1,000+ Catchy Handmade Goods Business Names

Updated: August 13th, 2025

So, you've come up with the perfect handmade goods business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your handmade goods business stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best handmade goods business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your handmade goods business.

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AI Handmade Goods Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of handmade goods business name ideas for free using our , get keyword data, and instantly check domain availability.

Ideas

Catchy handmade goods business name ideas

  • The Gourd and Gourd
  • Bethany Woodcraft
  • Boutique & Handbag Studio
  • Ceramic Arts & Ceramics
  • The Lace Lady
  • Little Miss Crafts
  • Handmade At Heart
  • Handmade Goods Mosaics
  • Stitch, Tug, Rock
  • Nicky's Crafty Creations
  • Natures Crafts and Handmade
  • Mia & The Mummy
  • The Artisan Craft Shop
  • Sculptures by Paddy
  • Poshtos
  • Co Handmade Goods
  • Dirty Crafts
  • Gilded Owl Craft
  • Mendocino Wool
  • Sew and Sip
  • Crafty's Cakes & Pizzas
  • Kilcraith
  • Lemon-Eclair
  • Striking Handmade Goods
  • Craft and Handmade
  • Wooly Bats
  • Fingerprints & Fire
  • Mystic Chairs
  • Husbands & Friends
  • Casa Della Doodles
  • Re Handmade Goods
  • The Hush Project
  • Cecelia's Cottage
  • Emmelie Handicrafts
  • Crafts in the Clouds
  • Crafts with Ease
  • Salty Naughty
  • Handmade by Eirlys
  • The Handmade Lady
  • Polly and the Pink
  • A Craft of the World
  • Kitsap Woodworks
  • Artsy Handmade Goods
  • Nude and Daring
  • Honey, You're Crafty
  • Gina's Art & Craft Boutique
  • Ragged Tops
  • Crafted & Coddled
  • My Handmade Goods
  • Handmade Goods Lovelies
  • We Handmade Goods
  • Handmade Goods Aspirations
  • Handmade Goods Up
  • Handmade Goods Fortunes
  • Handmade Goods Me
  • Handmade Goods Knack
  • Handmade Goods Group
  • Gifted Handmade Goods
  • Handmade Goods Co
  • Crocheted Handmade Goods
  • Pro Handmade Goods
  • Adorned Handmade Goods
  • Handmade Goods Line
  • Rustic Handmade Goods
  • Handmade Goods Ice
  • Handmade Goods Supply
  • Handmade Goods Hop
  • Handmade Goods Sets
  • Handmade Goods Shop
  • Handmade Goods Deluxe
  • Handmade Goods Hub
  • Clever Handmade Goods
  • Handmade Goods Art
  • Handmade Goods Eden
  • On Handmade Goods
  • Ceramic Handmade Goods
  • Un Handmade Goods
  • Designer Handmade Goods
  • Handmade Goods Inc
  • Sea Handmade Goods
  • Handmade Goods Sign
  • Handmade Goods Heaven
  • Old Handwoven Trading Co
  • The Most Handicraft
  • The Artistic
  • The Expensive Overhand
  • The Worldly Merchandise
  • OtherGoods
  • Public Garments Group
  • Expensive Handwoven
  • Perishable
  • Necessary Foodstuffs Collective
  • DurableGoods
  • Contrast Craft
  • Commercial Foxiness Place
  • The Dangerous
  • Clumsy Cottage
  • Nontraded Wares Trading Co
  • FineHandmade
  • The Pure
  • Native Boat
  • The Unique Handsewn
  • FamiliarHandicraft
  • Suitable Craft
  • MereHandicraft
  • Inferior Foodstuffs Group
  • The Private Handwork
  • The Environmental Wares
  • White Oversewn
  • Human Handiwork
  • The Manufactured
  • Specialized Craftsman Place
  • ForeignGoods
  • Native Artisan Pro
  • Private Commodities
  • HeavyGoods
  • Commercial Canoe
  • ConsumableGoods
  • Slyness Collective
  • Expensive Homemade Co
  • The Small
  • The Traditional
  • Environmental Merchandise Trading Co
  • Handiwork Group
  • EnglishGoods

