1,000+ Catchy Home Inspection Business Name Ideas [2025]

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Updated: June 10th, 2025

So, you've come up with the perfect home inspections business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your home inspections business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together 400+ home inspections business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your home inspections business.

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Ideas

Catchy home inspections business name ideas

Rigid Tested
Dental
Ideal abode
Strict test score
Magnetic test
Careful test Co
Test score
Deviation test
Eternal Home
Official house
Closer to home
Initial investigation start
Next check
Jam test
Check every minute
Mental supplement check
Mobile Home
Old place
Interior
Upper theater
Half way to home
Actual test group
Private cleaning place
Menage place
The beautiful place of home
Fashion test
Sentiment test
Sweet Demeure
Ring business
Real place
Gammons test
International test
Enough Test
Collective analysis
Mobile base
Hot
Collective manual review
Lovely house
Majestic
Mutual inspection
Checked summary
Initial inspection
Periodic inspection
Recurring
Location
Medical checkup
Appropriate check Co
Domestic pleasant person
Critical check
Serious test
Family behind
External check Rule
Transaction Monitoring Co
Ancestry Sheet
Pro Air Check
Design Integrity Check
Home Family Group
Return
Spamming Examiner
Check fact check
Check group
International ID
Instant check
Sign
Specify
Checked group
Details
Household
Spot location
Modest habit score
Automated testing machine on site
Trading company trading company
Modest location
Foster Home
Admin Check
Instant
Current Test Group
Original Home
Future house
Eternal home
Inspection convention
Beloved domestic residence
State inspection
Systematic inspection Co
Domestic location
Inspection aerial
Suburban sea
Loved ones
Group ID
Dental check-up Location
Beau Ménage
La Maison Eternelle
Magnétique Check Co
Online checkup continue
Permanent address
Choux De Bruxelles Maison
Staff
Hygiene test score
Real facility
Le Bref
Original Pro
Celestial housing
Test group
Hospital
Luxury venue
Far
Housing Pro
Ancestral home
Typical home
Mass autopsy
Check Co
Humble home
Manual examination
International
Beautiful House
Ultrasound
Hearing Test
Right Plate
Test Guide
Collective Test
Routine
Home Style
Quick Test Pro
InitialInspection
SpaciousHouse
NativeHome
Audits Co
Senate Sign
Quick Audit
The Rigid
Simple Audits
Halfway Hall
Evaluate Spot
Stately
VisualInspection

Creative home inspections business name ideas

Quick Inspect Pro
Inspectors Collective
Beautiful Menage
Immediate Inspectorate
Actual Probe Trading Co
The Heavenly
Complete Scrutiny Group
Brussels sprouts House
Handsome Firm
Old Dwelling Pro
Actual Try Out Group
Introduction Inspection
Humble Homecoming
Typical Domicile
The Lower
Town Sign Place
Scrutiny Pro
The Straight Plate
Actual Essay Group
TemporaryHome
Style
The Future
NatalHome
Weekly Inspects Group
Inspect Collective
SiteInspection
Halfway Homes
Spacious Family Group
Compulsory Review Place
The Furnished
Inspector Co
Hull Habitation
Inspect Co
MainHouse
Family
Initial Inspect
Convalescent
Rigorous Review Spot
The Permanent Domicile
The Green
Inspecting Co
The Lovely Home
The Natal
Permanent
Analyse Trading Co
FederalInspection
Review Co
Household Pro
CloserInspection
The Mutual
SchoolHouse
The Periodical
MicroscopicInspection
Actual Scrutiny Pro
ResidentialHome
Menage Pro
Automated Audits Co
MatrimonialHome
Try Co
Essay Collective
Private
ComfortableHouse
Mansion Pro
Menage Place
Sweet Domestic
Parental
The Complete
Close Examination Pro
Immediate Inspected
Diction Inspection
The Own
Redemption Inspection
Actual Analyze Spot
Probe Place
Brief
Personal Inspector Co
Hot Hut
Actual Analyse
The Grand
Down Base
Inspecting Group
CriticalInspection
Domicile Pro
Direct Scrutiny Place
Hospitable Houses
DecentHome
Nearby
FamilyHome
Private Dwelling Group
BeautifulHouse
SweetHome
Actual Analyze Place
The Immediate
Happy Place Pro
Left Family Spot
The Manual Audit
Official
Impression Inspection
House Spot
Family Pro
Audits Place
Real Dwelling Spot
The Future Habitation
Matrimonial Dwelling
Famines Examine
The Huge Firm
The Foster
Destruction Inspection
RealHome
Suburban
The Rigid
The Halfway
The Round
NativeHome
Instruction Inspection
ProperInspection
Hospitable Family
Upper Theater Spot
The Worth
Lovely Domicile
The Rural Family
Class Abode
Ultrasonic Inspected
Family Family Spot
Boarding
Humble Hearth
The Easy Inspector
External Inspected
The Lodging Home
Stateful
Actual
Manual Review Collective
Typical Place Pro
Comfortable Domicile Group
Mutual Scrutiny

