27 Facebook Group Success Stories

Updated: November 1st, 2023
Start A Facebook Group

Facebook is one of the oldest and largest social networking sites out there. Facebook offers its users a Group feature where one can join a community of people with similar interests. As per statistics, around 1.8 billion people use Facebook Groups each month.

Groups allow the members to have organic discussions, post content, and share their valuable experiences & knowledge with each other. The shared knowledge helped startups, business owners, freelancers, and professionals with their social media growth, lead generation, and customer acquisition.

Here are some real life success stories of starting a facebook group:

1. The Uncaged Life ($816K/year)

Rebecca Tracey started The Uncaged Life in 2011 after simplifying her initial business ideas and niching down to helping new coaches. With just a small team of 3 part-time contractors, she is on track to hit $1M in revenue this year and has helped hundreds of people start their own businesses.

How much they make: $816K/year
How much did it cost to start: $250
Current team size: 1

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I Built An $816K/Year Online Business While Living Out Of A Van

The Uncaged Life, a business that helps coaches and solopreneurs get their first paying clients, has reached nearly $1M in revenue annually with just a small team of three part-time contractors, by niching down to one specialty and building a community through Facebook, email, and blogging.

About
Rebecca started The Uncaged Life over 12 years ago
Revenue
Rebecca grew the business to $68K/month
Costs
It cost Rebecca $250 to start the business
Read by 4,870 founders

2. letsworkremotely ($12K/year)

Steven Lin, co-founder of letsworkremotely, was a bored 19-year-old college student looking for a challenge when he stumbled upon the idea of creating a Facebook group for remote job postings. Realizing the value of his community, he expanded the concept and partnered with co-founder Ciaran Redmond to create the largest remote community with multiple remote job/digital nomad Facebook groups, growing at a rate of 100 people per week. They now plan to focus on monetization and differentiate themselves from other remote job board sites.

How much they make: $12K/year
Current team size: 0

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How Two Friends Created One of the Largest Remote Working Communities

Let's Work Remotely, co-founded by Steven Lin, has built the largest remote community possible with over 100,000 members, including four Facebook groups with engagement from over 60% of members, growing at a rate of 100 members per week and ranked in the top 0.1% of websites in the world, with plans to monetize the platform through a freemium job posting model.

About
Steven started letsworkremotely almost 7 years ago
Revenue
Steven grew the business to $1K/month
Read by 4,404 founders

Learn more about starting a facebook group:

Where to start?

-> How much does it cost to start a facebook group?
-> Pros and cons of a facebook group

Need inspiration?

-> Examples of established facebook group
-> Marketing ideas for a facebook group

Other resources

3. HelpStay ($48K/year)

After working in various roles in the IT industry, Shay Gleeson had a passion for travel and noticed that many backpacker hostels offered free accommodation in exchange for help. He decided to create HelpStay, a subscription-based volunteering platform that connects travelers with hosts who need assistance. Since its launch in 2014, HelpStay has generated an average monthly recurring revenue of $4,000 and has built a community of travelers who can explore the world with purpose.

How much they make: $48K/year
Current team size: 3

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How I Started A $4K/Month Platform That Offers Opportunities To Go Volunteering Abroad

This case study details the success of HelpStay, a subscription-based volunteering platform, which currently has an MRR averaging approximately USD $4,000 and has utilized a Facebook group as a low-cost source of both traffic and paid signups.

About
Shay started HelpStay over 10 years ago
Revenue
Shay grew the business to $4K/month
Read by 6,619 founders

4. Millennial Money Man ($1.8M/year)

After paying off his own debt and becoming passionate about personal finance, Bobby Hoyt started his blog, Millennial Money Man, to teach millennials how to make more money, save more money, and pay off debt.

After realizing the success of his own Facebook ads for local businesses, Hoyt partnered with Mike Yanda to create the Facebook Side Hustle Course, which teaches others how to run ads for local businesses.

The course had a six-figure launch, leading Hoyt and Yanda to start Laptop Empires, where they help people start and grow online businesses.

How much they make: $1.8M/year
How much did it cost to start: $5K
Current team size: 3

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How I Started A $88K/Month Personal Financial Improvement Website

Millennial Money Man founder Bobby Hoyt and partner Mike Yanda created Laptop Empires, which boasts a seven-figure revenue through their flagship Facebook Side Hustle Course, helping retirees and millennials launch and grow their local Facebook ad agencies.

