1,000+ Trendy Bento Box Shop Names

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Updated: June 10th, 2025

So, you've come up with the perfect bento box shop idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your bento box shop stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best bento box shop ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your bento box shop.

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Ideas

Catchy bento box shop name ideas

Service Store Bought
Benedict Spot
Hot Bin Co
Young
Old Pinto Spot
Largest
Secret Shop
Old Teriyaki Collective
Blue
Accompanying Loge Place
Stow Co
Brown Drawer
SeparateBox
Secondhand Superstore
Noodle Trading Co
Swaps Box
The White
Entrepreneur Store
Cooperative Shop Pro
Sukiyaki Spot
Brown Bunker
Cooperative
Open Package
The Separate
Separate Cage Place
The Sensory Storehouse
Little Stock Co
Beer Store
The Alert Corner
Cage Pro
Crops Box
Secret Salt Away
Mercantile Boughten
Blue Boot
HotBox
Magic
Nearby
Tops Box
Old Sukiyaki Co
Chow Mein Pro
Little Sushi Collective
White
Chain Boughten Group
Empty Entrepot
Small Stack Away
GoldenBox
Magic Box Seat Trading Co
Secondhand Store Bought
The Old Tempura
EnormousStore
Favorite Depot Co
Scanty Boughten
The Loose
The Hot Cage
Loge Place
Old Noodle Pro
CooperativeStore
The Little
Ice Crate Place
Benko Bento
Standard Drawer Spot
Yakitori Pro
Flops Box
The Departmental
Infer Store
Wood Corner
Scanty Stock Collective
Bin Pro
Little
Abundant Stock
The Small Shoebox
Young Sukiyaki Pro
Require Store
Shop Place
Supply Stock
The General
Snuff Mailbox Co
Warehousing Group
Young Yakitori
Smaller
Empty
The Safe Boxwood
SmallStore
Royal Mailbox Spot
Pinto Spot
Safe Bin Trading Co
Supply Storehouse
Tight
Bear Store
Corner Spot
Young Tempura Collective
The Stuffing Drawer
Old Noodle Co
Little Pinto Group
Young Noodle Spot
Scanty Stow
Far Store
Clear Store
Young Sushi
Local Depot
Menu Bento
SafeBox
Blue Bouquet
Red Boxwood Trading Co
Chow Mein Spot
Plain Mailbox
The Immense
Premier Store
Hand Storage Group
The Loose Boxwood
The Young Ramen
Plain Mailbox Trading Co
The Snuff Crate
Goodly Storage
Chain Entrepot Co
The Covered
Antique Memory Trading Co
Local
Entrepot Place
White Boxwood Collective
DepartmentalStore
Ramen Place
The Young

Creative bento box shop name ideas

Shear Store
Young Teriyaki Pro
NearestStore
The Goodly Reposition
The Dry Storage
Sushi Pro
MusicBox
CentStore
Separate
The Ample
General
Tour Store
Box Seat Spot
Scanty Supermarket
The Owned
Blue Box Seat
The Cooperative
The Tiny Loge
Bin Group
Boxwood Pro
The Stuffing Mailbox
Vast Reposition Place
Blue Bouquet
Brown Cage Trading Co
Small
Magic Box Seat Trading Co
Far Store
The Yellow
Typical Reposition Group
Ice Crate Pro
The Electrical
Famous Reposition Trading Co
Young Benedict Co
Neat Box Seat Collective
The Hot
GreatStore
The Downtown Reposition
MainStore
Vacant
Crate Spot
Premier Store
The Cylindrical
Safe Bin
Tiny Stock Place
Supply Storehouse Collective
The Green
The Old Chow Mein
The Wood Shoebox
The Tiny
Snuff
Goodly Storage
The Brown
Close
The Shaped
Pure Store
Sensory Stack Away
Standard Package Group
LooseBox
SmallStore
Empty
Loose
Big Booth
Secret Stock
Yellow
Covered
Little
Storehouse Co
Typical
Typical Entrepot Spot
The Local Stock
Warehousing Group
Supply Stash Away
Soba Pro
Royal Corner
The Golden Package
OldBento
The Main Reposition
Cold Boughten Collective
Owned Boughten Pro
Bin Co
Enormous Depot
Yakitori Place
The Downtown
The Vast
The Smoke Box Seat
Secondhand Stack Away
The Vast Memory
BrownBox
Little Tempura Collective
The Abundant
The Tight
Favorite Depot
Young Benedict Trading Co
SmokeBox
Old Pinto Spot
Favorite Boughten
Locked
Local
The Retail
The Nearest Memory
The Main Stow
Tight Mailbox
Scanty Stash Away
Big Loge Pro
Little Noodle
Famous Warehousing Spot
Gray
Benedict Collective
Beer Store
The Shallow
Wholesale Shop
Prefer Store
Brown Bottle
Small Crate
Stow Spot
Ample Stock Co
Old Pinto Collective
Old Noodle Trading Co
Hentoff Bento
Abundant Stock
Shop Spot
Cage Co
The Goodly Warehousing