Creative handmade goods business name ideas

  • The Old Improvised
  • Italian Homemade Co
  • The Tradable
  • Hand Loomed Place
  • The Italian
  • Mandate Handmade
  • Craftsmanship Co
  • IndustrialGoods
  • The Foreign Imports
  • The Familiar Handcraft
  • Auxiliary
  • Famous Handiwork
  • Lighter Craftspeople Group
  • The Smaller
  • ArtisticHandicraft
  • Fine Improvised Collective
  • The More
  • Own Homemade Collective
  • The Popular
  • Environmental Merchandise Trading Co
  • Pancake Handmade
  • The Tangible
  • SuitableHandicraft
  • The Light Guile
  • Craftsmanship Spot
  • Hand Crafted Collective
  • Lesser
  • Cheap
  • The Longer
  • PopularHandicraft
  • UsefulHandicraft
  • Campaign Handmade
  • The Environmental Necessities
  • Simple Handstitched Spot
  • Own
  • Honest Handloom
  • Expert Craftsman
  • The Particular
  • The Certain
  • The Collective
  • Inferior Foodstuffs Group
  • Made Necessities
  • English Homemade Trading Co
  • SubtleCraft
  • Cast Craft
  • Retail Handiwork Group
  • Valuable Items Spot
  • Traditional Hand Crafted
  • Local
  • Scale
  • The Fancy
  • Homemade Pro
  • Handshake Handmade
  • Coastal Foxiness Co
  • British Foodstuffs Collective
  • The Most
  • Certain Commodities Trading Co
  • Dangerous Commodities Co
  • Homemade Co
  • Agricultural Commodity
  • Handwork Spot
  • Craftsmanship Collective
  • FastCraft
  • LongerHandmade
  • Intensive
  • BritishGoods
  • External Wares Spot
  • Cottage Collective
  • The English Handwoven
  • Commodity Co
  • Expensive Handicraft
  • PureHandicraft
  • Honest Handheld
  • Italian Handsewn Co
  • The Primary
  • Familiar
  • Longer Hand Loomed Collective
  • Honest Handcraft
  • The Delicate Handmade
  • Electrical Necessities
  • Most Hand Crafted Group
  • The Perishable
  • Hand Crafted Spot
  • Grave Great
  • The White Handsewn
  • Literary Artisan Co
  • The Independent
  • UniqueHandmade
  • Other Consignments
  • Other Necessities Co
  • The Italian Handstitched
  • NecessaryGoods
  • RegularHandicraft
  • ItalianHandmade
  • Fine Overhand Trading Co
  • Undersea Craftsmanship Group
  • Baked Items Place
  • Commercial Craftsmen
  • The Valuable Merchandise
  • English Handicraft
  • Little
  • The Actual Craftsmanship
  • Nontraded
  • Traditional Overhand
  • Traditional Hand Loomed Collective
  • Priced Materiel Co
  • White Improvised Trading Co
  • Materiel Spot
  • Grave Commodities Co
  • Beautiful Improvised Spot
  • Worldly
  • Wares Spot
  • InsincereHandicraft
  • Collective
  • The Skilled
  • Items Spot
  • Foodstuffs Pro
  • The Traditional
  • Pure Craftsmanship
  • Longer
  • Clumsy Cottage
  • Beautiful Oversewn
  • Small Hand Loomed
  • Coastal Craftsman
  • Fine Improvised Pro

Learn more about starting a handmade goods business:

Where to start?

-> How much does it cost to start a handmade goods business?
-> Pros and cons of a handmade goods business

Need inspiration?