About
Bobby started Millennial Money Man about 9 years ago
Revenue
Bobby grew the business to $150K/month
Costs
It cost Bobby $5000 to start the business
Read by 9,876 founders

5. ZenMaid ($1.44M/year)

Amar Ghose, the CEO/co-founder of ZenMaid, came up with the idea for the business after stumbling upon a Reddit post about starting a maid service. With his friend on the technical side and himself on operations and sales/marketing, they quickly became equal partners and launched ZenMaid. Despite starting off slow, they now make over half a million dollars a year helping maid service owners manage their businesses effectively.

How much they make: $1.44M/year
How much did it cost to start: $1K
Current team size: 6

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How We Validated And Grew A SaaS For Maid Services To $500K/Year

Amar Ghose co-founded ZenMaid, a software company servicing the house cleaning industry, which has now passed the half a million dollar yearly mark and intends to break the one million dollar a year barrier in late-2020, using paid advertising as a lead magnet and extensive email marketing funnel.

About
Amar started ZenMaid about 11 years ago
Revenue
Amar grew the business to $120K/month
Costs
It cost Amar $1000 to start the business
Read by 13,410 founders

6. Virtual Run Events powered by Moon Joggers ($1.14M/year)

Angie Webb, the founder of Virtual Run Events, came up with the idea when she challenged her sister to run 1,000 miles in 2013. Inspired by seeing the moon while driving, they decided to see if they could log enough miles as a group to reach the moon. After attracting over 1,200 participants within three weeks, they realized the potential and started hosting virtual races to raise money for charities. Eight years later, they have hosted hundreds of races, donated over $860,000 to charities, and are on track to reach their goal of $1 million by the end of 2021.

How much they make: $1.14M/year
How much did it cost to start: $1K
Current team size: 1

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How I Started A $95K/Month Business Organizing Virtual Races

Virtual Run Events started as a small community project with just $1,000, but has now raised over $860,000 for charities all over the world through virtual races which have become increasingly popular, with their aim being to raise $1 million by the end of 2021.

About
Angela started Virtual Run Events powered by Moon Joggers over 11 years ago
Revenue
Angela grew the business to $95K/month
Costs
It cost Angela $1000 to start the business
Read by 6,502 founders

7. Markeko ($48K/year)

Diego launched Markeko after realizing the lack of content and study guides for the Facebook Blueprint Certification exams. He initially created a free study guide and shared it in a Facebook group, which gained traction and validation for his idea. With a meager investment of $150, Diego built a thriving community and monetized his blog, generating $4K a month in revenue while still working a full-time job. He has ambitious plans to grow the business and increase revenue to $10K per month.

How much they make: $48K/year
Current team size: 1

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How I Started A $4K/Month Blog That Helps People Get Facebook Blueprint Certifications

Diego launched Markeko, a blog helping people pass Facebook Blueprint Certification exams, generating $4K a month and having a community of over 11K members, using a lean launch strategy and focusing on building and retaining a community.

About
Diego started Markeko over 6 years ago
Revenue
Diego grew the business to $4K/month
Read by 7,662 founders

8. Boutique Rye ($120K/year)

Gia, the founder of Boutique Rye, came up with the idea for her online women's clothing and accessories boutique when she got pregnant with her son and realized she didn't want to teach forever. After working at a local boutique and loving every minute of it, she decided to start her own online business to allow her to stay home with her son. Through live sales on Facebook and giveaways, she organically grew her customer base to over 3,200 people.

How much they make: $120K/year
Current team size: 0

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How I Grew My Clothing Boutique to $10K/Month in 6 Months

Boutique Rye is an online-only women's clothing and accessories boutique that has grown to 3,200 Facebook Group members and a successful website through organic customer sharing, live sales, and open communication with customers.

About
Gia started Boutique Rye almost 7 years ago
Revenue
Gia grew the business to $10K/month
Read by 35,664 founders

9. PenaltyBox Sports ($4.8M/year)

Drew Laine, Founder and CEO of PenaltyBox Sports, came up with the idea for his business while living in his in-law's basement. With no infrastructure or logistics, he decided to start a subscription box company for ice hockey players just two days before Black Friday. Despite the challenges, the idea took off and now the company has a thriving community of 45,000 passionate hockey parents, players, and fans.

How much they make: $4.8M/year
How much did it cost to start: $15K
Current team size: 8

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How Starting A Subscription Box For Hockey Lovers Led To A $400K/Month Sporting Goods Online Store

A subscription box business for ice hockey players turned into a thriving e-commerce and sporting goods manufacturer that generated $275k in a month due to leveraging Facebook groups and community building.