Learn more about starting a bento box shop:

Where to start?

-> How much does it cost to start a bento box shop?
-> Pros and cons of a bento box shop

Need inspiration?

-> Other bento box shop success stories
-> Marketing ideas for a bento box shop

Other resources

-> Bento box shop tips

Funny Bento Box Shop Names

MusicBox
Bin Group
Heavy
Sealed
Tempura Group
Electrical Boxwood Spot
Owned Boughten Pro
The Flat
The Lined Cage
The Square
Little Yakitori Spot
Young Benedict Collective
Smoke
The Largest
Tempo Bento
Fare Store
Term Entrepot Pro
OldBento
The Old Yakitori
Plain
Young
Supply Stock
Bar Store
Cops Box
Chain Entrepot Co
The Dark
Little Sukiyaki
Package Spot
PreciousStore
Enormous Storehouse
The Supply Storage
Blue Mailbox
Secret Store Bought
Mailbox Place
Retail
Hour Store
Tempura Spot
Sensory Shop Co
EmptyBox
Bizarre Store
Appropriate Loge Pro
Big
Chain Boughten Group
The Light
Plain Mailbox
The Typical
Shop Spot
Tempura Pro
Famous Shop
Old Soba Spot
AbundantStore
Separate Corner Co
Secret Superstore
Ramen Spot
The Abundant Entrepot
Shoebox Spot
The Secondhand Reposition
The Big Depot
Storage Collective
CentStore
The Retail Reposition
YoungBento
Young Tempura Collective
Shoebox Collective
The Large Corner
Yakitori Trading Co
PlasticBox
Young Sushi
The Main Boughten
Crate Place
The Service Stock
Old Sukiyaki
Ice Drawer Collective
Corner Spot
The Local Stock
Nearest Stow Spot
Wooden
Neat Box Seat Collective
Crate Trading Co
Cage Place
Small Store Bought
Little Yakitori Pro
The Alert Corner
The Standard
Noodle Collective
Standard
The Ample Storage
Young Benedict Place
Flamenco Bento
Yellow Mailbox Spot
Stow Place
Cooperative Storehouse
Goodly Storage
Corner Group
Antique Memory Trading Co
LargeBox
RichStore
The Golden
Large Mailbox Pro
Shallow Boxwood Trading Co
Owned Stock Place
Ghetto Bento
The Small
Famous Boughten Pro
The Biggest
Dry Corner
Shoebox Trading Co
Bare Store
Boughten Spot
SecondhandStore
Dime
AntiqueStore
Warehousing Pro
Tempura Place
The Nearest Memory
Old Noodle
Ice Crate Place
Corner Co
Young Noodle Co
Small Stack Away
Magic
Large
The General Reposition