-> Other handmade goods business success stories
-> Marketing ideas for a handmade goods business

Other resources

-> Handmade goods business tips

Funny Handmade Goods Business Names

  • Commercial Canoe
  • Handle that Handicraft
  • UniqueHandmade
  • Public Garments Group
  • Old Camp Made Group
  • Amassed Craft
  • Made Consignments Group
  • Handwoven Co
  • Unique Oversewn
  • Clumsy Craftsman
  • Excellent
  • Scale
  • OtherGoods
  • Hand Crafted Trading Co
  • Wiliness Pro
  • The Scale Handiwork
  • Craftsman Trading Co
  • InsincereHandicraft
  • RussianHandicraft
  • Private
  • Clumsy Craftiness
  • The Intensive
  • Garments Spot
  • The Consumable Commodities
  • The Delicate Handmade
  • Mental Craft Place
  • Honest Handheld
  • Made Necessities
  • Retail Handiwork Group
  • English Handicraft
  • Bouquet Handmade
  • The Little Craftspeople
  • Insincere Craft Spot
  • Manufactured
  • First Hand Crafted Collective
  • Intermediate
  • Nontraded Wares Trading Co
  • The Private Handwork
  • BakedGoods
  • Intermediate Consignments Pro
  • ItalianHandmade
  • Expensive Oversewn Pro
  • Expensive Homemade Co
  • Expert Handiwork Collective
  • Coastal Craftsman
  • Industrial Wares Co
  • Commodities Place
  • The Free
  • Grave Go To Meeting
  • The Beautiful Oversewn
  • Beautiful Oversewn
  • The Popular
  • The Valuable
  • Cheaper Necessities
  • Agricultural Foodstuffs Collective
  • Finnish Handcraft Collective
  • Pancake Handmade
  • Beautiful Hand Crafted
  • Merchandise Spot
  • FamiliarHandicraft
  • Own Handicraft
  • Regular Handmade Pro
  • The Medieval Crafts
  • More Oversewn
  • The Coastal Trade
  • SmallerCraft
  • Small Hand Loomed
  • The Private
  • Scarce Necessities Pro
  • Commercial Craftsmen
  • The Collective
  • Independent Workmanship
  • Commodity Place
  • The English Hand Crafted
  • The Rural
  • SmallHandmade
  • Heavy
  • Frail Workmanship Trading Co
  • The Essential
  • Foreign
  • More Overhand
  • The Medieval Craft
  • Female Craftsmanship Place
  • PublicGoods
  • Overhand Pro
  • The Clumsy
  • Overhand Collective
  • Foxiness Trading Co
  • The Nondurable Necessities
  • Human Handheld
  • English Necessities
  • The Fine
  • Fine Handicraft Trading Co
  • The Stolen
  • Available Wares Group
  • Commercial Cunning
  • Crafts Spot
  • Commodity Trading Co
  • The Old
  • The White
  • Final Materiel Group
  • The Noble Wiliness
  • Valuable Imports Group
  • Italian Homemade Spot
  • Unique Camp Made Collective
  • Fine Handicraft
  • Medieval Handcraft Trading Co
  • Craftiness Collective
  • The Humble
  • Suitcase Handmade
  • Fine Handsewn Pro
  • The Certain
  • Numerous Slyness Group
  • The Intermediate
  • Tiny Craftsmanship Pro
  • Trade Collective
  • The Native
  • Longer Homemade
  • Little
  • SubtleCraft
  • Craftsman Co
  • LongerHandmade
  • Quality Commodities Pro
  • Other Garments
  • Handshake Handmade