About
Drew started PenaltyBox Sports over 7 years ago
Revenue
Drew grew the business to $400K/month
Costs
It cost Drew $15000 to start the business
Read by 8,942 founders

10. Katie Goes Platinum ($72K/year)

Katie Emery, founder of KatieGoesPlatinum.com, came up with the idea for her business after deciding to embrace her gray hair and noticing a lack of information and products available for women going through the same transition. Within a few months of starting her blog, she earned $500 in ad revenue, and two years later, her site consistently averages $6,000 per month in revenue.

How much they make: $72K/year
How much did it cost to start: $500
Current team size: 1

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How I Started A $6K/Month Blog To Help Women Transitioning From Dyed Hair To Natural Gray Hair

Katie Emery founded KatieGoesPlatinum.com, a website advising women on how to transition from dyed hair to their natural gray hair, which earns an average of $6,000 per month in revenue through affiliate marketing, sponsored posts, and advertisements.

About
Katie started Katie Goes Platinum almost 6 years ago
Revenue
Katie grew the business to $6K/month
Costs
It cost Katie $500 to start the business
Read by 11,183 founders

11. Whisked Away Surprise Travel ($180K/year)

Charlotte Curry McGhee, founder of Whisked Away Surprise Travel, came up with the idea while on a weekend trip in Savannah, GA. As a passionate trip planner, she realized that she could turn it into a business and provide stress-free surprise trips for clients who couldn't decide where to go. After researching and finding inspiration in a similar company, she launched Whisked Away and has seen exponential revenue growth since then.

How much they make: $180K/year
Current team size: 1

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How I Turned My Passion For Travel Planning Into A Successful Business

Whisked Away Surprise Travel is a curated travel service for clients overwhelmed by the planning process, with revenue growth exponentially increasing each year since its launch in March 2017.

About
Charlotte started Whisked Away Surprise Travel about 7 years ago
Revenue
Charlotte grew the business to $15K/month
Read by 10,188 founders

12. New Law Business Model ($3.6M/year)

Ali Katz, a former attorney, came up with the idea for her business, the New Law Business Model, after realizing the flaws in the traditional transactional approach to law. After building her own million-dollar law practice and online training company, she decided to walk away and file bankruptcy but later realized that it wasn't being a lawyer that she hated, but rather the mindset and broken dynamics that came with it. She created a new business model and systems that allow lawyers to be counselors and trusted advisors while making the marketing and administrative aspects of the business easier.

How much they make: $3.6M/year
Current team size: 10

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How I Created A $3.7M/Year New Business Model For Lawyers

How a former attorney created a lucrative business model and system for re-training lawyers to transition from a traditional, transactional approach to law to a more relational one, resulting in high six- and seven-figure law practices, as well as more meaningful and fulfilling work for lawyers and better outcomes for clients.

About
Ali started New Law Business Model almost 12 years ago
Revenue
Ali grew the business to $300K/month
Read by 9,211 founders

13. Beautiful Disaster ($7.2M/year)

Founded by Christina DuVarney, Beautiful Disaster Clothing is a successful women's clothing brand that empowers women to embrace their imperfections. With over 4 million in revenue per year, Beautiful Disaster offers a wide range of products, including hoodies, tees, tanks, leggings, and jewelry. Through relentless determination and a commitment to exceptional customer service, Christina has built a brand that inspires women to embrace their inner strength and find confidence in their wardrobe.

How much they make: $7.2M/year
How much did it cost to start: $20K
Current team size: 10

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How I Started A $400K/Month Women's Clothing Line

Women's clothing line Beautiful Disaster generates over 4M in revenue per year and has grown its tribe to over 230K followers due to its personalized approach and commitment to exceptional customer service.

About
Christina started Beautiful Disaster about 16 years ago
Revenue
Christina grew the business to $600K/month
Costs
It cost Christina $20000 to start the business
Read by 7,581 founders

14. Eye Love ($5.4M/year)

Drs. Jenna and Travis Zigler started Eye Love as a way to generate extra cash for their eye care mission trips. Within two years, the company was thriving and they sold their optometry practices to focus on Eye Love full-time. Their flagship product, Heyedrate Lid and Lash Cleanser, has helped them grow the business from making $1000 per month to over $300,000 per month, while also giving back to their foundation, the Eye Love Cares Foundation.