Cool bento box shop name ideas

Online Warehousing Pro
Young Sukiyaki Pro
Heavy
Depot Group
Antique Memory Trading Co
Small Superstore
Plain Mailbox
GrayBox
Locked Shoebox Co
Local Shop Trading Co
Storehouse Pro
Shoebox Collective
Ramen Spot
Close Bin Group
Blue Birdhouse
Magic Box Seat Trading Co
Famous
Old Pinto Collective
Safe
Sensory Stock
Crate Spot
HeavyBox
ImmenseStore
Aspire Store
The Much Reposition
The Sealed Cage
Boughten Spot
Supply Stow
The Ample Storage
The Term Stock
Wooden
The Separate
Light Crate Trading Co
Brown Box Seat
Appear Store
Shoebox Spot
Vacant
Dry Boughten
Ops Box
Brown Mailbox
General
SnuffBox
Soba Pro
Crate Place
Tier Store
The Accompanying Drawer
Electrical
Favorite Boughten Spot
The Stuffing Drawer
Engineer Store
Benedict Co
Scanty Stow
The Favorite
Car Store
Secret Stash Away
Transfer Store
Green Drawer
Small Stash Away
Entrepot Spot
Nearest
Yakitori Place
Largest Depot Place
Chow Mein Pro
Little Sukiyaki
Benedict Trading Co
Sound
Snuff Mailbox Co
HandStore
Service
Brown Drawer
Incur Store
Old Sukiyaki Spot
Shop Collective
The Typical
Local
The Plain Package
Famous Warehousing Spot
The Electrical
Yakitori Trading Co
The Sensory
Sealed
Supply Stash Away
ShapedBox
Dry Drawer Pro
Moor Store
Typical Entrepot Spot
Close Box Seat Trading Co
Mailbox Pro
Mailbox Spot
Old Benedict Spot
Musical
The General
Young Soba
Young Yakitori Pro
The Online Memory
Small Storehouse
The Cent Depot
Old Sukiyaki Co
Tiny Cage
Service Stock Co
The Service Warehousing
Owned Boughten Pro
The Corner
Sops Box
Big Birdhouse
Big Loge Pro
The Snuff Crate
Fare Store
EmptyBox
Favorite Boughten
Cage Trading Co
Bare Store
White Boxwood Collective
Ensure Store
AntiqueStore
Big Loge Trading Co
Old Tempura Pro
Sensory Reposition Collective
Covered
Hot
Little Noodle Co
Old Chow Mein
Mere Store

Unique bento box shop name ideas

CentStore
Supply Shop
Little Ramen Co
The Retail Reposition
Rich
The Hot Mailbox
The Nearest Memory
Young Sukiyaki
Rich Reposition
Empty
Empty Entrepot
Hand Storage Group
Antique
The Cold
Enormous Storehouse
Royal Corner
BigStore
The Secondhand Reposition
Mercantile Boughten
The Tiny Boughten
Supply Stack Away
The Shaped Mailbox
Huge
Young Benedict Co
Magic
Package Place
Old Yakitori
Chops Box
Package Co
The Abundant Entrepot
Big Bay
The Old Noodle
Stops Box
Flat Corner Pro
Tour Store
Small Reposition Group
The Secret
Accompanying Loge Place
Hair Store
Supply Salt Away
The Square
Phonological
Require Store
Endo Bento
The Great Storehouse
Smaller Loge
Blue Bouquet
Old Tempura Place
Famous Reposition Trading Co
Tight Corner Collective
LocalStore
Mailbox Group
Box Seat Co
Wholesale Shop
Ice Drawer Collective
Loge Group
Secondhand Salt Away
Yellow
Secondhand Store Bought
OldBento
Cooperative Storehouse
Locked
Wood Corner
VastStore
Bin Pro
Great Entrepot Pro
Stuffing Package Pro
Drawer Group
Young Tempura Collective
The Golden Package
Secret Storehouse
InexhaustibleStore
Smoke Shoebox Trading Co
Alert Shoebox
Endure Store
Divertimento Bento
Rich Boughten
Boxwood Pro
Entrepot Place
Old Soba Co
YoungBento
The Old Chow Mein
Secret Storage
Loge Place
Musical Shoebox Trading Co
Downtown
Favorite Depot Co
The Ice
BrownBox
Pioneer Store
Pinto Trading Co
Entrepot Trading Co
Flamenco Bento
Sound Shoebox Group
StrongBox
Secret Stow Co
Largest Depot Trading Co
The Ample
Stock Group
Snuff Mailbox Trading Co
The Dime Entrepot
Little Yakitori Group
Local Depot
WoodenBox
Storage Trading Co
Big Bottle
Pure Store
Scanty Boughten
Wholesale Reposition
Young Pinto Group
Main Shop Trading Co
Little Pinto Spot
Tempura Pro
Small Stack Away
Old Noodle Co
The Large Corner
Neat Drawer Group
Small Corner
Music
The Smaller
EmptyStore
The Little Sushi
Depot Pro

