business:
1. Web Designer Academy ($504K/year)
Shannon experienced a panic attack at her job, and decided on to start freelance web design business on the side (as that is what she actually loved about her job). Eventually, she started with her free 5-day website challenge, and kept reiterating over and over, still while working in her job.
How much they make: $504K/year
How much did it cost to start: $500
Current team size: 1
How Shannon Mattern built a DIY web design training business from scratch that now generates $10k/month in revenue through affiliate commissions and courses, without outside investment or debt.
2. Business Builders ($3.6M/year)
A 17-year-old entrepreneur started Design Extensions, now rebranded as Business Builders, with a passion for building websites. Over the past two decades, the business has experienced significant growth, generating over $3,000,000 in sales this year. They offer coaching, marketing, and development services to help other businesses grow, emphasizing progress over perfection.
How much they make: $3.6M/year
How much did it cost to start: $1.5K
Current team size: 16
Business owner grew digital media agency from $5,000 to over $3,000,000 in sales annually by focusing on progress over perfection, implementing clear systems and processes, and building relationships through marketing, speaking engagements, social media, and email campaigns.
So... can you actually make money with a marketing coaching business?
Of course. There are millions to be made in this industry.
But how?
- Research real, profitable businesses and see exactly how much money they make.
- Study exactly what works, and what doesn’t.
- Take action, because now you have the roadmap.
Join Starter Story and build your next big thing:
3. A Lit Up Life ($996K/year)
How much they make: $996K/year
Current team size:
Female business mentor and success coach helped clients scale their businesses to multiple six figures in less than 16 months with a consulting business hitting $100k mark 10 months after starting.
4. 6 Figure Agency ($240K/year)
How much they make: $240K/year
Current team size:
Learn how Billy Wilson, the founder of 6 Figure Agency, achieved a six-figure run rate in his first year of business and successfully coached thousands of business owners to grow their online presence and increase sales through his in-depth course on starting, growing, and automating an SMM agency.
So... can you actually make money with a marketing coaching business?
Of course. There are millions to be made in this industry.
But how?
- Research real, profitable businesses and see exactly how much money they make.
- Study exactly what works, and what doesn’t.
- Take action, because now you have the roadmap.
Join Starter Story and build your next big thing:
5. Course Creator Pro ($3M/year)
How much they make: $3M/year
Current team size:
Course Creator Pro teaches practical marketing solutions across various domains to create rapid business growth, with student success stories generating thousands in revenue in less than 24 hours.
6. You've Got Clients ($312K/year)
How much they make: $312K/year
Current team size:
Marketing expert LaTisha Styles earned $314k in 2021 by selling digital products without spending any money on advertising, and shares her strategies for growing your business and increasing profits in this Authority Magazine case study.
So... can you actually make money with a marketing coaching business?
Of course. There are millions to be made in this industry.
But how?
- Research real, profitable businesses and see exactly how much money they make.
- Study exactly what works, and what doesn’t.
- Take action, because now you have the roadmap.
Join Starter Story and build your next big thing:
7. Ya Girl Steph Perez ($1.2M/year)
How much they make: $1.2M/year
Current team size:
This case study highlights how a female founder made over $26k in just one week through her digital business training company, inspiring indie entrepreneurs to turn their passions into six-figure bank deposits.
8. Trey Cockrum ($101K/year)
How much they make: $101K/year
Current team size:
Learn how Trey Cockrum made $5.6k in his first 20 days selling online courses through his 3-step online coaching business that helps people discover what expertise they have and what products or services they can sell.
9. Inner Beauty Bybel ($240K/year)
How much they make: $240K/year
Current team size:
10. HighTicketCoaching ($7.92M/year)
How much they make: $7.92M/year
Current team size:
This case study follows the success story of a business coach who built one of the industry's fastest-growing coaching businesses, becoming a millionaire in just a year, and through his comprehensive programs, he aims to assist 1000 coaches in serving 1000 clients.
11. Luisa Zhou ($1M/year)
How much they make: $1M/year
Current team size:
Learn from Luisa Zhou, who built a $1 million coaching business in just seven months, and taught thousands of students to start online businesses generating up to six-figure revenues, while working at a full-time job.
