Starting A Fitness Fashion Brand With A Full-Time Job
Note: This business is no longer running. It was started in 2017 and ended in 2023. Reason for closure: Shut down.
Hello! Who are you and what business did you start?
My name is Anthony Mellor, I’m the Founder & Director of Absolute Fitness Apparel. I started AFA at the age of 18, with no business experience, or any degrees/ qualifications in anything business related.
We are an online based fitness-fashion brand that operates out of London, United Kingdom. We’ve successfully launched 5 lines, ranging from cut off tees, all the way to tech jackets.
What's your backstory and how did you come up with the idea?
I was heavily influenced by the fitness influencer Christian Guzman, who at the time had just started his own fitness-fashion brand Alphalete, and was...
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.