How An Active Duty Soldier Built $6M/Year Bare Performance Nutrition

Hello! Who are you and what business did you start?

My name is Nick Bare and I own Bare Performance Nutrition. We are a sports nutrition and health supplement company based out of central Texas, just about 20 minutes north of Austin.

Other than being an entrepreneur, I also create social media content for hundreds of thousands of people, spent 4 years in the US Army as an active duty Infantry Officer and am a soon to be published author of my book titled, 25 Hours A Day. I started my company in 2012 making around $15,000 in the first year of business and today we are on track to do $6 Million in revenue for the year.

I built the brand while working as an active duty Soldier, sleeping very little and working very much. Bare Performance Nutrition has always specialized in sports performance (pre-workout, pump enhancers, whey protein, BCAAs) but is now adding to the line of health supplements (greens superfoods, red superfoods, multi-vitamin, joint support) due to the increased demand and popularity from the current customers. The flight is our flagship product (pre-workout) which launched the brand in 2012 and has been one of our fastest moving products to date.

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