Business Idea

Start A Gift Cards Selling Business

About

Starting a gift cards selling business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell gift cards selling, or selling gift cards selling online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a gift cards selling business ➜

Key stats

market size
$619B
starting costs
$33.8K
gross margin
40%
avg product price
$149
time to build
12 months
growth
SEO
business model
E-Commerce
time investment
Side project
work from home?
Yes

About

Starting a gift cards selling business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell gift cards selling, or selling gift cards selling online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a gift cards selling business ➜

Key stats

market size
$619B
starting costs
$33.8K
gross margin
40%
avg product price
$149
time to build
12 months

 

growth
SEO
business model
E-Commerce
time investment
Side project
work from home?
Yes

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $40 $2,350
Employee & Freelancer Expenses $0 $5,500
Equipment & Supply Expenses $525 $5,500
Website Costs $232 $6,500
Business Formation Fees $600 $5,400
Retail Business Expenses $1,250 $11,650
Inventory Expenses $350 $14,750
Software Expenses $162 $3,019
Advertising & Marketing Costs $75 $4,736
Other Expenses $0 $800
Total Startup Costs $3,234 $60,205

Successful Businesses

Business URL Rank
Launch Gift Cards launchgiftcards.com #30,440
eGifter egifter.com #48,394
GiftCardGranny.com giftcardgranny.com #56,951
Giftly: Online gift cards, printable gift cards, email gift cards, e-gift cards giftly.com #85,933
Cardpool cardpool.com #123,394
Gift Card Store giftcardstore.com.au #206,757
GiftCards.ca giftcards.ca #273,301
Disney Gift Card disneygiftcard.com #297,039
Gift Up! giftup.com #330,306
Gift Cards & eGift Cards| Mastercard Gift Cards mastercardgiftcard.com #335,589
GiftFly giftfly.com #461,379

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Meaningful business connections You never know who you will meet as a gift cards selling business. This could be the start of an incredible business opportunity!
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.
Control of workload With starting a gift cards selling business, you have the unique ability to choose how little or how much you want to work. You also have the freedom to decide which projects you want to work on, and can turn down the ones that do not interest you.
Gain exposure and experience This career allows you to gain experience working for multiple different businesses - which will benefit your resume and also keep things interesting for you!
Cons Description
Motivation of employees If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.
Longer Sales Process A gift cards selling business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.
Security Issues With any Saas business, data loss and security issues may arise throughout your process of building your product. It's critical that you understand exactly what you're responsible for and how to avoid potential issues down the road.
Niche Market A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.
Time commitment With starting a gift cards selling business, all responsibilities and decisions are in your hands. Although this is not necessarily a negative thing, work life can take over at times. This can place a strain on friends and family and add to the pressure of launching a new business.
Difficult to build trust with your customer With starting a gift cards selling business, there can be minimal face-to-face interaction, which means it can be a lot more difficult to establish trust with your customers. You'll need to go the extra mile with your customer to grab their attention and business.

Marketing Ideas

  • 1

    Affiliate program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

  • 3

    Advertising on social media

    Social media advertising is one of the leading ways to get the word out when it comes to gift cards selling business.

    There are various different Social Media platforms available to you. Some may be more critical for your marketing efforts than others, however, it's important to have an understanding of what's out there and available to you.

    Learn more about advertising on social media ➜