Digital Product

Digital Product Ideas

How people are going from 9 to 5 jobs to making $100k+/year by creating everything from courses, templates, and memberships, to communities.

Ask the data real businesses · real revenue · cited

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2 businesses

100% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$30K /mo

Middle half earn $10K – $30K/mo

How they grow

Business models

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Custom letterpress stationery

Boutique letterpress studio crafting custom stationery and design.

raghaus.com

$30K /mo Reported

Bespoke wedding stationery design

Custom stationery and calligraphy studio for weddings.

senimancalligraphy.com

$10K /mo Reported

Idea	Revenue	Average Order Value ⓘ AOV figures are derived from founder interviews, published case studies, and our analysis of self-reported business metrics, and have not been independently verified by Starter Story.	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Custom letterpress stationery raghaus.com Boutique letterpress studio crafting custom stationery and design.	$30K /mo Reported	—	Custom orders +2	Affiliate program Outsourcing	Wedding Planners +3	+1	Founded 2015 · 2 people · $30K to start	66	Build this
Bespoke wedding stationery design senimancalligraphy.com Custom stationery and calligraphy studio for weddings.	$10K /mo Reported	—	Custom service +5	Organic social media Customer Reviews +1	Brides +4		Founded 2015 · Solo founder · Los Angeles, California, USA, United States	68	Build this

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