Cool handmade goods business name ideas

  • Clumsy Craftsmanship
  • Smaller Craftsmanship Group
  • Commodities Collective
  • Foxiness Trading Co
  • SuitableHandicraft
  • The Domestic
  • The Surgical Handcraft
  • The Available
  • Ordinary
  • The Shaped
  • SpecialHandmade
  • Made Necessities Place
  • Hand Crafted Spot
  • The Popular
  • Human Crafts Place
  • Last Craft
  • The Baked
  • The Light Guile
  • ForeignGoods
  • The Most Hand Loomed
  • Simple
  • The Unique
  • The Worldly Merchandise
  • Campaign Handmade
  • Oversewn Group
  • The Hostile
  • The Earthly Garments
  • Expensive Handwoven
  • The Expensive Merchandise
  • Materiel Group
  • Handwoven Trading Co
  • The External
  • TraditionalCraft
  • Handiwork Collective
  • The British
  • FineHandmade
  • Foreign
  • The Difficult
  • Handwoven Co
  • Cunning Trading Co
  • SkilfulHandicraft
  • Dry
  • Necessary Imports
  • Own Handiwork Trading Co
  • Necessary Foodstuffs Collective
  • Expert Workmanship
  • Humble Handloom
  • ExpertHandicraft
  • Particular Craftsmanship Spot
  • Tradable Materiel Co
  • The Specialized
  • Noisy Workmanship Place
  • Honest Handheld
  • The Mere Artisan
  • Noisy Craftsmanship Collective
  • Own Improvised Spot
  • Crochet Handmade
  • Boat Collective
  • Grave Good Enough
  • The Powered
  • Humble Handiwork
  • The Modern Cottage
  • Finnish Handcraft Collective
  • Submarine Guile
  • Fine Handwork
  • Human Handcraft
  • White Oversewn
  • Craftspeople Pro
  • Excellent
  • Commodities Place
  • ValuableGoods
  • Literary
  • Independent Workmanship
  • Craftsman Spot
  • Intermediate Foodstuffs Trading Co
  • Nondurable Merchandise
  • Seaworthy Workmanship
  • The Lesser
  • Camp Made Place
  • SouthernHandicraft
  • The Perishable
  • Amphibious Craftspeople Collective
  • Finished Items
  • Merchandise Spot
  • ConsumableGoods
  • AgriculturalGoods
  • The Unique Handsewn
  • White Improvised Trading Co
  • Hand Crafted Collective
  • FrailCraft
  • Old Handstitched Place
  • Items Spot
  • Clumsy Cottage
  • NecessaryGoods
  • Expert
  • Traditional Overhand
  • Mere Craft Collective
  • The Old Camp Made
  • Human Handloom
  • Looking
  • Environmental Imports Group
  • Old Crafts Co
  • Slyness Collective
  • Available Foodstuffs Pro
  • Handwoven Pro
  • The Private Craft
  • Cottage Collective
  • Wiliness Pro
  • FastCraft
  • The Cunning Craft
  • Camp Made Co
  • Caste Craft
  • Clumsy Cunning
  • Honest Handcraft
  • Honest Handwork
  • Valuable Imports Group
  • The Mechanical
  • More Handsewn
  • Fine Handicraft
  • Civilian
  • IndustrialGoods
  • Craftsman Co
  • The Final
  • Improvised Group
  • Made Consignments Group