Learn more about starting a home inspections business:

Where to start?

-> How much does it cost to start a home inspections business?
-> Pros and cons of a home inspections business

Need inspiration?

-> Marketing ideas for a home inspections business

Other resources

Funny Home Inspections Business Names

Large Menage Place
Real Dwelling Spot
Essay Spot
The Brief Inspected
Actual Evaluate
Review Group
Family Collective
Discretion Inspection
Detailed
Thorough Audits
Brief
The Dental
Extrasensory perception Inspection
Microscopic Inspectors
House Pro
Examination Pro
Inspector Co
Medical
Pleasant Theater Trading Co
HandsomeHouse
Spacious Household Pro
Automated Audits Co
Inspectors Place
The Pleasant Family
Sweet Abode
The Suburban Domestic
Site Inspect Spot
Stately Dwelling
The Initial
NearHome
External Inspected
Interception Inspection
Domicile Pro
Abode Trading Co
Introduction Inspection
The Regular
Frequent Inspected Spot
Royal Sign
Happy Hearth
Sprouts House
LovelyHome
NiceHome
Closest
Initial Inquiry
Firm Spot
The Frequent
House Spot
FederalInspection
The Pleasant Domestic
Complete Scrutiny Group
Back House Spot
Nearby
International Investigations
Household Trading Co
Small Theater
Flexing Inspection
The Out
Left House
BeautifulHouse
Actual Essay
Business Firm Place
The Down Family
Permanent Family
Humble Habitation Spot
The Dear
Closer Scrutiny Pro
Pleasant Abode Place
Dear Abode
Place Trading Co
Panic Examine
Close Audit Collective
Base Collective
HeavenlyHome
MutualInspection
Periodic Review Pro
Imperial Firm
Public Business Firm Group
The Careful
SpaciousHouse
Hospitable Hearth
Hull Hall
Beautiful House Place
The Eternal
Humble Household
Stately Habitation
House Group
The Actual Evaluate
Inspects Spot
The Mutual Inspects
Inspector Group
Direct Scrutiny Place
Natal
Actual Try Place
Firm Group
Initial
Distant
Residential Family Group
Handsome Household
Theatre Co
Actual Study Pro
SchoolHouse
The Temporary
Quick
The Automatic
Hospitable Houses
Microscopic Inspecting
Recession Inspection
ActualExamine
Closer Scrutiny Trading Co
The Ancestral
The Hull
Magnetic
Lovely Domicile
Haunted Hotel
The Permanent Domicile
Quick Audit
Original Base Pro
Famines Examine
Actual Analyze Co
Try Pro
Lower Business Firm Pro
WorthInspection
Haunted Homes
Parental Place Group
Home Co
OriginalHome
Rigid Inspected
Original Dwelling Pro
The Left Household
Strict
Magnetic Inspects Co
The Actual Analyze
Peaceful Family Pro
Safe Theatre
Sanitary Audits Place

