How Christine & Sarah Grew Glow Recipe to $100 Million in Sales

January 18th, 2025

Founded By
Christine Chang
Monthly Revenue
$8.33M
Starting Costs
$50K
Founders
2
Employees
70 (est.)
Profitable
Yes
Year Started
2014
Customer
B2C

Who is Christine Chang?

Glow Recipe was founded by Christine Chang and Sarah Lee, two former L’Oréal employees who met in Korea and bonded over K-beauty. They both have Korean heritage and leveraged their bicultural backgrounds to launch the company in 2014, introducing Korean beauty products to the U.S. market.

Glow Recipe Co-Founders Sarah Lee and Christine Chang

Glow Recipe Co-Founders Sarah Lee and Christine Chang

What problem does Glow Recipe solve?

Glow Recipe offers natural, fun skincare that transforms a mundane routine into a joyful self-care experience, tackling the hassle of skincare tedium.

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Sources (6)

katiecouric.com cnbc.com cew.org blog.glowrecipe.com ipsy.com Foundr
5 articles · 1 youtube
katiecouric.com
katiecouric.com Article
The CEOs of Glow Recipe share some of their favorite products and skincare secrets
Korean beauty products are all the rage in the U.S. right now, but Christine Chang and Sarah Lee, co-founders and CEOs of the Korean beau...
cnbc.com
cnbc.com Article
How Glow Recipe’s co-CEOs turned their friendship and $50,000 into a $100-million business
Even if you don’t know what K-beauty — short for Korean beauty — is, chances are, you’ve seen the jade rollers, sheet masks and snail muc...
cew.org
cew.org Article · 2024
Glow Recipe Co-Founders Sarah Lee and Christine Chang Talk Family Beauty Rituals, Skintertainment, and Growing Their Business Globally
When two friends go into business together, it’s not always a fruitful journey. But 10 years into co-founding Glow Recipe, Sarah Lee and ...
blog.glowrecipe.com
blog.glowrecipe.com Article · 2019
Our Brand Journey
Dear Glow Family, It was just over 4 years ago, as we sat drinking wine and sheet masking, that we came up with the idea to start the ...
ipsy.com
ipsy.com Article · 2023
How Sarah Lee and Christine Chang Built a Cult Skincare Following
# How Sarah Lee and Christine Chang Built a Cult Skincare Following ![](data:image/svg+xml,%3csvg%20xmlns=%27http://www.w3.org/2000/sv...
Foundr
Foundr YouTube · 3 months ago
$50K to $300M+: How Two L'Oréal Employees Built Glow Recipe
Sarah Lee went from cold-emailing 700 journalists by hand and sleeping two hours a night to building Glow Recipe into a nine-figure globa...