Unique handmade goods business name ideas

  • Craftsman Spot
  • Beautiful Handstitched Spot
  • Regular Handmade Pro
  • Handcraft Place
  • Italian Handsewn Collective
  • Literary Artisan Co
  • The Special Oversewn
  • The Cunning Craft
  • Lighter Craftspeople Group
  • DifficultHandicraft
  • Familiar Crafts Spot
  • The Private Craft
  • CollectiveGoods
  • Made Consignments Group
  • Imports Pro
  • Consignments Collective
  • Wholesale Handmade
  • Heavy Commodity Collective
  • DomesticGoods
  • Basic Foodstuffs Place
  • Ancient
  • The Temporal Merchandise
  • Produced
  • The Commercial
  • Temporal Garments
  • Fine Improvised Trading Co
  • IndustrialHandicraft
  • The Intermediate
  • Contraband Imports Co
  • Other Garments
  • SouthernHandicraft
  • BottomedCraft
  • Handcraft Spot
  • Nontraded Wares Trading Co
  • The Mere Artisan
  • Campaign Handmade
  • Craft Pro
  • Grave Wares
  • Handicraft Spot
  • External Wares Spot
  • LittleCraft
  • The Native
  • The Valuable Wares
  • Expensive Handwoven
  • Fine Handwork
  • The Special Camp Made
  • Basic
  • AvailableGoods
  • Necessary Foodstuffs Collective
  • Tradable Materiel Co
  • Expensive Hand Crafted Pro
  • Italian Hand Crafted Trading Co
  • Trashed Craft
  • White Oversewn Collective
  • Foodstuffs Place
  • Dangerous Commodities Co
  • Handiwork Group
  • Items Group
  • Handwoven Pro
  • Private
  • The Traditional Hand Crafted
  • Beautiful Hand Crafted
  • State Workmanship Group
  • English
  • PureHandicraft
  • Agricultural Commodities Trading Co
  • Expensive Imports Pro
  • PublicGoods
  • Environmental Merchandise
  • The Grave
  • Boat Place
  • Foodstuffs Group
  • The First
  • WhiteHandmade
  • Lighter
  • Private Commodities
  • BeautifulHandmade
  • Exquisite
  • Honest Handwork
  • Honest Handcraft
  • MoreHandmade
  • Local
  • The Consumable Consignments
  • OrdinaryHandicraft
  • Little Overhand Collective
  • Valuable Items Spot
  • Humble Handheld
  • BakedGoods
  • SeaCraft
  • The Agricultural
  • Baked Consignments
  • Craftsmanship Spot
  • The Certain
  • The Powered
  • Artisan Group
  • The Important
  • The Traditional Hand Loomed
  • Electronic Consignments Co
  • Consumable
  • Noble Guile Place
  • The Most Hand Loomed
  • IndividualHandicraft
  • The Environmental Necessities
  • RuralHandicraft
  • The Particular
  • Primitive Crafts Pro
  • The Huge
  • The Perishable
  • The White
  • UnderseaCraft
  • Mere Craft Collective
  • SuitableHandicraft
  • Beautiful Handsewn
  • Most Hand Crafted Co
  • Noisy Workmanship Place
  • The Contraband
  • Garments Trading Co
  • Retail Handiwork Group
  • External Foodstuffs
  • Humble Handiwork
  • Heavy Foodstuffs Place
  • Fine Overhand Trading Co
  • The Italian Oversewn
  • More Overhand
  • Smuggled Materiel Place

Cute handmade goods business name ideas

  • Camp Made Co
  • Human Crafts Place
  • Soiree Handmade
  • Final Necessities Pro
  • Expensive Imports Pro
  • Expert Handiwork Collective
  • Commodities Place
  • Suitable Craft
  • ExpensiveHandmade
  • Pancake Handmade
  • The Intensive
  • Merchandise Spot
  • Homemade Co
  • Worldly
  • Consumable
  • The Most Hand Loomed
  • RuralHandicraft
  • Homemade Group
  • Handmade Spot
  • Handicraft Trading Co
  • The Unique
  • Longer Homemade
  • Oversewn Spot
  • Electrical
  • ScaleHandicraft
  • Specialized
  • FineHandmade
  • White Hand Loomed Trading Co
  • Oversewn Trading Co
  • Intermediate Consignments Pro
  • The Smuggled
  • Fine Overhand Trading Co
  • Beautiful Handsewn
  • The Expensive Commodities
  • The English Foodstuffs
  • Trade Collective
  • PoeticCraft
  • OtherGoods
  • The Traditional
  • Wholesale Craftsmanship Pro
  • Local
  • Workmanship Group
  • IngeniousHandicraft
  • The Worldly
  • Famous Handiwork
  • Merchandise Pro
  • Environmental Commodity Spot
  • Agricultural Commodity
  • Suitable Handwork
  • Little Overhand Collective
  • The Familiar Artisan
  • Rude
  • Humble Handloom
  • Mashed Craft
  • Handicraft Spot
  • SkilledCraft
  • Humble Handiwork
  • RegularHandicraft
  • The Beautiful Handicraft
  • Laraine Handmade
  • Finest Artisan
  • Little
  • Fine Homemade Group
  • PrimitiveCraft
  • Craftsman Trading Co
  • Industrial Necessities
  • PopularHandicraft
  • The Cunning
  • Unique Camp Made Group
  • English Homemade Spot
  • Simple Handwoven Group
  • ArmedCraft
  • Smuggled
  • Simple Handstitched Spot
  • Handstitched Pro
  • Improvised Group
  • Fine
  • The Beautiful Crafts
  • Nontraded Garments Place
  • Agricultural Imports
  • Russian Artisan
  • Crochet Handmade
  • Particular Craftsmanship Spot
  • Improvised Pro
  • Special
  • Foodstuffs Spot
  • MadeGoods
  • The Old Camp Made
  • Familiar
  • Valuable Items Spot
  • Longer
  • Expert Workmanship
  • Exquisite
  • The Special Camp Made
  • Items Pro
  • Necessary Imports
  • The Clumsy
  • The Stage Wiliness
  • ValuableGoods
  • Overhand Place
  • First Hand Crafted Collective
  • The Particular
  • Ordinary
  • White Oversewn Collective
  • The Worldly Merchandise
  • Basic
  • Old
  • Foodstuffs Place
  • The Italian Improvised
  • Final Imports Group
  • ExternalGoods
  • Dangerous Items Spot
  • Own Homemade Collective
  • Skilled Cunning Pro
  • Traded Merchandise Spot
  • Collective
  • Fine Improvised Trading Co
  • More Handsewn
  • The Available
  • The Expensive Improvised
  • The Manufactured
  • Expert
  • Most Handwoven
  • BritishGoods
  • Durable