Cool home inspections business name ideas

Minute Inspecting
The Straight Plate
The Foster
The Actual Study
Habitation Co
The Periodical
Typical Place Pro
Comfortable Domicile Group
Style Family Spot
The Minute Audits
Sprouts House
The Closer
Immediate Inspector
Base Place
The Quiet Put Up
The Temporary
The Magnetic Audit
Actual Probe Collective
Lovely
The Mobile
FutureHome
Prove Spot
Review Co
Little Business Firm Spot
Permanent Plate
Happy Homecoming
Sadden Examine
SuitableHome
Actual Review Group
Former
The Thorough
Medical
Dear Abode
RuralHome
Household Pro
Mutual Scrutiny
Typical
Actual Investigate Pro
Domicile Place
Welcome Plate Group
Ultrasonic Inspected
Immediate Investigation
The Halfway
Hospitable Houses
The Beautiful
Initial Inquiry
The Actual Evaluate
The Self Review
NondestructiveInspection
Heavenly Homeland
Peaceful Family Pro
Happy Place Pro
The Lovely Place
The Furnished Firm
International Inspects
Tannin Examine
Flexing Inspection
StyleHome
Brief
Left House
The Brief
The Way
BeautifulHouse
Immediate
Natal
The Ancestral House
The Mobile Habitation
The True Domestic
Actual Essay Place
Humble Homeland
The Straight Place
The Easy
Back House Spot
The Daily
Brussels sprouts House
Domestic Spot
InitialInspection
The Private
The Further
Town Sign Place
Real Dwelling Spot
The Detailed
Actual Evaluate Co
Actual
Small Theater
Hospitable Household
Humble Domicile Pro
Humble Hospice
Probe Pro
Immediate Inquiry
Quick Inspect Pro
The Down
The Handsome
The Humble Dwelling
Quiet Plate Trading Co
Evaluate Co
The Beloved Domicile
Close Examination Pro
Reasonable
Immediate Identification
BackHome
Main Put Up
The Style Household
Ramming Examine
Halfway Homes
The Periodic Inspector
Class Abode
Heavenly Homecoming
Occasional Inspecting Co
Old Dwelling Pro
Occasional Review Spot
Weekly Inspects Group
Victorian
Scrutiny Trading Co
The Ideal
Magnetic Inspects Co
Ancient
Redemption Inspection
Quiet
Audits Co
The Pleasant Family
Diction Inspection
The Careful
Mere Audit Spot
Aerial Scrutiny Pro
Handsome Habitation
The Future Habitation
Nondestructive
Investigate Trading Co
The Actual
Base Spot
Reexamined Examine
White Put Up Group
Strict
Hull

Unique home inspections business name ideas

BelovedHome
Sweet Domestic
Matrimonial Family Collective
Nondestructive Review Group
Try Out Trading Co
ResidentialHome
Initial Inspectors
MainHouse
MatrimonialHome
NearHome
Typical Domicile
DecentHome
The Huge
Initial Inspect
Physical Audit
Actual Probe
Careful Audits Spot
Essay Spot
The Foster Domestic
Actual Test Pro
Out Domestic
The Own
Hasty Inspected Collective
Occasional
Try Co
The Safe Habitation
Initial Investigations
Manual Inspect
Hot Haus
Firm Spot
The Simple
The Spiritual Place
Thorough Audits
Dwelling Co
Sanitary Inspecting Spot
Minute
DentalInspection
Happy Hearth
Subsequent Audits Spot
The Huge Firm
The Mere
Public Review Pro
Mobile Base
Actual Try Out
Mutual Inspected
OutHome
Domestic Collective
Impression Inspection
Try Group
International Inspect
Rigid Inspected
Habitation Group
Style
Magnetic
Whole Household Trading Co
Hospitable Homecoming
MutualInspection
Parental
The Actual Analyze
Actual Investigate Group
Actual Try Out Spot
Upper Theater Spot
Hospitable Hospital
The Further Audits
Distant
Annual Audit Spot
Try Out Place
Affections Inspection
External Scrutiny Spot
The Original
Prove Group
Spiritual
The Immediate
Critical Examination
Plate Co
The Eternal House
Admin Examine
Residential Family Group
Stateful
Spacious
Plate Trading Co
PleasantHouse
Haunted Hotel
The Ancestral Domestic
PeriodicalInspection
Scrutiny Collective
StraightHome
Initial Examination Co
The Grand
Actual Try Out Group
Native
Suitable
Examination Collective
The Frequent
Haunted Homes
Inspector Spot
The Main Family
Family Family Spot
Domestic Group
Spacious Menage Pro
The Nondestructive Examination
Initial Inspectors Spot
The Sanitary Inspected
Inspect Place
Welcome Dwelling Collective
Inspector Pro
CloserInspection
The Careful Inspect
Lodging Business Firm Collective
Inspecting Co
Convention Inspection
The Furnished
Personal
SpaciousHome
Actual Test Spot
Close Audit Collective
Story
Modest Domicile
Happy Home Plate
Actual Try Trading Co
Direct Scrutiny Place
The Actual Try
Actual Investigate Co
Adequate Examination Group
Nearer Review Place
Theatre Co
Happy Hometown
Household Co
Actual Test
Halfway Hotel
EasyInspection
Style Domestic
LowerHouse
EternalHome
Automated Inspector Group