Cute bento box shop name ideas

Standard
Old Tempura Co
Cavalier Store
Innuendo Bento
LargestStore
The Little Yakitori
Beer Store
Noodle Collective
Young Chow Mein
Typical
Oblong Corner Trading Co
Big Boxwood
Ample Stock
PlainBox
Sushi Group
The Plain Cage
The Immense Stock
Sure Store
Premier Store
Great
SealedBox
Flair Store
Small
Bin Trading Co
Package Spot
Share Store
Knockout drops Box
The Tiny Loge
The General Reposition
Teriyaki Place
Pinto Group
The Wooden Loge
The Hot
The Temporary Warehousing
Inexhaustible
Narrow
Boxwood Group
Secondhand Storehouse
Young Teriyaki
The Strong
The Local
Hops Box
Little Loge Spot
Tiny
Storehouse Co
Little Sushi
Hand Shoebox
HandBox
AccompanyingBox
Big Bin
Dark
The Chain Warehousing
Sensory Supermarket
Standard Crate Spot
The Dry Memory
LittleBox
Appropriate Drawer Group
The Goodly
Little Sushi Collective
Old Teriyaki Group
Old Sukiyaki
Shallow Boxwood Trading Co
Teriyaki Co
Secret Salt Away
Bear Store
Boughten Trading Co
Memory Group
CooperativeStore
Cylindrical Boxwood
Old Soba Spot
The
LooseBox
Compare Store
Centro Bento
Blue Package Trading Co
Secondhand
ChainStore
Much
White
Little Pinto Pro
Little Stow
The Goodly Warehousing
RoundBox
The Alert Corner
Old Ramen Place
Supply Storage
Goodly Storage
Vast Stock Spot
Top Crate Pro
The Stuffing Mailbox
Benedict Place
Vast Reposition Place
Defer Store
ScantyStore
Little Teriyaki
Stow Pro
Great Shop Trading Co
Boxwood Trading Co
Secret Store Bought
MusicBox
Young Pinto Trading Co
Small Supermarket
The The
Scanty Stash Away
OwnedStore
Secondhand Shop
Separate Corner Co
Largest Shop Collective
LightBox
Biggest Stow Spot
Benedict Group
Kendo Bento
Entrepot Co
Sukiyaki Group
The Biggest Shop
Old Benedict Collective
Smaller Cage Group
Reposition Trading Co
The Empty Boughten
The Dime
Storage Spot
The Hand
Locked Crate

