7 Hat Business Success Stories [2023]

7 Hat Business Success Stories [2023]
Start A Hat Business

Here are some real life success stories of starting a hat business:

1. Truffaux ($600K/year)

Oska Truffaux (from Melbourne VIC, Australia) started Truffaux ago.

$50K / month
2 founders / 3 employees

Case Study


2. Snappies ($24K/year)

Burly Vinson (from Houston, Texas, USA) started Snappies about 6 years ago.

$2K / month
1 founders / 1 employees
Houston, Texas, USA

Case Study

Hey! My name is Burly Vinson and I’m the founder of Snappies, a hat brand that creates a unique kind of snapback hat. I got tired of the cheap plastic straps found on traditional snapbacks, so I created a hat that uses leather and brass instead of the usual plastic straps.

A large part of the Snappies brand is geared towards living different and exploring the outdoors. We’ve partnered with nonprofits so proceeds from each hat go towards planting trees and fighting deforestation. In our first year, we’ve been able to help plant thousands of trees. It’s exciting to have customers love your product, but it’s great knowing that each new customer is helping Snappies make an environmental difference.


Learn more about starting a hat business:

Where to start?

-> How to start a hat business?
-> How much does it cost to start a hat business?
-> Pros and cons of a hat business

Need inspiration?

-> Examples of established hat business
-> Marketing ideas for a hat business
-> Hat business slogans
-> Hat business names
-> Hat business Instagram bios

Other resources

-> Hat business tips
-> Hat business manufacturers
-> Hat business calculator

4. MLB Shop

MLBshop.com is the source for official Major League Baseball gear including authentic jerseys, baseball hats, MLB t-shirts, baseball memorabilia, baseball collectibles, baseball cards, women's and kids baseball merchandise.

  • Website traffic: 4.25M/month
  • Business rank: #23.3K

Check out their full website ➜

5. Bongo Cat

Hit the bongos like Bongo Cat!

  • Website traffic: 790K/month
  • Business rank: #92.3K

Check out their full website ➜

6. Expats.cz for the latest news, jobs and real estate for Prague and the Czech Republic

Prague and the Czech Republic's #1 English-language resource and expatriate community website offering news, job listings, real estate listings, business listings, teachers and events

  • Website traffic: 650K/month
  • Business rank: #114K

Check out their full website ➜

Pat Walls,  Founder of Starter Story
Want to find more ideas that make money?

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