Cute home inspections business name ideas

Sweet Household Co
Automated Inspectors Spot
NatalHome
The Quiet
Inspectors Co
The Systematic
GrandHouse
Out Household Co
The Pleasant
The Out
Dental Inspects Place
Actual Analyse Collective
Immediate Inspects
Spacious Domestic Place
Review Spot
The Microscopic
Private
The Round
Evaluate Spot
Nearer Inspecting Co
Family Pro
Immaculate conception Inspection
Compulsory Review Co
Out
Hull Hall
The Residential
Thereabouts House
Pleasant Abode Place
NearestHouse
OriginalHome
Stately Domestic
The Parental
Ray
Actual Study
Try Out Co
Old House Co
Small Sign Pro
Extrasensory perception Inspection
Lower Business Firm Pro
Real
International Inspecting
Boarding
PhysicalInspection
Wooden Business Firm Trading Co
The Ultrasonic
The Story
The Left
Annual
Heavenly Dwelling Pro
PermanentHome
SuburbanHome
Sanitary Audits Place
Simple Audits
Rigorous Review Spot
Dwelling Trading Co
Spacious Family Group
The Grand Business Firm
Critical Inspects Group
Complete Scrutiny Group
NewHome
The Superficial
StoryHome
The Welcome Domicile
Invention Inspection
Actual Essay
Fiction Inspection
The Brief Inspected
Actual Prove
Buchanan Examine
House Pro
Victorian Plate Place
The Former Domestic
Closer Scrutiny Trading Co
Original Base Pro
Expression Inspection
Comfortable
Try Pro
Final Inspects Pro
Hull Habitation
Passion Examine
Typical Domestic Spot
The Weekly
Residential Place
Menage Pro
WayHouse
Convalescent Abode Collective
The Actual Essay
The Eternal
PleasantHome
The Typical
Story Firm
SuperficialInspection
Actual Study Spot
The Site Inspects
Hospitable Homeland
The Complete
DistantHome
PeacefulHome
Temporary Habitation Group
The Comfortable
Family Domestic
Nice
Spacious Place Pro
The Victorian Abode
Investigate Co
Home Co
The True
Immediate Inspect
The Down Plate
The Ray
Natal Domestic Pro
Periodic Review Pro
The Dwelling Household
Inspect Collective
Mobile Base Spot
NativeHome
Extension Inspection
Happy Habitation
Wooden
Evaluate Group
Spacious Household Pro
Further Scrutiny Co
Dimension Inspection
Large Menage Place
Eternal Domestic Place
Jamming Examine
Public Household Trading Co
Worth
Actual Study Co
New Family Spot
Habitation Place
Main
Inspectors Trading Co
The Down Family
Initial Inspector