How much they make: $5.4M/year
How much did it cost to start: $1K
Current team size: 5

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How We Make $300K/Month After Mastering Amazon To Sell Our Natural Dry Eye Products

Eye Love and Heyedrate, founded by optometrists Drs. Jenna and Travis Zigler, sells natural dry eye products and has grown from making $1000 per month to generating at least $300,000 per month through Amazon advertising, with a 75% point of purchase on Amazon and a 52.55% repeat customer rate, while also allocating company earnings through the Profit First system.

About
Drs. started Eye Love about 9 years ago
Revenue
Drs. grew the business to $450K/month
Costs
It cost Drs. $1000 to start the business
Read by 6,547 founders

15. Southern Elegance Candle Company ($1.68M/year)

D'Shawn Russell started Southern Elegance Candle Company as a side hustle to make extra money and get out of the house. The company quickly grew, and now they average $20,000 in monthly sales through their retail site, wholesale site, and Faire. Russell's authentic love for the South and Southern culture inspired the creation of home fragrance products with a Southern theme.

How much they make: $1.68M/year
Current team size: 20

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How I Started A $20K/Month Southern Inspired Candle Business

Southern Elegance Candle Company, founded by D'Shawn Russell, started as a side hustle making around $200 per weekend at a local Farmers Market, but now averages approximately $20,000 per month in sales across their retail site, wholesale site, and Faire.

About
DShawn started Southern Elegance Candle Company over 8 years ago
Revenue
DShawn grew the business to $140K/month
Read by 70,734 founders

16. Konnected Inc. ($840K/year)

Nate Clark, founder of Konnected, came up with the idea for his business when he realized there was a need for a smart upgrade to traditional home security systems. After developing an open-source version and gaining popularity on GitHub, Nate received requests to build units for others, leading him to create a physical product that allows homeowners to monitor their security systems from their phones. With approximately 9,000 orders per year and $1,000,000 in sales, Konnected continues to develop and expand its line to meet increasing demand.

How much they make: $840K/year
Current team size: 4

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How A Solution To My Own Problem Turned Into A $70K/Month Smart Home Security System

Konnected founder Nate Clark shares how he developed an open-source solution to his own home security struggles, growing the business to generate an estimated $1 million in sales annually.

About
Nate started Konnected Inc. almost 7 years ago
Revenue
Nate grew the business to $70K/month
Read by 10,210 founders

17. Big Cloud Recruitment ($3M/year)

After years of experience in the recruitment industry, Matt Reaney decided to start his own company. He and his colleagues identified the emerging trend of 'big data' and saw a niche in the market for recruiting data scientists and engineers. Inspired by the idea of leveraging data to drive business growth, they founded Big Cloud, a global data science recruitment company.

How much they make: $3M/year
How much did it cost to start: $80K
Current team size: 6

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How We Started A $250K/Month Data Science Recruitment Service

Data science recruitment company Big Cloud shares how they grew their business to generate £250k per month through expanding into global markets and using social media and marketing strategies to attract and retain customers while keeping a strong focus on building honest, long-standing relationships with clients and candidates.

About
Matt started Big Cloud Recruitment over 10 years ago
Revenue
Matt grew the business to $250K/month
Costs
It cost Matt $80000 to start the business
Read by 5,137 founders

18. Hustle Got Real ($300K/year)

Miguel Pieras, the founder of Hustle Got Real, came up with the idea for his business after taking a course on Udemy about dropshipping on eBay. He quickly set up his own eBay store and sold his first item within a week. However, he faced the challenge of ensuring that the products he sold were always available and at the right price. This inspired him to create an automated system, which became the foundation for Hustle Got Real, allowing individuals and businesses to sell online without owning any stock.

How much they make: $300K/year
How much did it cost to start: $200
Current team size: 6

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How We Started A $25K/Month Business Helping People Sell Online Without Owning Any Stock

Founder of Hustle Got Real shares how he turned a side hustle into a business generating $18,000/month with over 15,000 customers in 25+ countries, and offers insight into the process of designing, prototyping, and launching a successful e-commerce software tool.

About
Miguel started Hustle Got Real over 6 years ago
Revenue
Miguel grew the business to $25K/month
Costs
It cost Miguel $200 to start the business
Read by 16,494 founders

19. The Savvy Couple ($240K/year)

Kelan and Brittany Kline started their personal finance blog, The Savvy Couple, over three years ago with the mission of helping families find financial freedom. Through their blog, digital workbooks, and flagship course, they have helped thousands of families budget, pay off debt, and make money online. They are on track to make over $250,000 this year alone and have created products and services to solve their readers' biggest problems.

