8 Board Game Business Success Stories [2023]

What’s up my friends. My name is Gabe Barrett, and I’m the creator of the Board Game Design Lab, a podcast and community that helps you design great games people love.

Including all the revenue generated by sponsorships, ads, books, and games, I average around $10,000 per month in revenue. And while that number pales in comparison to some of the awe-inspiring incomes you see on this site, I think it’s important to realize that you can make a full-time living in even the tiniest of niches if you really lean into your target audience and provide them with what they want and find helpful. My community only consists of around 8,000 people currently, but that’s more than enough to generate enough income to support my family of 5.

Hello, my name is Dennis Michels, I run Good Look Gamer, a webstore for modern board and card games. Our products vary greatly, as new games are released daily. We take a lot of pre-orders for upcoming games, sometimes months before they are released.

Our turnaround currently is around $1600 per month, and we’re still growing.

My name is Beth K., a busy mother of 5 and owner of BingoCardCreator.com. This SAAS (software as a service) online business provides a custom software solution for the creation of custom bingo cards. Most of our customers (about 60%) are educators while the other 40% is comprised of clients using our service for their business or for personal purposes.

Hi! I’m Jamey Stegmaier, and I run Stonemaier Games, a tabletop game company based in St. Louis. We publish strategy games like Wingspan, Scythe, and Viticulture.

Stonemaier Games started with a Kickstarter campaign in 2012 that raised $65,980, and in 2020 our annual revenue eclipsed $18 million. Our latest game, Red Rising, is shown here (photo credit: Tim Chuon).

My name is Travis Hancock and I’m the founder of Facade Games. We have published 3 board games, each disguised in book boxes.

Our games have raised over $1 million on Kickstarter, and we’ve sold about 80,000 copies of our games around the world. I work full time from home with my wife Holly. We love inventing and publishing games!

My name is Casey Hill and I run Hill Gaming Company, a tabletop/board game company focused on producing highly interactive and beautifully illustrated games. Throughout my childhood I was always encouraged to be entrepreneurial.

Although it can vary month to month, we typically do about $2,000/month in sales. Although we run direct marketing to grow sales, we are also blessed by strong organic referrals from our supportive fans!