College Counselor

2 College Counselor Success Stories [2025]

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Updated: April 15th, 2025

A college counselor is a professional who assists students with their educational and professional goals. The role helps students navigate careers they hope to pursue after college. Therefore, in this business, you support students undergoing personal or familiar challenges in choosing their career paths. To become a successful college counselor, you must possess the following qualities:

Organized with your practice
Practice ethically and professionally
Educate yourself
Confidence in your position and responsibility.
Respectful and non-judgmental

The demand for school and college counselors is growing tremendously. Therefore, it is a great time to start offering the services.

In this list, you'll find real-world college counselor success stories and very profitable examples of starting a college counselor that makes money.

1. EF Specialists ($688K/year)

Sean G. McCormick came up with the idea for his online executive functioning coaching business after realizing the high demand for support in managing school for students with ADHD and other learning disabilities. By niching down into executive function coaching and leveraging his expertise in special education, McCormick was able to quickly grow his business and establish himself as valuable in the education community.

How much money it makes: $688K/year
How many people on the team: 10

Running A $57K/Month Educational Service Business Helping Students With ADHD

How Sean McCormick's online executive functioning coaching business went from $0 to over $100k per month in revenue in just a few years, with an average monthly revenue of around $57k, and grew from a sole proprietorship to an S-Corp with 16 employees and 125 active clients, serving parents and school districts mainly in California.

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Read by 3,036 founders

2. WeAdmit ($600K/year)

Pradeep, the Cofounder and CTO of ConnecPath, came up with the idea for their EdTech business after realizing the lack of college counseling available to high school students. With the ratio of high school counselors to students at 1:500, and 40% of college students experiencing issues with their majors or graduation, Pradeep decided to create WeAdmit, a platform that provides data science-backed counseling for parents and students, while also supporting underserved college counselors and mentors. Despite facing challenges in selling software to schools, the company pivoted their product and now boasts a $50,000 per month run rate with plans for significant growth in the future.

How much money it makes: $600K/year
How many people on the team: 1

How We Created A $50,000/Month Platform To Give Better College Counseling

EdTech company ConnecPath created WeAdmit, a platform for data science-backed college counseling, acquiring a $50,000 per month run rate, 20 paid contracts and 10 about to be signed, which aims to match students with the right mentors and offer a predictions service based on IQ and personality.

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Read by 8,201 founders