How much they make: $240K/year
How much did it cost to start: $500
Current team size: 2

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How This 28-Year-Old Couple Quit Their Jobs And Make $20K/Month Running A Blog

Learn how one couple created a successful personal finance blog, The Savvy Couple, that now makes over $20,000 per month and has sold thousands of digital workbooks and courses, by focusing on purposeful content and optimizing their ROI with efficient time management.

About
Kelan started The Savvy Couple almost 8 years ago
Revenue
Kelan grew the business to $20K/month
Costs
It cost Kelan $500 to start the business
Read by 27,600 founders

20. Tracie Fobes ($120K/year)

Tracie Fobes started her blogging education and coaching business after successfully monetizing and selling her first site for six figures. Realizing that she had valuable knowledge to offer other bloggers, she created a course to help them with printable products and priced it affordably for her target market. By showing up every day and providing value to her customers, Tracie has been able to attract and retain a loyal following, resulting in continued growth and success for her business.

How much they make: $120K/year
How much did it cost to start: $150
Current team size: 0

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How I Started My $10K/Month Blogging Education And Coaching Business

Learn how Tracie Fobes built a blogging education and coaching business that now brings in over $10,000 per month through her products and how she launched it to success through offering value, listening to her audience, and consistent effort.

About
Tracie started Tracie Fobes almost 8 years ago
Revenue
Tracie grew the business to $10K/month
Costs
It cost Tracie $150 to start the business
Read by 7,371 founders

21. Marketplace SuperHeroes ($4.2M/year)

After getting scammed multiple times while searching for a way to make money online, Stephen realized that selling physical products was the easiest way to get started. He partnered with Robert and built a multi-7-figure business selling branded products on Amazon. This success led to the creation of Marketplace SuperHeroes, an 8-figure online education company that helps people learn how to sell their own products on Amazon.

How much they make: $4.2M/year
Current team size: 0

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How We Started A $350K/Month Business Training Amazon Sellers

Marketplace SuperHeroes co-founder Stephen Somers shares how he started an online education company that helps people sell their products on Amazon globally from scratch, built an 8-figure coaching and services business, and created a consolidated freight company.

Revenue
Stephen grew the business to $350K/month
Read by 9,151 founders

22. Digital Scholar ($480K/year)

Sorav Jain, one of India’s leading digital marketers, started his agency, echoVME Digital, after gaining global attention for his blog on digital marketing tips and strategies. Realizing the lack of quality training in the field, he later founded Digital Scholar, India’s first agency-styled digital marketing training institute, which has seen rapid growth with over 100,000 students. Jain's success can be attributed to his focus on education, strong SEO strategy, and maintaining strong client relationships.

How much they make: $480K/year
How much did it cost to start: $250K
Current team size: 25

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I Started A $480K/Year Digital Marketing Learning Platform In India

Sorav Jain started echoVME Digital, an award-winning digital marketing agency in Chennai, serving top clients for over a decade, and Digital Scholar, India's first agency-styled digital marketing training institute, which has grown to over 100,000 students in under a decade.

About
Sorav started Digital Scholar over 4 years ago
Revenue
Sorav grew the business to $40K/month
Costs
It cost Sorav $250000 to start the business
Read by 3,827 founders

23. WEBRIS ($750K/year)

How much they make: $750K/year
Current team size: 11

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How This Agency Owner Built Processes to Remove Himself from His $1M Agency

Case study: How a serial entrepreneur used the SEO Sprint Methodology to grow his Florida-based digital marketing firm from scratch to $1.1 million ARR within just over a year.

About
They started WEBRIS almost 9 years ago
Revenue
They grew the business to $62.5K/month
Read by 841 founders

24. Eight Loop Social ($2.4M/year)

How much they make: $2.4M/year
Current team size: 5

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Cat Howell Gives Entrepreneurs the Who, What, Zen to Success

This case study explores Eight Loop Social, an independent social media agency that has generated over $35M for companies since its establishment in 2011, having worked with huge brands such as Coca-Cola, AMP Insurance, Vodafone, and Midori through specialized digital growth solutions.

About
They started Eight Loop Social over 12 years ago
Revenue
They grew the business to $200K/month
Read by 639 founders

25. MealSurfers ($60K/year)

How much they make: $60K/year
Current team size:

Graduating and Raising $15,000 for a New Clothing Brand

This case study highlights how a men's apparel company founded by Paul in California successfully raised $15,000 through Kickstarter.

Revenue
They grew the business to $5K/month
Read by 1,128 founders