Clever bento box shop name ideas

The Small Shoebox
Nearest Stow Spot
Royal Mailbox Spot
Drawer Collective
The Lined
Swaps Box
Pair Store
Small Stow
Crops Box
Little Ramen Trading Co
Tempura Place
The Light Package
Young Ramen
Nearest Warehousing Trading Co
SecretStore
Neat
Much Stock
Brown Bin
Loose
The Royal
Dry Corner
Accompanying
Hentoff Bento
ServiceStore
Term Entrepot Pro
Flare Store
The Antique
The Supply Boughten
Drops Box
Precious Memory Place
Term Memory Collective
Little Soba
The Covered
The Supply Storage
Little Noodle Collective
Big Shop Pro
Big Box Seat
Shallow Crate
Plain
Cooperative Storage Group
Entrepot Collective
Stuffing Mailbox Spot
Closed
Props Box
Brown Bay
Entrepreneur Store
Ample Stock Co
ColdStore
Sushi Place
The Little Pinto
Crescendo Bento
Old
Cops Box
LargeBox
Hour Store
Enormous Storehouse Pro
Benedict Pro
Noodle Group
Vast Warehousing Group
Big Briefcase
Little Teriyaki Place
TightBox
Corner Pro
Chain Storehouse Collective
Cent Warehousing Group
Operative
Young
General Reposition
Safe Box Seat Co
Cooperative
Owned
StuffingBox
Tops Box
Young Chow Mein Co
Phonological Depot Group
Red Crate Pro
The Departmental
Tempura Co
Cylindrical
The Operative Reposition
Young Pinto Spot
The Vast Memory
Online Depot Collective
The Rectangular Box Seat
Noodle Trading Co
Sensory
BlueBox
Old Noodle Pro
The Empty Stow
Red Box Seat
Large Mailbox Pro
The Temporary Storage
Boughten Collective
The Abundant
Snuff
Pops Box
SmallBox
Pinto Pro
Sealed Cage Trading Co
Accompanying Bin Pro
Blue
Wood Bin Pro
Stock Place
Precious Stow Group
The Old
Young Noodle Co
Oblong
Supply Storehouse Collective
Soba Group
The Flat
LockedBox
The Tight
Oquendo Bento
Sushi Collective
Sensory Storage
The Immense Memory
Plain Mailbox Trading Co
Storage Pro
The Young Sukiyaki
Sensory Stack Away
Old Noodle Trading Co
Chow Mein Collective
Sensory Entrepot Place

Best bento box shop name ideas

WholesaleStore
Dry Corner Group
Royal
Safe Bin Trading Co
The Young Ramen
Old Teriyaki Collective
Demur Store
The Light
Warehousing Co
The Old Benedict
FamousStore
Big Booth
Ice Crate Place
BiggestStore
Favorite Memory Group
Memory Co
Chain Reposition Place
Blue Boot
Scanty Supermarket
Reposition Co
Ample
The Vast
Main Storehouse Collective
Gray Mailbox Pro
The Owned Depot
Temporary Depot Trading Co
The Old Teriyaki
Pinto Co
Small Crate
Little Noodle Group
Typical Memory
Fair Store
The Golden
GreatStore
Nintendo Bento
Red Boxwood Trading Co
The Retail
Big Bouquet
FavoriteStore
ShallowBox
Cold Boughten Collective
TinyBox
Smoke Boxwood Collective
Soba Trading Co
The Rectangular
Abundant Storage Spot
Ramen Group
Sushi Pro
Little Sushi Place
Young Chow Mein Group
DowntownStore
Service Supermarket
Deer Store
VacantStore
The Local Stock
Large
Sukiyaki Trading Co
Red Drawer
Entrepot Pro
Were Store
Standard Package Group
Little Benedict Collective
Dare Store
Old Pinto Group
Little Shop Spot
The Huge
Little Sushi Spot
Chow Mein Trading Co
Crate Pro
Flat Loge Group
Square Package Collective
Flops Box
TemporaryStore
Phonological Stock
Old Sushi
Little Tempura Collective
NearestStore
The Golden Boxwood
The Old Yakitori
The Goodly Reposition
Scanty Stock Collective
Mailbox Place
Stock Co
The Largest
Ice Crate Pro
Smaller Drawer Group
The Locked Cage
Storehouse Place
Famous Boughten Pro
The Small
Green
Shop Spot
Teriyaki Group
PersistentStore
Brown Shoebox
Bin Group
The Music Box Seat
Chain Entrepot Co
The Dark
Electrical Boxwood Spot
Brown Boxwood
Little Noodle Spot
Boughten Place
Little Mailbox Collective
Retail
The Old Pinto
LittleStore
Wholesale
SmallStore
The Typical Stock
Little Benedict Co
Standard Cage
Nearby
Persistent
Supply Storehouse
The Downtown Reposition
The Scanty Depot
The Old Tempura
Hot Bin Co
Bin Co
Boughten Pro
GreenBox
Phonological Shop Place

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Bento Box Shop:

Simple is always better

This means a few different things. Your bento box shop name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your bento box shop:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Bento Box Shop: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

See full profile