12. M. Shannon Hernandez ($120K/year)
How much they make: $120K/year
Current team size:
Learn from a former teacher turned business strategist who helps coaches and consultants grow their business quickly without overworking by providing them with effective business strategies and guidance.
13. COO Alliance ($5M/year)
How much they make: $5M/year
Current team size: 7
COO Alliance, founded by successful entrepreneur Cameron Herold, provides an online support group for COOs to access helpful tools and guidance in growing their companies, with Herold's expertise leading a growth in sales from $2 million to $106 million during his time as COO for 1-800-GOT-JUNK.
14. iContact ($28.8M/year)
How much they make: $28.8M/year
Current team size: 151
iContact was built by Ryan Allis and Aaron W. Houghton to provide user-friendly email marketing tools for small businesses worldwide, resulting in the recent $169 million purchase of the company by Vocus.
15. Website Rental Coaching ($504K/year)
The daily workload at his 9-5 job at General Electric as an HR left Luke unfulfilled from his career, and while he was searching for a profitable side gig, he realized that websites are like digital properties. With a top-ranking lead generation website, he could rent it to local businesses and earn a steady monthly income. Luke quit his job at the 6-month mark and hit six figures by the one-year mark of starting this business.
How much they make: $504K/year
How much did it cost to start: $8K
Current team size: 0
Luke Van Der Veer's Website Rental Coaching business teaches people how to create passive income by renting lead generation websites to local businesses, which has helped him generate $42,000 per month as of April 2022.
16. MakerBox ($60K/year)
Hello who are you and what business did you start? Dan, Co-Founder of MakerBox, created actionable marketing resources for Solopreneurs to help them grow their startups. Started 10 months ago, MakerBox now makes $5000 monthly through one-time payments, proving that selling digital products can be lucrative.
How much they make: $60K/year
How much did it cost to start: $21
Current team size: 0
MakerBox co-founders share their journey from brainstorming 42 product ideas to making around $5000 monthly through their Marketing Bundle, which helps solopreneurs pick and execute the right marketing tasks to grow faster in just 10 months.
17. Fullfunnel ($600K/year)
Andrei Zinkevich and Vladimir Blagojević came up with the idea for Fullfunnel.io while developing an ABM strategy for B2B tech startups. They noticed that many companies had a limited understanding of ABM and decided to launch a pilot campaign to validate the demand for in-house ABM operations. The campaign generated 6 sales opportunities and 2 deals, validating the idea for Fullfunnel.io in September 2020. Since then, they have utilized regular marketing operations, thought leadership on LinkedIn, personalized outreach, and detailed case studies to attract and retain customers, leading to $1M in the sales pipeline and $500K ARR in just 18 months.
How much they make: $600K/year
How much did it cost to start: $0
Current team size: 2
Co-founders at Fullfunnel.io generated $1M in sales pipeline and extended their portfolio in 18 months to grow the company to $500K ARR by training and guiding B2B marketing and sales teams to connect, engage & win deals with target accounts and create stable demand for products with impressive growth tactics on LinkedIn.
18. Tarzan Kay ($1.08M/year)
How much they make: $1.08M/year
Current team size: 2
Learn how Tarzan Kay created an online training company that helps businesses write effective emails for email marketing campaigns, maximizing revenue from small email lists while building an incredibly devoted customer base and offering workshops to help clients launch and grow their online business successfully.
19. 2X ($420K/year)
How much they make: $420K/year
Current team size: 15
Learn how Founder and CEO Austin Netzley's coaching programs have helped clients generate more than $172 million in less than two years by providing training, accountability, and hands-on coaching to reach full business potential and drive greater impact and income.
20. ClickMinded ($480K/year)
How much they make: $480K/year
Current team size: 5
ClickMinded offers online courses in SEO, PPC, content marketing, and social media marketing to help entrepreneurs improve their marketing skills and boost their businesses, complete with live training sessions, constant updates to industry trends, and a supportive attendee community.
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
