Start An Employee Training Business - Business Ideas

Updated: September 15th, 2022
Start An Employee Training Business

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

Companies use different methods and programs to train and develop employees, hoping to boost their performance. A training program also helps build an employee’s confidence by providing a better understanding of the industry and the responsibilities of his role.

To attain this goal, companies hire trainers from private practice.

Starting an employee training and development program can be a great business opportunity for experts and professionals in different sectors like safety, security, cyber security training, etc. To start the employee training business, choose a niche, and develop the training curriculum and a training approach. Popular training methods include computer-based training and on-site and off-site lectures.

Starting an employee training business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell employee training services, or selling employee training services online, you can use this page as a guide for everything you'll need to know.

Key Stats

market size
$358B
starting costs
$11.7K
gross margin
90%
time to build
210 days

Startup Costs

Min Startup Costs Max Startup Costs

Office Space Expenses

$0

$7,000

Employee & Freelancer Expenses

$150

$250

Website Costs

$223

$7,015

Business Formation Fees

$600

$4,700

Software Expenses

$162

$2,894

Advertising & Marketing Costs

$0

$1,400

Total Startup Costs

$1,135

$23,259

Successful Businesses

Business URL Rank

Sandler Training

sandler.com

42,774

BLR — Solutions for Employment

blr.com

53,534

Acosta – Home

acosta.com

149,521

Vista College

vistacollege.edu

154,402

America's SBDC

smallbizla.org

263,208

San Diego Continuing Education

sdce.edu

362,327

SkillPath

skillpath.com

378,022

Fierce

fierceinc.com

639,758

OPERS

opers.org

644,137

The Janitorial Store

thejanitorialstore.com

647,920

Safety Skills

safetyskills.com

670,392

Pros & Cons

Pros Description

Flexibility

You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.

Ability to start your business from home

It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!

Little startup costs required

The cost to start a employee training business costs significantly less money than most businesses, ranging anywhere from 62 to 23,259.

Rewarding work

Starting a employee training business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.

Scalable

With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.

No overhead costs

To get your employee training business started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!

Cons Description

Crowded Space

Competition is high when it comes to your employee training business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.

Longer Sales Process

A employee training business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.

Work can be inconsistent

As a employee training business, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.

Lack of benefits

With a employee training business, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming.

Isolation

Often times, as a employee training business, you typically work alone and do not have much face-to-face interaction with other team members.

Taxes

As a employee training business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.

Marketing Ideas

  • 1

    Affiliate Program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

    Learn more about affiliate program ➜

  • 2

    Direct Sales

    Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.

    For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

    Learn more about direct sales ➜

  • 3

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

    Learn more about word of mouth ➜