Bare Performance Nutrition

In Our First 3 Years, We Were Making $20K/Year. Last Year, We Hit $22M ARR

Nick Bare
$3.5M
revenue/mo
1
Founders
42
Employees
Bare Performance ...
from Austin, Texas, USA
started January 2012
$3,500,000
revenue/mo
1
Founders
42
Employees
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Hello again! Remind us who you are and what business you started.

My name is Nick Bare and I am the founder & CEO of Bare Performance Nutrition (BPN). We create effective health and performance supplements, you can trust. What started as a bootstrapped business out of my college apartment in 2012, with a $20,000 loan and a burning passion for health, fitness, and nutrition, has evolved into a brand with a strong movement, community, and product line. The company started to see growth opportunities during my time as an Active Duty Infantry Officer and in 2017 I transitioned out of the US Army to double down on BPN.

The brand originally launched with a focus on workout performance supplements, such as pre-workout, branched-chain amino acids, and creatine, but over the years has moved more into the health space. We offer a wide range of products to help our customers reach their desired levels of fitness and health, but our best-selling supplements are our Strong Reds (red superfood powder), Flight (pre-workout), Whey Protein, and G.1.M Sport (superior endurance formula).

Our first 3 years of business were tough, barely managing to drive $20,000 in revenue each year, however...

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