EcardForest Ltd

How The Pandemic Inspired Me To Bootstrap A $180K/Year Online Greeting Card Business

March 23rd, 2022
Dayana Doncheva
Founder, EcardForest Ltd
$15K
revenue/mo
1
Founders
3
Employees
EcardForest Ltd
from London, UK
started March 2021
$15,000
revenue/mo
1
Founders
3
Employees
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Hello! Who are you and what business did you start?

Hi there, my name is Dayana Doncheva and I am the founder of EcardForest. We create greeting cards that can be signed by multiple people and sent online. The product is quite straightforward - it’s a digital greeting card that a person buys and shares with others so that everyone can enter their wishes.

As there is no page limit and a lot of people can sign, the greeting card ends up looking like a small book of wishes. Receiving a surprise like this on a special occasion is heartwarming and that’s what drives us. We have incorporated interactive elements like gifs, colors, and text styles to offer many options to express emotions and share love no matter the distance. That’s exactly what makes EcardForest special since we enable people to celebrate special moments even when they are far away.

Our customers are mainly businesses and our ecards are predominantly used on two occasions that people celebrate in the office i.e. birthdays and farewells. Shortly after the launch of EcardForest in March 2021, we discovered the demand for greeting card packages for bigger teams. That’s how we started offering bundles as well.

Two special things...

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