Clever home inspections business name ideas

The Permanent Domicile
Outs House
Actual Try Out Place
RoundHouse
Introduction Inspection
The Public
SpiritualHome
Handsome Household
DearHome
Matrimonial Dwelling
Mobile
The Tiny
Actual Essay Spot
Humble Hearth
Actual Analyze Spot
Actual Prove Spot
Initial Inspecting
Precious Inspection
International Identification
External Inspected
Near Domicile
Dwelling Place
PublicInspection
Future
Hospitable House
Abode Co
Heavenly Habitation
Haunted Homestead
Hot Hut
Family Spot
Audits Collective
The Manual Audit
Class
The Regular
House Group
Microscopic Inspectors
Frequent Inspected Spot
SafeHome
Preconception Inspection
Humble Hometown
HospitableHome
Happy
Actual Essay Group
Down Base Pro
The Safe
Routine Inspecting Trading Co
Immediate Investigations
Easy Inspector
Humble Habitation
Actual Test Co
The Dear
Review Trading Co
Analyse Trading Co
PublicHouse
The Temporary Plate
Convalescent
Family
The Modest
Large
Native Place
Theater Place
Engine Inspection
Pleasant Theater Trading Co
Actual Evaluate
FederalInspection
Clean
Famines Examine
Immediate Inspecting
Regular
HastyInspection
NiceHome
Audit Trading Co
Inspector Collective
Manor
Infectious Inspection
Cabin Examine
Abode Spot
NearbyHouse
Hot Hall
The Heavenly Place
FineHouse
Discretion Inspection
Subsequent Audit
ClassHome
Official
The Distant
Reckon Inspection
Continuous
The Ideal Abode
Closer
MagneticInspection
Parental Place Group
Humble Base
The Suitable
Actual Analyse
The Dwelling
Hospitable Habitation
The Suburban Domestic
The Minute
Family Co
Heavenly Household
Place Place
Actual Analyze Place
Decent Place
TypicalHome
Heavenly Hearth
Example Examine
Handsome Home
Stately Dwelling
Actual Probe Spot
Residential
Try Out Group
The Mere Audits
Buchannan Examine
The Actual Try Out
Inspected Group
Family Trading Co
Frequent Examination
The Large
Hot Homes
The Easy Inspector
SanitaryInspection
Initial Inspectorate
SimpleInspection
Inspections Inspection
Flection Inspection
The Dental
Domicile Co
Place Trading Co
Easy Review Place
Private Dwelling Group
Family Place
Dwelling Theater
Deception Inspection
LargeHouse

Best home inspections business name ideas

The Style Abode
Interception Inspection
Manual Review Collective
Confession Inspection
Actual Study Pro
AutomatedInspection
Medical Inspects
Auditory perception Inspection
Public Business Firm Group
Compulsory
International Investigations
Humble Habitation Spot
Hospitable Hometown
Closer Scrutiny Pro
Dark
The Hull
Own Household Spot
The Permanent
FormerHome
The Preliminary Inspector
Imperial
Review Collective
Pleasant Domestic Spot
Evaluate Collective
Radiographic
Huge
The Lower
Mortem Audit Collective
The Closest
Analyse Place
The Initial
House Place
New Dwelling Place
The Temporary Abode
Analyse Pro
Close
Royal Sign
Further Examination Group
Actual Try Out Trading Co
Prove Co
Analyze Collective
Adequate
Hampton Examine
Exception Inspection
The Brief Audit
Inspectors Collective
Near Plate Spot
The Boarding
Humble Household
The Decent
Plate Spot
The Federal Examination
Systematic Inspects Co
Habitation Spot
The Hospitable
MereInspection
Texas Inspection
PrivateHome
The Suburban
Microscopic Inspects Place
CriticalInspection
Cannon Examine
Compulsory Inspected
Pleasant Domicile Spot
Inspected Collective
The Lodging
Visual
VisualInspection
The External
BoardingHouse
Microscopic Inspects Trading Co
Regular Inspecting Group
The Sweet
Examination Pro
Actual Essay Trading Co
Down Base
The Old Place
Huge Hall
Destruction Inspection
Proper Inspectors Co
Damage Examine
Compulsory Review Place
DwellingHouse
RealHome
Put Up Pro
International Inspectors
Fashion Examine
Immediate Inspectorate
Attention Inspection
House Collective
Huge Business Firm
Rigorous
Abode Collective
SweetHome
Public
The Actual Analyse
The Heavenly
Inspector Co
Suburban
Hot Family
The Beloved Abode
Happy Homeland
Evaluate Place
Humble Houses
MicroscopicInspection
The Style
Huge Put Up Co
The Future
Household Trading Co
House Trading Co
The Ancestral
Initial Inspect Trading Co
Inspects Pro
Own Household Group
The Left Household
Style Domicile
The Rigid
Heavenly Habitation Group
ProperInspection
Continuous Inspecting Pro
Domestic Co
International Inspectorate
The Hot
Pleasant
The Actual Investigate
QuietHome
Class Family Co
Domestic Trading Co
Beloved Domestic Place
ExternalInspection
Happy Household Group
Manual Inspects Co
Family House
The Official
The Continuous

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Home Inspections Business:

Simple is always better

This means a few different things. Your home inspections business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your home inspections business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

See full profile