Clever handmade goods business name ideas

  • Mashed Craft
  • Expensive Oversewn Pro
  • The Pure Handwork
  • Simple Handwoven Group
  • Crashed Craft
  • Traded Merchandise Spot
  • The Actual Craftsmanship
  • Unique Handsewn Pro
  • Craft Pro
  • The Most Handicraft
  • Ordinary
  • Most Handwoven
  • Honest Handcraft
  • ExpensiveHandmade
  • Camp Made Spot
  • Craftsman Group
  • ManufacturedGoods
  • Simple
  • The Bottomed
  • ItalianHandmade
  • Nondurable Merchandise
  • FinestHandicraft
  • The Little Craftspeople
  • The Electrical Commodities
  • Old Oversewn Place
  • Other Consignments
  • Foodstuffs Place
  • The Commercial
  • Clumsy Craftsman
  • Old Hand Loomed
  • Items Spot
  • Basic Merchandise
  • Fine Improvised Trading Co
  • Contraband
  • EnglishHandmade
  • White Oversewn Collective
  • Artisan Group
  • Handcraft Trading Co
  • Commercial Canoe
  • The Popular
  • The More
  • Small Hand Loomed
  • English Hand Crafted Spot
  • The Dangerous
  • The Scarce
  • The Baked
  • ArtisticHandicraft
  • HeavyGoods
  • AgriculturalGoods
  • BottomedCraft
  • Handwoven Pro
  • Individual Craftsmanship Place
  • IndianHandicraft
  • Italian Handsewn Co
  • Wholesale Handwork
  • Handwoven Trading Co
  • Commodity Group
  • FirstHandmade
  • Agricultural Commodities Trading Co
  • Materiel Group
  • Regular Handmade Pro
  • Honest Handwoven
  • The First
  • English Handicraft
  • Fine Improvised Collective
  • Worldly
  • BasicGoods
  • Longer
  • Available Foodstuffs Pro
  • The Special
  • Caste Craft
  • Collective Commodities Collective
  • Hand Loomed Place
  • Dangerous Items Spot
  • The Difficult
  • FreeGoods
  • Poetic Foxiness Trading Co
  • The Valuable Merchandise
  • Valuable Items Spot
  • Heavy Foodstuffs Place
  • The Collective
  • The Smaller
  • Handstitched Pro
  • Unique Camp Made Place
  • The Consumable Consignments
  • Temporal Garments
  • Finished Items
  • SkilfulHandicraft
  • Agricultural Craft
  • Human Homemade
  • Grave Goody Goody
  • The Artistic
  • OwnHandmade
  • The Inferior
  • Insincere Craft Spot
  • ExpertHandicraft
  • Human Handwork
  • The Small Camp Made
  • The Pure
  • Honest Handloom
  • Certain Commodities Trading Co
  • Commodity Co
  • The Grave
  • The Clumsy
  • Own Homemade Collective
  • Durable Imports Trading Co
  • Old Hand Crafted Collective
  • Human Handiwork
  • Local
  • Necessities Spot
  • Trashed Craft
  • The Mere Artisan
  • Beautiful Workmanship Place
  • FinishedGoods
  • The Other Garments
  • The Indian
  • More Overhand
  • Own Hand Crafted Spot
  • White Hand Loomed Trading Co
  • Durable
  • Wiliness Pro
  • Most Hand Crafted Pro
  • The Important
  • Important Handwork
  • Traditional Foxiness Pro

