Business Idea

Start A Home Inspections Business

About

Starting a home inspections business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell home inspections, or selling home inspections online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a home inspections business ➜

Key stats

starting costs
$192K
gross margin
93%
avg product price
$400
time to build
9 months

About

Starting a home inspections business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell home inspections, or selling home inspections online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a home inspections business ➜

Key stats

starting costs
$192K
gross margin
93%

 

avg product price
$400
time to build
9 months

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $35 $3,250
Employee & Freelancer Expenses $0 $5,500
Equipment & Supply Expenses $525 $5,500
Website Costs $232 $6,500
Business Formation Fees $600 $4,700
Vehicle Expenses $50 $10,500
Other Expenses $0 $2,300
Software Expenses $150 $2,769
Advertising & Marketing Costs $0 $2,300
Total Startup Costs $1,592 $43,319

Successful Businesses

Business URL Rank
Pikes Peak Regional Building Department pprbd.org #317,958
PILLAR TO POST pillartopost.com #342,796
HouseMaster housemaster.com #452,310
BPG Inspections bpginspections.com #511,104
ISN inspectionsupport.net #557,102
Carson Dunlop carsondunlop.com #561,029
AmeriSpec amerispec.com #633,144
AHIT ahit.com #672,740
Inspect Mania inspectmania.com #714,875
US Inspect usinspect.com #720,018
Maryland Association of Home Inspectors mdahi.org #811,975

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Meaningful business connections You never know who you will meet as a home inspections business. This could be the start of an incredible business opportunity!
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.
Pick & choose the clients you work with Home Inspections Businesses have the ability to choose the clients they work with. You have the freedom to work with only a few loyal clients or with hundreds of clients!
Control of workload With starting a home inspections business, you have the unique ability to choose how little or how much you want to work. You also have the freedom to decide which projects you want to work on, and can turn down the ones that do not interest you.
Gain exposure and experience This career allows you to gain experience working for multiple different businesses - which will benefit your resume and also keep things interesting for you!
Cons Description
Motivation of employees If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.
Low margins The gross margins for your home inspections business are typically around 93%, which can make it more challenging to incur new expenses and maintain profitability.
High employee turnover In the home inspections business, employee turnover is often high, which can be quite costly and time consuming for your business. It's important to try and avoid this as much as possible by offering competitive pay, benefits, and a positive work environment.
Niche Market A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.
High overhead expenses With starting a home inspections business, there are overhead expenses that come with selling a physical product. You will want to make sure you strategically budget for these overhead costs. We discuss this more in the startup costs section below.
Churn In this business, customers can cancel their membership or subscription for your services - which can make revenue forecasting challenging and unpredictable. It's important to focus on your churn rates and trends so that you can prevent this as much as possible.

Marketing Ideas

  • 1

    Affiliate program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Word of mouth

    The most tried and true way to grow a home inspections business is through word of mouth - some entrepreneurs would say it's more important than all social media.

  • 3

    Outsourcing

    Outsourcing is an agreement where a business contracts a third party to perform services and job functions that were traditionally performed by the company’s employees.

    Any business operations that can be performed from an offshore location can be outsourced.

    Examples of business operations that can be outsourced include call center services, bookkeeping services, inventory management, IT services, Payroll solutions, etc.