Digital Product

Digital Product Ideas

How people are going from 9 to 5 jobs to making $100k+/year by creating everything from courses, templates, and memberships, to communities.

Ask the data real businesses · real revenue · cited

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3 businesses

100% founder-reported, the rest researched

<$10K

$10K+

$50K+

$100K+

$1M+

Median revenue

$80K /mo

Middle half earn $20K – $2M/mo

How they grow

Business models

Showing 3 case studies

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Root cause hair loss solution

Clinically-proven hair loss solutions targeting root causes.

sayarcare.com

$80K /mo Reported

Acne and folliculitis serum

Acne and folliculitis treatment with mandelic acid.

almondclear.com

$20K /mo Reported

Discounted fragrance marketplace

Discounted designer fragrances online in Canada.

fragrancebuy.ca

$2M /mo Reported

Idea	Revenue	Average Order Value ⓘ AOV figures are derived from founder interviews, published case studies, and our analysis of self-reported business metrics, and have not been independently verified by Starter Story.	Model	Growth	Customers	Tools	Details	Solo score A 0–100 estimate of how well-suited a business is to being run solo (or very lean). It blends team leanness, business model, growth channels, capital intensity, revenue per operator, tooling leverage and recency into one score. Higher = more solopreneur-friendly.
Root cause hair loss solution sayarcare.com Clinically-proven hair loss solutions targeting root causes.	$80K /mo Reported	—	E-commerce +5	Advertising on social media SEO +1	Individuals Seeking Hai... +11	+44	Founded 2017 · 4 people · New York, New York, USA, United States	65	Build this
Acne and folliculitis serum almondclear.com Acne and folliculitis treatment with mandelic acid.	$20K /mo Reported	—	E-commerce +1	Pay Per Click Advertising SEO +1	Individuals Seeking Acn... +6	+19	Founded 2017 · Solo founder · $500 to start	76	Build this
Discounted fragrance marketplace fragrancebuy.ca Discounted designer fragrances online in Canada.	$2M /mo Reported	—	E-commerce +1	Advertising on social media Email marketing +1	Fragrance Enthusiasts i... +4		Founded 2013 · 10 people · Toronto, Ontario, Canada, United States	52	Build this

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Idea	Revenue
Crm marketing attri...	$100K/mo
No-code Airtable AP...	$20K/mo
Pdf bank statement ...	$40K/mo
Ai music video gene...	$20K/mo