Best handmade goods business name ideas

  • Scale Cottage
  • The Cunning Craft
  • Clumsy Cottage
  • BottomedCraft
  • The Native
  • Inferior Commodity
  • WoodCraft
  • Final Items Place
  • The Italian Oversewn
  • Own Oversewn Pro
  • Finished
  • Intensive
  • The Humble
  • SuperiorHandicraft
  • The Stage Wiliness
  • The Noisy
  • Skilled Cunning Pro
  • Collective
  • AvailableGoods
  • Handstitched Co
  • Imports Place
  • Dangerous Items Spot
  • Finest Artisan
  • Numerous Slyness Group
  • The Skilled
  • Small Homemade
  • Homemade Pro
  • Free Wares Co
  • Individual Workmanship Pro
  • Handwork Trading Co
  • Russian
  • The Mental
  • The Excellent Workmanship
  • TraditionalHandmade
  • ExpertHandicraft
  • MedievalHandicraft
  • Available Foodstuffs Pro
  • TraditionalCraft
  • Available Wares Group
  • The Famous
  • Clumsy Create
  • Manufactured
  • SouthernHandicraft
  • Coastal Craftsman
  • Traditional Handicraft Co
  • Unique Handsewn Pro
  • Electrical
  • AgriculturalGoods
  • Nondurable
  • The Traditional Handicraft
  • Clumsy Craftiness
  • The Tangible
  • The Primary Items
  • Stolen
  • Environmental
  • IndianGoods
  • SkilfulHandicraft
  • The Shaped
  • BasicGoods
  • Commodities Collective
  • SpecialHandmade
  • Nontraded Wares Trading Co
  • Familiar
  • Looking
  • The Manufactured
  • Baked Necessities
  • DangerousGoods
  • English Camp Made Group
  • Tangible
  • Local
  • Mental
  • PureHandicraft
  • The Important
  • More Overhand
  • IndustrialHandicraft
  • The Electronic
  • The Small
  • The Old
  • The Fancy
  • Recast Craft
  • Amphibious Craftspeople Collective
  • The Surgical Handcraft
  • Craftsman Spot
  • Oversewn Spot
  • Other Consignments
  • Pure Craftsmanship
  • Copycat Handicraft
  • Handicapped Handicraft
  • Handiwork Group
  • English Homemade Trading Co
  • Subtle Foxiness Collective
  • Intermediate Foodstuffs Trading Co
  • The Mere Artisan
  • Retail
  • Strange Guile Group
  • Primitive Handmade Collective
  • Handcraft Spot
  • Independent Handiwork Spot
  • The Mechanical
  • Intermediate Consignments Pro
  • Grave Good Enough
  • The English Hand Crafted
  • Workmanship Collective
  • Heavy
  • Wholesale Craftsmanship Collective
  • English Necessities
  • The Environmental Wares
  • The Skilful
  • Old Camp Made Group
  • Foreign
  • The Human
  • The Special Camp Made
  • HeavyGoods
  • Private
  • Merchandise Collective
  • Longer Hand Loomed Collective
  • Necessary Foodstuffs Collective
  • Most Oversewn Group
  • Own Oversewn
  • Miscast Craft
  • Grave Gst
  • White Oversewn
  • ExcellentHandicraft
  • Armed Boat Spot
  • Most

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Handmade Goods Business:

Simple is always better

This means a few different things. Your handmade goods business name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your handmade goods business:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.